The Ins and Outs of Sendoso
February 12, 2021

The Ins and Outs of Sendoso

Ryan Kilcoyne | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with Sendoso

Sendoso is being used my our ABM Marketing Team and our entire field sales/support sales team. Sendoso helps us with our B2B direct mail marketing anything from egifts, physical mail and experiences. We currently use it in our out reach sequences as we build touch points into the plays for sales to leverage when they need to break a barrier with a contact or an MQL.
  • Sendoso is great an integrating with numerous existing technology that we already have in place. This makes it easy for us to add Sendoso into things that have already existed or implement it into technology that is newly purchased.
  • Sendoso is great at managing low inventory as it has automatic reminders set up to notify the managers when inventory is low and the platform even has the ability to automatically re-order items for you if you approve of it.
  • Sendoso is great as supporting their customers. As an evolving platform, Sendoso has there areas of improvement to work on, but they know it and their customer support team is never hesitant to help and responds in a timely manner.
  • The overall use of touches needs some work. If you want to alter one simple thing on a touch like what team has access, you have to go through all of the previous touch steps to make this switch as there is no way to proceed to further pages without clicking through the whole touch.
  • On the touches page, it doesn't show you when the last send date was which could be useful to know if a touch should be turned off or kept live.
  • Has helped us close or progress a lot of deals and/or relationships.
  • Prospect Reach has increased.
  • Personalization.
In the past, we have used Allied. Sendoso is superior to Allied as they are more customizable and act as a true partner in business. Our CSM is always there for us and takes the time to work on our initiatives with us and makes sure that we are on track to meet quarterly goals for sending initiatives.

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Well suited: For B2B 1-1 campaigns where you are sending to a single person or a single company. This works well and can show sales the follow -up steps right inside of a platform like SFDC as it integrates very well.
Less appropriate: bulk sending when uploading a csv, things start to go haywire.