Wrike Offers Nice All in One Project Management and Routing Tools for Small-Medium Ad Agencies
Updated May 06, 2025
Wrike Offers Nice All in One Project Management and Routing Tools for Small-Medium Ad Agencies

Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with Wrike
We utilize Wrike four end to end management of the creative development process (in advertising).
Pros
- Dependencies easily and accurately link tasks and milestones to create dynamic project plans.
- The built in proof review system offers excellent tools for quickly reviewing creative content.
- Work load charts, easily, aggregate, project information into an easy to read staffing dashboard
Cons
- The proofing tools could benefit from having stages added, to allow for sequential review an automatic notifications to team members when it is their turn to review.
- Wrike has allowed me to easily manage several large scale projects and deliverables easily. This saves our agency and Clients time and money.
Wrike, offers superior, dependency, functionality, and task linking.
Monday offers better third-party routing software integration.
Monday offers better third-party routing software integration.
Do you think Wrike delivers good value for the price?
Yes
Are you happy with Wrike's feature set?
Yes
Did Wrike live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Wrike go as expected?
Yes
Would you buy Wrike again?
Yes
Wrike Feature Ratings
Wrike Mobile App
Wrike is utilized for advertising and marketing project management as well as resourcing. It allows us to organize tasks and put together comprehensive heat maps to understand volume of work in the pipeline and team readiness to complete the work in a timely fashion. And then we also utilize a section of Wrike for agency financial management.
As a project manager and account manager, I most commonly utilize the board views to see snapshots of work volume and assignments by team member. One of my favorite features of the system is the flexibility provided to create task dependencies and Automate changes throughout a project when a lead date changes.
Task dependencies to create streamlined, semi automated timelines. The ability to connect team members to tasks and utilize an aggregate view to understand workloads. Flexibility of boards to capture financial forecasting data and inform organization level staffing decisions. Built in proofing tools are also a wonderful benefit that substantial cost savings.
Yes it has definitely allowed me to stay plugged in and more productive. Having mobile access with push notifications through my Apple watch mean I can keep tabs on project updates throughout the work day and beyond. If I need to step out for an appointment, I feel connected and know I will not miss any critical notifications requiring immediate action.
I'm not sure I would say I learned any specific lessons from implementing use of the mobile app. I consider it a natural extension of the application and It simply extends my ability to do my job seamlessly, while on the go. While the notifications are helpful, it is still much easier to use the PC app for management.
No, I would say we are utilizing the platform in the same fashion as originally intended.

Comments
Please log in to join the conversation