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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    123FormBuilder

    Score6.7 out of 10
    N/A123ContactForm is an online form and survey builder. Its drag and drop interface doesn't require coding skills, thus it can be used by both technical and non-technical people. The web forms can be integrated with various 3rd party apps and can be fully customized to match business or individual needs.

    $37

    per month per user

    Pollfish

    Score9.1 out of 10
    N/APollfish is a survey platform that aims to provide reliable consumer data quickly. It is designed for businesses of any size, including market research agencies, marketing departments, advertising agencies, product development teams, and consulting firms. The platform offers features such as fast surveys and advanced filtering options, to empower businesses to make informed decisions based on high-quality results.

    $0.95

    one-time fee per completed survey

    Pricing
    123FormBuilderPollfish
    Editions & Modules
    Gold
    $37.00
    per month per user
    Platinum
    $49.00
    per month per user
    Diamond
    $99.00
    per month per user
    Enterpise
    $225
    per month per user
    Basic
    Free
    DIY Platform
    Starting at $0.95
    per response
    Full Service Projects
    Projects start at $5,000
    per project
    Enterprise
    Packages starting at $10,000
    per year annual commitment
    Offerings
    Pricing Offerings
    123FormBuilderPollfish
    Free Trial
    NoNo
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsDiscount of up to 50% available for annual pricing.—
    More Pricing Information
    Community Pulse
    123FormBuilderPollfish
    Considered Both Products
    Kiteworks
    No answer on this topic
    Prodege LLC
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    98%
    Would buy again
    56 Answers
    Delivers good value for the price
    No answers on this topic
    98%
    Delivers good value for the price
    56 Answers
    Happy with the feature set
    No answers on this topic
    98%
    Happy with the feature set
    56 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    98%
    Lived up to sales and marketing promises
    42 Answers
    Implementation went as expected
    No answers on this topic
    94%
    Implementation went as expected
    44 Answers
    Features
    123FormBuilderPollfish
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of 123FormBuilder and Pollfish
    Feature
    123FormBuilder
    -
    Ratings
    Pollfish
    7.6
    50 Ratings
    6% below category average
    Survey templates00 Ratings8.250 Ratings
    Themes00 Ratings6.535 Ratings
    Custom logo/branding00 Ratings8.135 Ratings
    Survey Content
    Comparison of Survey Content features of 123FormBuilder and Pollfish
    Feature
    123FormBuilder
    -
    Ratings
    Pollfish
    8.5
    56 Ratings
    0% below category average
    Changes to live survey00 Ratings7.438 Ratings
    Question design help00 Ratings8.552 Ratings
    Multiple question types00 Ratings9.756 Ratings
    Survey Logic
    Comparison of Survey Logic features of 123FormBuilder and Pollfish
    Feature
    123FormBuilder
    -
    Ratings
    Pollfish
    8.5
    54 Ratings
    2% above category average
    Survey logic flexibility00 Ratings8.554 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of 123FormBuilder and Pollfish
    Feature
    123FormBuilder
    -
    Ratings
    Pollfish
    8.3
    56 Ratings
    2% above category average
    Response tracking00 Ratings8.954 Ratings
    Data export00 Ratings8.456 Ratings
    Standard reports00 Ratings8.349 Ratings
    Custom reports00 Ratings7.541 Ratings
    Analytics00 Ratings8.346 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of 123FormBuilder and Pollfish
    Feature
    123FormBuilder
    -
    Ratings
    Pollfish
    8.9
    40 Ratings
    3% above category average
    Access controls00 Ratings8.940 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of 123FormBuilder and Pollfish
    Feature
    123FormBuilder
    -
    Ratings
    Pollfish
    9.1
    45 Ratings
    12% above category average
    Vendor-offered crowdsourcing00 Ratings9.542 Ratings
    Respondent restrictions00 Ratings8.741 Ratings
    Best Alternatives
    123FormBuilderPollfish
    Small Businesses
    Jotform
    Score8.5 out of 10
    Jotform
    Score8.5 out of 10
    Medium-sized Companies
    Qualaroo
    Score7 out of 10
    Qualaroo
    Score7 out of 10
    Enterprises
    QuestionPro
    Score9.2 out of 10
    QuestionPro
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    123FormBuilderPollfish
    Likelihood to Recommend
    1.0
    (8 ratings)
    9.1
    (57 ratings)
    Likelihood to Renew
    6.0
    (4 ratings)
    -
    (0 ratings)
    Usability
    8.0
    (1 ratings)
    8.8
    (57 ratings)
    Availability
    8.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.0
    (1 ratings)
    -
    (0 ratings)
    Configurability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    7.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    123FormBuilderPollfish
    Likelihood to Recommend
    Kiteworks
    If you have a lot of customer interaction with your site, where you need to collected specific, targeted, situational data, 123FormBuilder is an absolute winner. If your site is more information and perhaps leads to a software platform or other product or service, 123FormBuilder might prove unnecessarily robust for you. Something simpler and cheaper might make more sense for you. But in most cases where you're seeking to collect information from customers, I'd happily recommend 123FormBuilder.
    Incentivized
    Read full review
    Prodege LLC
    Despite its minor shortcomings, PollFish is still very good for startups that need to gauge their product idea's potential acceptance and customer demand, and also very useful for fine-tuning their branding, messaging, product features, and even pricing. This is so much better than traditional polling and surveying, which were more expensive and much slower in the past.
