Great for lead generation and high ROI on marketing campaigns
April 05, 2017

Great for lead generation and high ROI on marketing campaigns

Hope Arent | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

New Businesses - $49

Overall Satisfaction with Unbounce

We use unbounce for landing pages for our marketing campaigns. We run junior golf tournaments across the country and have specific regions where we are hosting events. Our marketing campaigns are consistent with their discounts and offers, however there are different tournaments that will appeal to prospective customers in each of the locations. Unbounce allows us to easily change the landing page details to reflect this when we connect the landing pages to our ads focused on the different regions.
  • The mobile assist for landing pages is awesome. So many conversions come from mobile devices and having those pages optimizes can be a big difference between getting a conversion and not.
  • It is super easy to export our leads and integrate them with other software. You can really choose exactly how you want your leads to be managed withing unbounce, and then it is nice to be able to go back and look at your list and know okay this person came from here even if you don't use a complex tagging system.
  • They're templates are great and can be as simple or as complex and intricate as you want.
  • I sometimes get frustrated because the conversion numbers don't match the leads.
  • More Lead Generation
  • Better Performing Landing Pages
  • Easier to Create Landing Pages
Unbounce and Leadpages are very similar, I really don't have anything bad to say about either. I chose Unbounce over Leadpages because of the customized URL option. From a branding perspective, it looks stronger to have than something like I just like that and i felt more comfortable knowing that we would be able to take ownership of the url even if it wasn't hosted on our home site.
Anytime you need to have a campaign with a specific landing page to generate your leads, I honestly think unbounce is your best bet. It is easy to use, but looks very professional and the different templates are all optimized for different kind of conversions. You can connect the pages to Facebook or Adwords and then integrate with software so your leads go exactly where you want- it's great.