Zoho Social Excellent Value for Mid-Size Teams Seeking Social Media Efficiency.
January 25, 2026

Zoho Social Excellent Value for Mid-Size Teams Seeking Social Media Efficiency.

Ravish Kumar | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Zoho Social

The main thing I used Zoho Social for was to automate posts on my personal LinkedIn account, and it always worked flawlessly. The cherry on top is the analytics pulled for each post, as well as the account-level increases and decreases in engagement and followers.

Pros

  • Analtics
  • Scheduling
  • Simple UI.

Cons

  • More Analytics.
  • The UI needs modernizing.
  • Maybe Some AI.
  • Increased team productivity by streamlining social media workflows across multiple platforms through centralized scheduling and publishing.
  • Improved customer engagement response times by 40% through real-time monitoring and a unified inbox for social conversations.
Zoho Social offers a clean, intuitive interface that makes it easy for users of all technical skill levels to navigate. The dashboard is well-organized with clear menus and logical workflows. Features like drag-and-drop scheduling and unified social inbox are user-friendly. However, some advanced features could use better documentation and tooltips. The mobile app experience could be enhanced with more native functionality. Overall, the platform strikes a good balance between functionality and ease of use, making it accessible to small teams while remaining powerful for advanced users.
Evaluated Hootsuite as the primary alternative. While Hootsuite offers more advanced AI features, its pricing is significantly higher. Zoho Social offers better value for small-to-medium teams, with a simpler interface, faster onboarding, and seamless integration with the Zoho ecosystem. Our main decision factor was cost efficiency paired with adequate feature coverage for our needs.

Do you think Zoho Social delivers good value for the price?

Yes

Are you happy with Zoho Social's feature set?

Yes

Did Zoho Social live up to sales and marketing promises?

Yes

Did implementation of Zoho Social go as expected?

Yes

Would you buy Zoho Social again?

Yes

Zoho Social excels at multi-channel social media management with intuitive scheduling and analytics. The platform integrates seamlessly with CRM, enabling personalized customer engagement. Best suited for small-to-medium businesses managing multiple social accounts. However, advanced AI-driven insights and competitor analysis features could be enhanced. The reporting dashboard is comprehensive but could use more customization options for enterprise teams.

Zoho Social Feature Ratings

8.5
Sentiment analysis
8
Broad channel coverage
9
8.3
Content planning and scheduling
9
Audience targeting
8
Content optimization
8
Workflow management
8
8.7
Automated routing and prioritization
8
Customer interaction histories
9
Bulk actions
9
8.0
Lead generation
8
Content marketing
8
9.0
Twitter
9
Facebook
9
LinkedIn
9
Instagram
9
8.3
Campaign success analytics
8
Real-time tracking
9
Competitor analysis
8
8.5
Role-based user permissions & privileges
9
Mobile access
8

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