What users are saying about
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Top Rated
245 Ratings
Top Rated
331 Ratings

Adobe Campaign

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Top Rated
245 Ratings
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Score 8 out of 100
Top Rated
331 Ratings
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Score 7.6 out of 100

Likelihood to Recommend

Adobe Campaign

It is perfect for anybody who wants to run a highly customized workflow with many branching conditionals. We use workflows to split recipients based on different criteria and send at different times. It is also sophisticated in the ability to use javascript right in the messages to generate dynamic content. It is probably not the best tool out there for people seeking a simple solution to send static emails to a fixed list of recipients.
Anonymous | TrustRadius Reviewer

Adobe Connect

If you're looking for just a basic meeting tool, there are cheaper ones (like Zoom) that will do the trick just fine. Where Adobe Connect shines is when you're looking for a virtual training tool, because of its more robust feature set and the fact that you can set up room layouts ahead of time and reuse them and because of the available add-ons, which can help make learning more engaging. (In fact, on that engagement front, I believe you can also present learners with interactive quizzes, etc., if you create them in another Adobe tool, like Presenter or Captivate.)
Laura Gillenwater | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Adobe Campaign
8.4
Adobe Connect
WYSIWYG email editor
Adobe Campaign
8.6
Adobe Connect
Dynamic content
Adobe Campaign
8.5
Adobe Connect
Ability to test dynamic content
Adobe Campaign
8.3
Adobe Connect
Landing pages
Adobe Campaign
8.8
Adobe Connect
A/B testing
Adobe Campaign
8.8
Adobe Connect
Mobile optimization
Adobe Campaign
7.8
Adobe Connect
Email deliverability reporting
Adobe Campaign
8.5
Adobe Connect
List management
Adobe Campaign
8.1
Adobe Connect
Triggered drip sequences
Adobe Campaign
7.9
Adobe Connect

Lead Management

Adobe Campaign
6.7
Adobe Connect
Lead nurturing
Adobe Campaign
7.1
Adobe Connect
Lead scoring and grading
Adobe Campaign
7.3
Adobe Connect
Data quality management
Adobe Campaign
6.3
Adobe Connect
Automated sales alerts and tasks
Adobe Campaign
6.0
Adobe Connect

Campaign Management

Adobe Campaign
7.7
Adobe Connect
Calendaring
Adobe Campaign
8.0
Adobe Connect
Event/webinar marketing
Adobe Campaign
7.4
Adobe Connect

Social Media Marketing

Adobe Campaign
7.9
Adobe Connect
Social sharing and campaigns
Adobe Campaign
8.0
Adobe Connect
Social profile integration
Adobe Campaign
7.7
Adobe Connect

Reporting & Analytics

Adobe Campaign
8.3
Adobe Connect
Dashboards
Adobe Campaign
8.2
Adobe Connect
Standard reports
Adobe Campaign
8.6
Adobe Connect
Custom reports
Adobe Campaign
8.0
Adobe Connect

Platform & Infrastructure

Adobe Campaign
7.4
Adobe Connect
API
Adobe Campaign
7.0
Adobe Connect
Role-based workflow & approvals
Adobe Campaign
8.0
Adobe Connect
Customizability
Adobe Campaign
7.6
Adobe Connect
Integration with Salesforce.com
Adobe Campaign
8.0
Adobe Connect
Integration with Microsoft Dynamics CRM
Adobe Campaign
7.1
Adobe Connect
Integration with SugarCRM
Adobe Campaign
6.5
Adobe Connect

Performance & Compatibility of Online Events Software

Adobe Campaign
Adobe Connect
7.6
High quality audio
Adobe Campaign
Adobe Connect
8.0
High quality video
Adobe Campaign
Adobe Connect
7.8
Low bandwidth requirements
Adobe Campaign
Adobe Connect
7.1
Mobile support
Adobe Campaign
Adobe Connect
7.6

Screen Sharing

Adobe Campaign
Adobe Connect
8.8
Desktop sharing
Adobe Campaign
Adobe Connect
8.7
Whiteboards
Adobe Campaign
Adobe Connect
8.9

Online Meetings / Events

Adobe Campaign
Adobe Connect
7.9
Calendar integration
Adobe Campaign
Adobe Connect
8.0
Meeting initiation
Adobe Campaign
Adobe Connect
8.1
Integrates with social media
Adobe Campaign
Adobe Connect
6.0
Record meetings / events
Adobe Campaign
Adobe Connect
8.4
Slideshows
Adobe Campaign
Adobe Connect
9.0

