Item: WooCommerce
Rating: 10
Author: Greg Dungan

Overall Satisfaction with WooCommerce

Use Cases and Deployment Scope

I operate a Digital Marketing Agency where I've built many website for clients who use WooCommerce. I have built WooCommerce into sites to directly sell products, receive donations, process payments for services, and even to book hotel rooms. Not only have I built sites that use WooCommerce, I regularly market those products and services in ways that require integration of WooCommerce with Facebook and other third-party platforms. I've installed, used, and managed WooCommerce in just about every way possible.

Pros and Cons

Pros

WooCommerce is the most customizable option for self-hosted WordPress sites. It offers nearly unlimited customization options. From dozens of payment gateways to multiple shipping methods, WooCommerce has a customization for any situation.
WooCommerce is the easiest way to process payments online from a self-hosted WordPress site. The core plugin is free and the paid extensions are affordable and full-featured.

Cons

WooCommerce has actually come a long way recently in the areas that were previously lacking. They have recently added integrations for the Divi Theme along with a Chat-based support system that I love.
WooCommerce has shown that they are committed to continually developing integrations and functionality in order to remain number one in the world of online commerce.

Return on Investment

WooCommerce has made it possible for my business and many of my clients' businesses to sell products and services online.
WooCommerce has made eCommerce affordable for just about anyone.

Other Software Used

Yoast Wordpress SEO Plugins, WordPress, SEMRush

Likelihood to Recommend

WooCommerce is well-suited for selling products through your website, receiving donations to a non-profit online, or booking services. there's literally no scenario that I can think of where WooCommerce will not adequately handle an eCommerce transaction.
The core plugin is free and it will handle the simplest transactions. However, if you are going to need any kind of customization, you will need to purchase a plugin extension. They have a large library of extensions so that you only need to pay for the customization you need. This is good, because it keeps the cost down in the long run.

WooCommerce Feature Ratings

Comments

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Wocommerce Makes eCommerce Easy and Affordable