Excellent outbound email tool
June 03, 2021

Excellent outbound email tool

Michael Glover | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Reply

We use Reply for outbound email campaigns. It's a great solution for automating follow-ups about specific outreach campaigns, such as when reaching out to customers about getting reviews, backlink outreach campaigns, co-marketing campaigns, or even just straight-up outbound lead and customer prospecting. We're able to personalize the emails and automate a lot of the tasks, rather than sending each one manually via Gmail.
  • Small batch outbound campaigns.
  • Personalized emails.
  • Automated follow-up sequences.
  • Using multiple users and the extension was a little tricky.
  • Personalized emails.
  • Automated outbound sequences.
  • Split testing email campaigns.
  • Increased efficiency by automating outreach.
  • Increased results by testing to find what works best.
These tools are great, but they aren't built for what we use Reply for. Reply is perfect for doing these outbound campaigns at scale, whereas with ActiveCampaign and Vitally we were trying to turn the tools into something they are not.

Do you think Reply delivers good value for the price?


Are you happy with Reply's feature set?


Did Reply live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Reply go as expected?

I wasn't involved with the implementation phase

Would you buy Reply again?


Outbound emails for Sales and Marketing teams. Sales can do cold prospecting at scale, while still keeping things somewhat personalized. Marketing can do outreach about things such as co-marketing, backlinks, getting ratings and reviews from customers. It's great to build out follow-up campaigns for any of these tasks that end once someone replies or engages.