Great Review of Sprout.
October 23, 2024

Great Review of Sprout.

Ashley Porpora | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Premium

Overall Satisfaction with Sprout Social

I use Sprout to post about stores and other things related to my job to engage with followers on Instagram and Facebook. Sprout is run corporately, as we upload posts for them to approve or deny, and then they go live. Sprout addresses the issues of malls posting things that corporations do not approve of, what is pleasing to post, and what is not.

Pros

  • Keeping video quality high while posting.
  • Offering good AI generated captions.
  • An easy interface to post.

Cons

  • none
  • none
  • none
  • Increase in engagement.
  • Better post creations.
  • Ease of scheduling ahead of time.
Yes, we do not have much access to reports, but corporately, they can see a lot more. There has been an increase in customers looking for products shown in videos from the stores, which shows that people are watching and interested. When there is an increase in the number of videos shared, we know customers are interested in the products.
It has been extremely easy for me, with no issues with the system whatsoever. Sprout is extremely easy to use.
I use it every day for work, and it has been extremely easy and helpful with my role in digital marketing.
I have not used any other products.

Do you think Sprout Social delivers good value for the price?

Yes

Are you happy with Sprout Social's feature set?

Yes

Did Sprout Social live up to sales and marketing promises?

Yes

Did implementation of Sprout Social go as expected?

Yes

Would you buy Sprout Social again?

Yes

It is great for social media marketing in my company to keep everything together, such as posting, reports, and messaging customers. However, I wouldn't see it suiting a company that barely uses social media, as it really helps with major posting. Also, I don't find it beneficial for needing to rush post things such as within an hour or Instagram stories.

Sprout Social Feature Ratings

Boolean keyword searches
10
Filtering out noise/spam
10
Sentiment analysis
10
Broad channel coverage
10
Content planning and scheduling
10
Audience targeting
10
Content optimization
10
Workflow management
10
Automated routing and prioritization
10
Customer interaction histories
10
Bulk actions
10
Lead generation
10
Content marketing
10
Facebook
10
Instagram
10
Campaign success analytics
10
Real-time tracking
10
Competitor analysis
10
Role-based user permissions & privileges
10
Mobile access
10

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