Mixpanel Is a Great Option To Start Your Product Development Practice Based on Hard Data
March 09, 2022
Mixpanel Is a Great Option To Start Your Product Development Practice Based on Hard Data
Score 8 out of 10
Vetted Review
Verified User
Software Version
Startup
Modules Used
- Engagement Plans
Overall Satisfaction with Mixpanel
Datil is a billing Software as a Service company. We used Mixpanel for generating and managing landing web sites analytics, wanting to capture end-user information and usage patterns to better optimize these websites. The scope is our marketing department's digital properties mostly including websites that are created for each marketing campaign.
- Setup and installation
- Dashboard user interface
- Integration how-to's and recipes
- Would like to have email marketing
- Would like to include chat (like Intercom)
- May be overwhelming if you want to use all products
- Easy integration with different website technologies
- Dashboard ease of use
- Set of reports and best practices on data analytics
- Positive return on investment, we make more than we spend on Mixpanel
- Well understanding on our product and customer usage patterns
- New ideas on how to improve our producto based on hard data
Mixpanel is a more tailored solution focused on customers and products. Google Analytics behaves more like a generic tool and may require a bit of effort to set up with best practices and actionable data. Mixpanel has a more likable user interface, compared to GA, which can be a bit harsh on the edges and slow.
Do you think Mixpanel delivers good value for the price?
Yes
Are you happy with Mixpanel's feature set?
Yes
Did Mixpanel live up to sales and marketing promises?
Yes
Did implementation of Mixpanel go as expected?
Yes
Would you buy Mixpanel again?
Yes