What users are saying about
37 Ratings
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Top Rated
1853 Ratings
37 Ratings
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Score 8.1 out of 100

Mailchimp

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Top Rated
1853 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.2 out of 100

Likelihood to Recommend

1CRM

It is well suited for a small enterprise which is looking at budget as its main constraint, as this is literally the best priced model at $12 a month. Then again it provides much more than the basic CRM functionality, this also is good for any medium enterprises looking to work on its productivity in all the intertwined departments of sales, marketing, order management, project management, and finance.
Prashant Choudhary | TrustRadius Reviewer

Mailchimp

Mailchimp is well suited to a situation where you have a stable or known set of recipients to whom you will be sending email updates on a regular basis. Mailchimp is well suited to situations where a lot of information needs to be sent to a lot of different people and organizations at specified times in the future.Mailchimp is not appropriate for one-to-one communication - the higher the scale of interactions from 1 to many the better the software performs.
Alfred Brock | TrustRadius Reviewer

Feature Rating Comparison

Sales Force Automation

1CRM
9.0
Mailchimp
Customer data management / contact management
1CRM
9.0
Mailchimp
Workflow management
1CRM
9.0
Mailchimp
Territory management
1CRM
9.0
Mailchimp
Opportunity management
1CRM
10.0
Mailchimp
Integration with email client (e.g., Outlook or Gmail)
1CRM
9.0
Mailchimp
Contract management
1CRM
7.0
Mailchimp
Quote & order management
1CRM
10.0
Mailchimp
Interaction tracking
1CRM
9.0
Mailchimp
Channel / partner relationship management
1CRM
9.0
Mailchimp

Customer Service & Support

1CRM
9.3
Mailchimp
Case management
1CRM
10.0
Mailchimp
Call center management
1CRM
9.0
Mailchimp
Help desk management
1CRM
9.0
Mailchimp

Marketing Automation

1CRM
10.0
Mailchimp
Lead management
1CRM
10.0
Mailchimp
Email marketing
1CRM
10.0
Mailchimp

CRM Project Management

1CRM
9.7
Mailchimp
Task management
1CRM
9.0
Mailchimp
Billing and invoicing management
1CRM
10.0
Mailchimp
Reporting
1CRM
10.0
Mailchimp

CRM Reporting & Analytics

1CRM
9.0
Mailchimp
Forecasting
1CRM
8.0
Mailchimp
Pipeline visualization
1CRM
9.0
Mailchimp
Customizable reports
1CRM
10.0
Mailchimp

Customization

1CRM
8.5
Mailchimp
Custom fields
1CRM
8.0
Mailchimp
Custom objects
1CRM
8.0
Mailchimp
Scripting environment
1CRM
9.0
Mailchimp
API for custom integration
1CRM
9.0
Mailchimp

Security

1CRM
8.5
Mailchimp
Single sign-on capability
1CRM
8.0
Mailchimp
Role-based user permissions
1CRM
9.0
Mailchimp

Social CRM

1CRM
7.5
Mailchimp
Social data
1CRM
7.0
Mailchimp
Social engagement
1CRM
8.0
Mailchimp

Integrations with 3rd-party Software

1CRM
9.5
Mailchimp
Marketing automation
1CRM
9.0
Mailchimp
Compensation management
1CRM
10.0
Mailchimp

Platform

1CRM
9.0
Mailchimp
Mobile access
1CRM
9.0
Mailchimp

Email & Online Marketing

1CRM
Mailchimp
8.1
WYSIWYG email editor
1CRM
Mailchimp
8.5
Dynamic content
1CRM
Mailchimp
7.8
Ability to test dynamic content
1CRM
Mailchimp
7.9
Landing pages
1CRM
Mailchimp
7.7
A/B testing
1CRM
Mailchimp
7.8
Mobile optimization
1CRM
Mailchimp
8.6
Email deliverability reporting
1CRM
Mailchimp
8.8
List management
1CRM
Mailchimp
8.3
Triggered drip sequences
1CRM
Mailchimp
7.7

Lead Management

1CRM
Mailchimp
9.2
Lead nurturing
1CRM
Mailchimp
7.0
Lead scoring and grading
1CRM
Mailchimp
10.0
Data quality management
1CRM
Mailchimp
10.0
Automated sales alerts and tasks
1CRM
Mailchimp
10.0

Campaign Management

1CRM
Mailchimp
10.0
Calendaring
1CRM
Mailchimp
10.0
Event/webinar marketing
1CRM
Mailchimp
10.0

Social Media Marketing

1CRM
Mailchimp
10.0
Social sharing and campaigns
1CRM
Mailchimp
10.0
Social profile integration
1CRM
Mailchimp
10.0

Reporting & Analytics

1CRM
Mailchimp
7.8
Dashboards
1CRM
Mailchimp
7.7
Standard reports
1CRM
Mailchimp
8.2
Custom reports
1CRM
Mailchimp
7.4

