We tested them all and stuck with SendinBlue
Overall Satisfaction with Sendinblue
We use SendinBlue both for transactional (sent) email and for our newsletters and update emails. The transactional email is connected to the Gmail third party send feature. I handle the system, and in the future will delegate to our marketing manager. The value that we get out of the service is an all-around subscription tool, newsletter tool, and mailing tool.
Pros
- Amazing log and review of sent/opened/tracked email
- Best deliverability out of every solution we tested
- Real easy subscription and newsletter system. No coding required.
- Easy management of subscribers list
- Superb sending reports for newsletters
Cons
- Lowest price tier is too expensive for light users. We have to use the credit system and thus to separate the personal and the newsletter accounts and that is inconvenient.
- Mail automation part is a bit clunky in the UI
- There are some weird behaviors when it comes to sorting collected emails in groups
- Support is sub par
- No easy access to bounced email alerts
- Keeping in touch with our base is crucial. High RoI
- Transactional activities are also very important. High RoI
- Don't see any negative RoI for the tool
- SendinBlue scores highest in almost all parameters.
- Deliverability is the best we tested.
- Price (credit price - for newsletters) is the most cost-effective.
- List management is great in SendinBlue.
- Newsletter creation module is at least on the same level as the leading solutions in this space.
- Stats, reports, and logging are by far the best.


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