Best E-Commerce Platform for SMEs
November 01, 2018

Best E-Commerce Platform for SMEs

Shehan Marasinghe | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with WooCommerce

Our organization is a blog which is developed using WordPress. We wanted to add an online store to sell digital books. The WooCommerce plugin let us simply create an online store in the same WordPress installation and manage it along with the blog in a single dashboard. WooCommerce is an easy-to-use and stable solution for e-commerce.

Pros

  • It's a stable and easy-to-use e-commerce plugin with WordPress
  • WooCommerce is a free platform
  • WooCommerce supports almost every payment gateway providers
  • Making a digital product store is simple with WooCommerce

Cons

  • Some WooCommerce plugins are a bit expensive
  • Requires a good programming knowledge to do advanced developments
  • Need to have secured web hosting, which is costly
  • The basic platform of WooCommerce is free and WooCommerce gives new updates without any premium subscriptions. That is a positive reason to use WooCommerce.
  • In order to have a stable store, WooCommerce needs to have secured hosting, which is costly.
  • WooCommerce Analytics is very descriptive for understanding business growth.
WooCommerce is an open source platform; therefore people like it more than other e-commerce platforms. WooCommerce has a wider audience and a community that develops plugins to enhance the store features and solve problems. WooCommerce integrates almost every payment gateway and supports them without any additional charging for the service. The large number of available free plugins for WooCommerce makes it more valuable.
WooCommerce can be recommended for small and medium scale online stores. Especially for the existing WordPress users. But for sites that need a lot of security, WooCommerce won't be a cost-effective and easy to manage platform for e-commerce. WooCommerce is a great solution for creating digital and physical product stores, but having a good web hosting provider is the main thing to manage a hassle-free online store.

WooCommerce Feature Ratings

Product catalog & listings
7
Product management
9
Bulk product upload
8
Branding
9
Mobile storefront
8
Product variations
9
Website integration
10
Visual customization
9
CMS
10
Abandoned cart recovery
9
Checkout user experience
9
eCommerce security
8
Promotions & discounts
9
Personalized recommendations
6
SEO
8
Multi-site management
9
Order processing
8
Inventory management
7
Shipping
8
Custom functionality
8

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