Add personal touches to cold prospecting
June 18, 2020

Add personal touches to cold prospecting

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Vidyard

I use Vidyard for pre-discovery call explanations. When a prospect books a discovery call with me, they get an email with a video of me talking about what to expect for our discovery call, demo, etc. I have also used it for some personalized outbound prospecting to put a face to the name on cold emails. I believe our marketing department uses Vidyard to host our website videos as well.

Pros

  • Easy to quickly record a video.
  • Video name can be customized per prospect.
  • Ability to customize thumbnail post video is useful.

Cons

  • Videos can be challenging to edit. The time increments when editing are not in 1-second intervals, and you don't know if you have edited properly until after you have saved the edit. It can lead to some hassles and headaches.
  • The first 3 seconds of the video are used for the GIF in the thumbnail. This is really awkward if you are just waiving silently for the first 3 seconds of the video. The ability to add a gif thumbnail after the video is done would be really nice.
  • Back end UI/UX could use a bit of work as far as creating a more user-friendly interface. It isn't a big deal, but just a bit clunky, and I am sure it will get better over time.
  • Has helped me connect with more prospects, always a good thing.
  • Helps stay in contact with current clients.
I haven't needed to use the support, but our customer success manager was really nice and set us up well from the beginning.
Vidyard is well suited for outbound prospecting because it adds that extra little personal touch that is so important in cold emails these days. I only use the static thumbnail because I have found that the gif thumbnail is awkward, as well as cumbersome to set up and get right. Outbound prospecting and sending videos to current clients are the only activities I use Vidyard for right now and it suits its purpose. I actually enjoy using it (and what salesperson likes using new tools?) and have just been a bit nit-picky with the UI/UX details.

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