Online Events Collaboration

Adobe Campaign
Adobe Connect
9.0
Live chat
Adobe Campaign
Adobe Connect
9.0
Audience polling
Adobe Campaign
Adobe Connect
9.0
Q&A
Adobe Campaign
Adobe Connect
9.1

Online Events Security

Adobe Campaign
Adobe Connect
8.4
User authentication
Adobe Campaign
Adobe Connect
8.5
Participant roles & permissions
Adobe Campaign
Adobe Connect
8.7
Confidential attendee list
Adobe Campaign
Adobe Connect
8.1

Pros

Adobe Campaign

  • Its main strength is automating marketing communications.
  • Adobe Campaign has a very intuitive interface, with several tools displayed in the right menus.
  • It provides the possibility to create any type of campaign, from simple to complex.
  • It comes with some great features, like the email delivery, that works perfectly well and even allows integration with third-party apps.
Richard Perroset | TrustRadius Reviewer

Adobe Connect

  • The ability to customize your screen layouts. making each classroom unique.
  • Bandwidth and connectivity. Many other webinar platforms have limitations of how many users can attend with cameras. Adobe has no limit on how many users can join a meeting and stream live an HD quality camera. This feature makes the platform a true virtual classroom.
  • Low cost. The pricing for a license is surprisingly affordable. Adobe has demonstrated great customer support as well. they offer other services - like having a tech expert available to assist with new users having any type of issues.
Anonymous | TrustRadius Reviewer

Cons

Adobe Campaign

  • Sometimes there are an overwhelming amount of complex tasks to go through before starting a delivery campaign.
  • Lots of opportunity for failure within email deliveries. Important campaign information is often hidden behind multiple tabs you need to sort through.
  • Very poor in-application email editor.
  • In-application reporting is not intuitive.
Anonymous | TrustRadius Reviewer

Adobe Connect

  • For some add-ins the functionality was limited - had problem with the PowerPoint slideshow feature. It did not always display properly as you progressed in slides.
  • Some of the features were not compatible with phones. For example, Some participants were using phones to participate in class and the features were not compatible. There was no way to test the feature compatibility with different platforms. You create something beautiful for your trainees and you are unable to use.
  • The price points were not very flexible. I had limited needs and I was paying a higher price tag than I should for what I needed. They should be more flexible with pricing based on features needed.
  • Downloading recordings was a HUGE pain in the neck. Most of the training conducted lasted 3 hours or more. I felt like I was being punished to have to play back the entire presentation to download the recording.
Doreen Giles | TrustRadius Reviewer

Likelihood to Renew

Adobe Campaign

Adobe Campaign 8.4
Based on 5 answers
Once you go for Neolane you are a bit stuck with it, so we will most likely stay with Neolane. Cost of investment and training are the main factors at work here. We havesimply have invested too much in the product to stop using it after 2 years.That said, my score of 8 does not imply that the product is worthy of getting an 8 but reflects our willingness to renew.Given that upgrading to a new version will cost again a substantial sum, we most likely will keep using the current version we are on which is 6X.
Anonymous | TrustRadius Reviewer

Adobe Connect

Adobe Connect 10.0
Based on 27 answers
The longer you use Adobe Connect, the longer you are likely to use it. Because you can build more and more resources over time, creating rooms that you re-use, recorded content you can repurpose, and tools that form the basis of ever increasing productivity, the more you use Connect, the more productive you become. Unlike competing products where, with every meeting you essentially start over -- setting up your resources for each meeting -- in my Connect rooms, I have highly tuned tools to accomplish my knowledge transfer goals. When I want to conduct another session - I send a link out to the appropriate room and instantly we are all focusing on getting a job done together. This ability of Adobe Connect to make you productive at an ever quickening rate is a competitive advantage
Anonymous | TrustRadius Reviewer

Usability

Adobe Campaign

Adobe Campaign 6.8
Based on 7 answers
With the Adobe Campaign Adobe software, we have introduced great strategies and excellent management experiences and obtained better results, the software is always constantly updating improvements; this is very positive. In general. the software is extremely effective in all existing functions, many benefits are acquired when using Adobe Campaign software.
Polivanio da Silva Camilo | TrustRadius Reviewer

Adobe Connect

Adobe Connect 9.0
Based on 5 answers
As sophisticated a product as Adobe Connect, the ease of use is outstanding. In my experience, even a user with very little knowledge of Adobe Connect can begin using and even leading sessions with very little training to get started with the basic features. Additional training is needed to become comfortable with the number of available features, but learning curve even for those is no steeper than would normally be expected from similar software.
Sean McCarty | TrustRadius Reviewer

Reliability and Availability

Adobe Campaign

Adobe Campaign 7.0
Based on 1 answer
Aside from frequent error prompts, the program is quite dependable
Gibum Kang | TrustRadius Reviewer

Adobe Connect

Adobe Connect 5.5
Based on 1 answer
No answer on this topic is available.

