Best Marketing Cloud
July 27, 2022
Best Marketing Cloud
Score 7 out of 10
Vetted Review
Verified User
Overall Satisfaction with Nielsen Marketing Cloud
With Nielson Cloud, we were able to connect all the marketing products in one dashboard which was really useful to calculate the return on investment each platform was generating for us and to make future decisions based on that information. It was also essential to keep all the data in a cloud to which everyone in our company had access.
- Data sharing
- Dashboard building
- CRM tool
- User interface
- Data visualization capabilities
- Connect all marketing olatforms seamlessly
- Third party applications
- Audience segment
- Artificial intelligence
- Return on investment
- Dashboard
- Third party data integration
Nielson has a larger section of databases, so there are multiple options while integrating third party datasets. Even though Adobe Creative Cloud is more focused on creative agencies, the Nielson Marketing Cloud puts more emphasis on data-driven ad agencies, which works really well for big data analysis. Overall, Nielson has worked a lot better for the agency I work for.
Do you think Nielsen Marketing Cloud delivers good value for the price?
Yes
Are you happy with Nielsen Marketing Cloud's feature set?
Yes
Did Nielsen Marketing Cloud live up to sales and marketing promises?
Yes
Did implementation of Nielsen Marketing Cloud go as expected?
Yes
Would you buy Nielsen Marketing Cloud again?
Yes