Shoutlet: You'll Pay to Play but Worth the Money!
Meg Ruggieri | TrustRadius Reviewer
November 18, 2015

Shoutlet: You'll Pay to Play but Worth the Money!

Score 8 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Shoutlet

Shoutlet was utilized for social posting and reporting across our entire company. It was ideal in keeping track of client goals as well as creating professional reporting to present to our clients. It's easy to use and learn, was constantly being updated with the ever changing industry and created aesthetically pleasing work for both our account managers as well as content strategists.
  • It's easy to use and pick up new updates.
  • It was constantly being updated with the ever changing industry.
  • Created aesthetically pleasing reporting and posting on behalf of my clients.
  • Couldn't tag other pages directly from Shoutlet (ie: posting a Mashable post and tagging Mashable).
  • Had to manually set the best time for it go out when a lot of other platforms have the capability to set the best posting time for you.
  • No guarantee on quality of photo size.
8 - SEM, Account Management, Content Strategy
  • Increased employee efficiency: everyone was on the same page as far as goals and results go.
  • Easier to fix problems because you get real-time results so you can update moving forward (no backlog).
  • People are less likely to click on Shoutlet links instead of real links or bitlys. I think this probably had long term effects.
  • SocialMadeSimple
Shoutlet is infinitely more advanced than SocialMadeSimple. It is a much more complex and in-depth platform. We actually changed to SocialMadeSimple after Shoutlet and I miss how easy to use and advanced it was in comparison. It was a money decision but if they were the same price, I would absolutely insist we go back.
It's not my decision and it's because of money we decided to go a different direction. I personally very much enjoyed it's capabilities and user aesthetics.
I would not recommend if you're doing basic posting and not reporting. It's an expensive platform to use if you aren't utilizing all the components and benefits available. I would ask - how deep you are going on behalf of your clients? Do they have click goals or do they just want a presence on social media?

Shoutlet (Discontinued) Feature Ratings

Boolean keyword searches
Not Rated
Filtering out noise/spam
8
Sentiment analysis
Not Rated
Broad channel coverage
Not Rated
Content planning and scheduling
8
Audience targeting
8
Workflow management
9
Automated routing and prioritization
9
Customer interaction histories
9
Bulk actions
Not Rated
Lead generation
8
Content marketing
9
Paid media management
Not Rated
Campaigns and promotions
9
Twitter
9
Facebook
9
LinkedIn
9
Google+
9
Instagram
Not Rated
Pinterest
Not Rated
YouTube
Not Rated
Campaign success analytics
8
Real-time tracking
8
Competitor analysis
7
Role-based user permissions & privileges
Not Rated
Mobile access
Not Rated