Cleaning bloated code base
April 16, 2015

Cleaning bloated code base

Paul Dunphy | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Tealium Customer Data Hub

We made the decision to move from a back-end server side analytics to client side based software. To help with the deployment the decision was made to leverage Tealium and create a robust UDO so that we can clean up the code base of hard coded analytics & third party tags. After a year of implementation, we have Tealium deployed sitewide and are close to having strong UDO through out the website. Tealium has been very beneficial as well as quite the learning experience.
  • Code once deploy to myriad of other tags
  • One dashboard to manage all tags
  • Cleans up code on site.
  • Better notifications when the Tealium code is updated. We had system issues because we were unaware of Tealium updates.
  • Since we are still implementing; too soon to say
Tealium is very strong in the number of pre-existing third party tags. Virtually all of the tags we've needed have been available.