    Incentivized
    Read full review
    Pros
    Kiteworks
    • Ease of constructing a form with requisite inputs
    • Customizable look and feel options based on varying requirements in our case
    • Logic based branching & validation
    Incentivized
    Read full review
    Prodege LLC
    • Obtain people's opinions on a specific topic, both quantitatively and qualitatively, as it has option for open answers.
    • Being able to segment my audience not only by country and state, but also by city and even socioeconomic level (something that is particularly difficult outside of the United States).
    • Be able to insert videos in order to make quick creativity tests.
    • Obtain quick results. Most of the times in only one day, even with specific segmentations.
    Incentivized
    Read full review
    Cons
    Kiteworks
    • Some employees are intimidated at first. After all, it is html.
    • There is so much functionality that it can be easy for novices to get lost.
    • Will there be more payment flexibility? parents use more of the bank to person payment options.
    Incentivized
    Read full review
    Prodege LLC
    • The survey editor UI can be quite annoying. The way it scrolls back up to the top of the page whenever I click on a question to edit it makes it so that the page is constantly moving.
    • Oftentimes I get an "oops an error occurred" message but it never actually explains what is going wrong.
    • Customer support can sometimes take a long time to respond making it challenging when faced with a platform question or capability I am not familiar with.
    Incentivized
    Read full review
    Likelihood to Renew
    Kiteworks
    I like the product, but I am no longer in control of the project where this product was being used. However, I would definitely use 123ContactForm on future products
    Incentivized
    Read full review
    Prodege LLC
    No answers on this topic
    Usability
    Kiteworks
    Easy to install and quickly explain to others how to use
    Incentivized
    Read full review
    Prodege LLC
    For what it is and what it offers, I think it is very user friendly, intuitive and reactive. As long as you don't treat it as a powerful full service research tool and look at it more as the scrappy DIY option, it will actually exceed expectations.
    Incentivized
    Read full review
    Reliability and Availability
    Kiteworks
    I did not encounter any blackout issues
    Incentivized
    Read full review
    Prodege LLC
    No answers on this topic
    Performance
    Kiteworks
    The interface was very good and easy to use. Everything loaded quickly and it was easy to integrate other products
    Incentivized
    Read full review
    Prodege LLC
    No answers on this topic
    Support Rating
    Kiteworks
    Very neutral, did not have to use support a lot
    Incentivized
    Read full review
    Prodege LLC
    No answers on this topic
    Online Training
    Kiteworks
    I installed 123ContactForm myself and while I had some issues installing it I was able to visit their website and the troubleshooting information they provided in their faq section. They did offer other support if a user needed additional support, but I found the information provided on their website to be more than sufficient
    Incentivized
    Read full review
    Prodege LLC
    No answers on this topic
    Implementation Rating
    Kiteworks
    123ContactForm was very easy to implement and the content provided by them supported the product very well and answered all of my questions
    Incentivized
    Read full review
    Prodege LLC
    No answers on this topic
    Alternatives Considered
    Kiteworks
    Compared to JotForm or Woofoo, 123ContactForm offers a much better interface and better flexibility than the other tools. I have used JotForm only to get stumped by their inability to push the limits of the form. As for Woofoo, the level of ease of use in terms of their interface leaves much to be desired. Any updates made to their form was down using a WYSIWYG, where with 123ContactForm you can make the updates while building the form
    Incentivized
    Read full review
    Prodege LLC
    Pollfish is the most cost effective and the quickest survey platform. However there are questions when it comes to the actual reliability of the results that are retrieved from Pollfish surveys. However, its speed makes it tough to use other platforms, even at a potential sacrifice of the quality of data.
    Incentivized
    Read full review
    Scalability
    Kiteworks
    It was easy to install and I believe that would make it easy to use across several websites
    Incentivized
    Read full review
    Prodege LLC
    No answers on this topic
    Return on Investment
    Kiteworks
    • 123ContactForm has been positive for my business. It has saved us money because we did not require any development I was able to do this myself.
    Read full review
    Prodege LLC
    • Drives a lot of traffic to our website when consumer insights pieces are put out
    • Had one customer request a meeting based on seeing our consumer data leading to a $100,000+ close on an opportunity
    • Drives our strategy for certain areas of our product development
    Incentivized
    Read full review
    ScreenShots

    123FormBuilder Screenshots

    Screenshot of the 123FormBuilder home pageScreenshot of the dashboardScreenshot of the form editorScreenshot of the new form windowScreenshot of where to add integrations to formsProduct screenshot

    Pollfish Screenshots

    Screenshot of an executive ready report generated with AI Reports, with comprehensive AI survey analysis. The engine reads questionnaire context, runs statistical tests, and codes open-ended responses to draft a polished, evidence-based report.