Platform & Infrastructure

1CRM
Mailchimp
8.5
API
1CRM
Mailchimp
9.0
Role-based workflow & approvals
1CRM
Mailchimp
10.0
Customizability
1CRM
Mailchimp
6.5
Integration with Salesforce.com
1CRM
Mailchimp
8.5
Integration with Microsoft Dynamics CRM
1CRM
Mailchimp
8.5
Integration with SugarCRM
1CRM
Mailchimp
8.5

Pros

1CRM

  • Sales management.
  • Marketing management.
Prashant Choudhary | TrustRadius Reviewer

Mailchimp

  • Easy to use and updates to application have been very customer focused.
  • Love the amount of services you receive from them at absolutely no cost to you. You can add up to 2,000 subscribers for free.
  • Compatibility with our CRM and Hubspot which enables us to target our email marketing efforts.
  • Great customer service. Any time issues arose or questions needed to be addressed, their customer service team was very responsive and helpful.
  • Outstanding email analytics which allows us to measure many metrics for our email marketing campaign.
Ron Rothstain | TrustRadius Reviewer

Cons

1CRM

  • Some random logouts but way less compared to others.
  • Becomes a little cluttered as it has all products, services and order management.
Prashant Choudhary | TrustRadius Reviewer

Mailchimp

  • Phone support. While the chat function is extremely effective, it can be helpful with certain questions to speak with someone over the phone.
  • I'd like the ability to unsubscribe someone to all campaigns. Currently, if someone unsubscribes to a campaign, they will never receive that exact campaign again. But if their email address is on multiple lists or gets added on another list by someone who is unaware that they unsubscribed, that person will receive another email. Many recipients have been angered by this, telling me that the unsubscribed - which they did - but I have to explain that the process is not universal, and sometimes we forget to include the "exclude" list.
  • The payment structure goes by the number of email addresses that are stored on Mailchimp, so to stay below a certain billing threshold, I have to periodically delete lists of stored email addresses. This gets to be cumbersome because I regularly need to delete and re-upload many of the same lists of people.
Jason Carlage | TrustRadius Reviewer

Likelihood to Renew

1CRM

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 9.4
Based on 48 answers
Love the product! Easy to use -create fabulous e-mails for our clients which met their needs! Enjoyed using the tools and creating a report for the sales and marketing teams that we work for which helped sharpen their focus and increase their revenue!
Valie Robbins | TrustRadius Reviewer

Usability

1CRM

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 8.5
Based on 137 answers
The interface is really easy to use. The email editor works great and helps smooth out the issues you have when creating emails for the many different email clients out there. It's also easy to schedule and deploy emails within the platform. Email reporting is also great.
Mike Muller | TrustRadius Reviewer

Reliability and Availability

1CRM

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 10.0
Based on 8 answers
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
Ben Caplan | TrustRadius Reviewer

Performance

1CRM

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 10.0
Based on 10 answers
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
Ben Caplan | TrustRadius Reviewer

Support Rating

1CRM

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 10.0
Based on 16 answers
The customer support clients really know about their tool and they were able to help my with all of my questions and problems, which over the years were quite a few. They're even motivated enough to drop a funny line here and there which perfectly matches their corporate language on the website.
Fabian Kuhn | TrustRadius Reviewer

Implementation Rating

1CRM

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 8.8
Based on 40 answers
It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
Vicki Lesage | TrustRadius Reviewer

Alternatives Considered

1CRM

1CRM has the lowest price and is not just a CRM but a bundle of efficient tools in one package that improves the motion of the entire framework in an organization in a fluid and synchronized way. It provides a platform to improve the productivity on each and every step and the power to coalesce several departments to work in an orderly manner.
This helps any small or medium enterprises unleash the power of automation as well as overall management of projects, services and deliverables.
Prashant Choudhary | TrustRadius Reviewer

Mailchimp

The automation features in Mailchimp vastly outrank any other mail service I've tried so far, and seeing as we often try and teach our clients how to utilize it, I also really appreciate their deep and constantly updated tutorials and documentation. Whenever I've had an issue or problem their support staff, whether over chat or phone have been really helpful and invested in helping solve the issue.
Maria Clara Daly | TrustRadius Reviewer

Scalability

1CRM

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 9.3
Based on 4 answers
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now.If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
Ben Caplan | TrustRadius Reviewer

Return on Investment

1CRM

  • It has overall increased sales productivity.
  • Has reduced lead time for customer and made the deliveries faster and more efficient.
Prashant Choudhary | TrustRadius Reviewer

Mailchimp

  • Its affordability keeps campaign expenditures low. For the first year of the campaign, we were able to utilize the free service which saved us about $400 on administrative costs. We have just recently upgraded to a payment plan.
  • The ease of using saved templates cuts down on staff time, and even if we decide to use a new template, customizing a template is pretty simple.
  • We have been able to raise $5,000+ from our email campaigns, and that was during the time when we weren't paying for the service.
Fredrick Doss, M.A. | TrustRadius Reviewer

Screenshots

Pricing Details

1CRM

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

Mailchimp

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

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