Great for getting the right content in the hands of your sales team
October 31, 2019
Great for getting the right content in the hands of your sales team
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Seismic
Seismic was originally purchased for our sales department's use. Marketing also uses it as content creators. We have since extended our user base to include our product managers, client success and professional services, and teams. The business problem it addresses is tied to saving our reps' time on admin tasks and giving them back more time to focus on sales activities. This is done by making our content easy to find, right where they're doing their job within Salesforce. The analytics we have on what's working allows us to know what content to produce and what can be archived, thus making the right content easier to find.
Pros
- Searchability - The tagging is great and makes it easy to find what you need.
- Salesforce integration - Our reps don't need to leave the opportunity they're working on! They can find the content they need right there and add it to their Workspace to start collaborating with the account team. The predictive content helps them get content needed based on the deal stage and industry of the account.
- Analytics - We get great analytics on content engagement. Also rep engagement.
- Profiles - We can have as many profiles as we need based on group. So if you want sales leaders to have access to certain content that others shouldn't you can have a profile for them. We also use this for channel partners.
Cons
- G-Drive Integration - This is in the works but I think this could be better. We moved a lot of content over from GDrive and had to convert is all to Microsoft content so that the editor worked. It's very easy to sync your content over from G-Drive however. But you can't edit it.
- The Profile Builder is a little tricky. You have to be in Internet Explorer to use it. Luckily it's not something I have to do often but when you want to make look and feel changes to your Doc Center it isn't the easiest tool to use.
- We have a 100% rep adoption. This means our reps are using the content we're producing and asking them to send out. Seismic gives us more control when it comes to archiving old content and information in decks. So if our reps are using Seismic for their content, we know they're using Marketing-approved materials.
- We've been using Seismic for about 7 months so still working to get a full picture on our ROI. We're hoping that using this tool has helped our reps save time searching for content and more time on sales activities.
Seismic is very similar to Showpad and Highspot and I'm sure they are great products too. What we were really impressed by was their ability to speak to our requirements and helped us build a strong business case for implementing this platform. We felt confident moving forward with them versus the others because they took the time to really understand our business needs.
Do you think Seismic delivers good value for the price?
Yes
Are you happy with Seismic's feature set?
Yes
Did Seismic live up to sales and marketing promises?
Yes
Did implementation of Seismic go as expected?
Yes
Would you buy Seismic again?
Yes
Comments
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