Support Rating

Adobe Campaign

Adobe Campaign 4.5
Based on 8 answers
The support team is great. Anytime we have had a question, they were very responsive and were able to resolve our issues, general or technical, pretty quickly. We have had nothing but a great experience with the Adobe Customer Service Team and it is probably one of the things that set this software apart.
Anonymous | TrustRadius Reviewer

Adobe Connect

Adobe Connect 7.0
Based on 4 answers
No isues and any issues seems to get resolved.
Anonymous | TrustRadius Reviewer

Online Training

Adobe Campaign

Adobe Campaign 8.0
Based on 1 answer
No answer on this topic is available.

Adobe Connect

Adobe Connect 7.5
Based on 2 answers
The ability to have most of the functionality of a full LMS at a fraction of the cost is huge. I can create manage and deploy both synchronous and asynchronous training based on the situation and all of my training is tracked through a series of easily created reports
Erik Crawford | TrustRadius Reviewer

Implementation Rating

Adobe Campaign

Adobe Campaign 8.0
Based on 1 answer
No answer on this topic is available.

Adobe Connect

Adobe Connect 7.9
Based on 8 answers
Prices do not seem to vary much among resellers of the Adobe Connect hosted license; the only price variation you're likely to find are among the audio providers. When implementing, you may also wish to look into expanding the amount of storage you are allowed on the server to avoid any problems later on as your library of files starts to build up
Anonymous | TrustRadius Reviewer

Alternatives Considered

Adobe Campaign

We selected Adobe Campaign because we are using more products of this company and we thought that this will help connecting all our marketing tools with designers and the marketing department, but the most important reason is that Adobe Campaign workflow tools are more powerful that Mailchimp, and the Magento integration for our eCommerce products is crucial. Now Magento is also part of Adobe, so it makes all sense to use both tools.
Anonymous | TrustRadius Reviewer

Adobe Connect

I prefer Adobe Connect's slide sharing and recording/playback features to either Zoom or GoToMeeting(GTM). GTM is good for meetings where the majority of the group is onsite and needs to conference in only a few remote participants, and Zoom is great for video chats. It's really a case of knowing your products and audience, and Adobe Connect has worked great for the majority of our team's needs.
Shannon Davis | TrustRadius Reviewer

Return on Investment

Adobe Campaign

  • Since we acquired this system we have noticed a steady growth in revenue throughout the company as we have been able to increase sales.
  • This tool has played a very important role in getting to know our clients more effectively.
  • Its ease of use allows us to design high quality campaigns that many people like.
Gary Poppe | TrustRadius Reviewer

Adobe Connect

  • On a positive note, I believe this has increased the scores of agents in a way that is influential and it shows. Getting immediate answers for problems plaguing our agents is first and foremost in making sure that we are not only addressing the vendors needs, but the customer's as well. We have used other platforms in the past. This has a far better impact on our overall numbers, I believe, as well as employee success and confidence.
  • Negative impacts by employees and affecting overall numbers in the company may be attributed to the lag or "boot" when agents are removed from the room without warning. This can cause confidence of agents to plummet and leave them without any support.
Shauna Stermer | TrustRadius Reviewer

Pricing Details

Adobe Campaign

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Adobe Connect

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Adobe Campaign
8.5
Adobe Connect
7.9

Likelihood to Renew

Adobe Campaign
8.4
Adobe Connect
10.0

Usability

Adobe Campaign
6.8
Adobe Connect
9.0

Reliability and Availability

Adobe Campaign
7.0
Adobe Connect
5.5

Performance

Adobe Campaign
7.0
Adobe Connect

Support Rating

Adobe Campaign
4.5
Adobe Connect
7.0

In-Person Training

Adobe Campaign
8.0
Adobe Connect

Online Training

Adobe Campaign
8.0
Adobe Connect
7.5

Implementation Rating

Adobe Campaign
8.0
Adobe Connect
7.9

Scalability

Adobe Campaign
Adobe Connect
5.0

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