Sprinklr is a Cockpit of Features for SMM
December 19, 2017
Sprinklr is a Cockpit of Features for SMM
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Sprinklr
Sprinklr is globally issued as the social media management software of choice for our company. I use Sprinklr for North America-focused social properties, including publishing, listening, keyword monitoring, reporting, and other features.
- Publishing - easy to use and integrates with web analytics.
- Listening Dashboards - set up custom listening queries to stay on top of relevant conversations.
- Reporting - design customizable reports tailored to your organization's needs.
- Listening - (full firehose) Probably not the fault of Sprinklr, but because listening is charged based on volume, my organization sets limits on the kind of listening reports we can create.
- Workflows - I have tried team workflows in Sprinklr and found that the process was more cumbersome than helpful.
- Planning - my team actually prefers to use Google Sheets for planning and Sprinklr for publication, listening, and reporting.
50 - Most users of Sprinklr are social media managers, technologists, community managers, analytics leads, etc.
- Sprinklr has reduced the amount of time overall that we spend on social media management.
- Unfortunately Sprinklr alone has not helped us product a clear portrayal of ROI, but it is one of the tools involved for the success of ROI reporting.
I prefer Sprinklr above other social media tools because it has the most features of anything I've worked with. This can be complicated and overwhelming, but our customer success team has helped ensure that we effectively use the tools available.