Omnisend Review
June 15, 2021

Omnisend Review

Tatiana Balletti | TrustRadius Reviewer
Score 4 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Omnisend

We use Omnisend to send email blasts to our customer list. It is being used for our CBD brand and it helps us keep in touch, announce sales and drive traffic to our website.
  • Email content templates.
  • UX experience.
  • Audience segmentation and tagging.
  • More options to customize emails.
  • Better customer service.
  • Email scheduling.
  • Increased efficiency.
  • Saves time.
  • Another method of driving direct sales to our site that works.
I would say Omnisend is fairly similar in UX, usability, pre-built content templates, and customizable features. I chose Omnisend because it seemed simple to start and the price was within budget. The list segmentation and contact import features feel superior to the other competitors.

Do you think Omnisend delivers good value for the price?

Yes

Are you happy with Omnisend's feature set?

Yes

Did Omnisend live up to sales and marketing promises?

Yes

Did implementation of Omnisend go as expected?

Yes

Would you buy Omnisend again?

Yes

Omnisend is user-friendly, similar to Mail Chimp for those starting out. It's easy to import contacts, segment them and build lists. The pre-built templates are aesthetically pleasing and easy to customize. For those with large customer lists and needing to make their email graphics a little more advanced, I would say Omnisend falls short.

Omnisend Feature Ratings

WYSIWYG email editor
3
Dynamic content
5
Ability to test dynamic content
4
Landing pages
4
A/B testing
4
Mobile optimization
4
Email deliverability reporting
3
List management
6
Dashboards
3
Standard reports
3
Custom reports
2
Link Tracking
5
Image Validation
5
Inbox Display
4
Email Previews
3