Adobe Commerce vs. Optimizely Configured Commerce

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adobe Commerce
Score 7.9 out of 10
N/A
Adobe Commerce delivers personalized shopping at scale. Delivered as Adobe Commerce as a Cloud Service (ACCS), it boosts conversion with an AI-powered storefront, built-in merchandising, and GenAI-driven content. ACCS supports rapid expansion through multi-site, multi-language, and multi-brand capabilities, handling millions of SKUs, complex catalogs, and custom pricing. Always-on SaaS innovation lowers total cost of ownership by removing upgrade overhead and minimizing…N/A
Optimizely Configured Commerce
Score 8.0 out of 10
N/A
Optimizely Configured Commerce is a SaaS, headless, and composable e-commerce platform that helps manufacturers and distributors scale e-commerce growth using as much or as little out-of-the-box functionality as they prefer; saving organizations time to deploy meaningful buying experiences.N/A
Pricing
Adobe CommerceOptimizely Configured Commerce
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Adobe CommerceOptimizely Configured Commerce
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeRequired
Additional DetailsMust contact sales team for pricing.
More Pricing Information
Community Pulse
Adobe CommerceOptimizely Configured Commerce
Considered Both Products
Adobe Commerce

No answer on this topic

Optimizely Configured Commerce
Chose Optimizely Configured Commerce
More control and options with better data gathering. Allows us to quickly work on our site and manage all our products via PIM and CMS.
Chose Optimizely Configured Commerce
We came from Ektron before they were bought out by Episerver. Ektron was clunky and not very customizable.
Chose Optimizely Configured Commerce
Optimizely B2B Commerce Cloud was the only solution that had a direct API connection to our ERP from day 1. The other solutions did have API building available but at a larger cost. The built-in WIS/Integration jobs in the Optimizely B2B Commerce Cloud platform are also a …
Features
Adobe CommerceOptimizely Configured Commerce
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Adobe Commerce
6.9
50 Ratings
12% below category average
Optimizely Configured Commerce
7.4
12 Ratings
5% below category average
Product catalog & listings8.349 Ratings7.312 Ratings
Product management8.049 Ratings8.012 Ratings
Bulk product upload6.642 Ratings7.612 Ratings
Branding6.445 Ratings7.211 Ratings
Mobile storefront6.047 Ratings7.69 Ratings
Product variations6.544 Ratings00 Ratings
Website integration7.244 Ratings7.511 Ratings
Visual customization7.049 Ratings7.010 Ratings
CMS6.347 Ratings7.112 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Adobe Commerce
6.7
47 Ratings
13% below category average
Optimizely Configured Commerce
8.2
11 Ratings
7% above category average
Abandoned cart recovery7.040 Ratings8.110 Ratings
Checkout user experience6.547 Ratings8.211 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Adobe Commerce
7.6
47 Ratings
9% below category average
Optimizely Configured Commerce
8.7
12 Ratings
4% above category average
eCommerce security7.647 Ratings8.712 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Adobe Commerce
6.8
46 Ratings
12% below category average
Optimizely Configured Commerce
7.2
12 Ratings
6% below category average
Promotions & discounts7.046 Ratings7.110 Ratings
Personalized recommendations6.638 Ratings7.312 Ratings
SEO7.040 Ratings7.111 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Adobe Commerce
7.6
49 Ratings
5% below category average
Optimizely Configured Commerce
7.7
12 Ratings
4% below category average
Multi-site management7.641 Ratings7.48 Ratings
Order processing7.948 Ratings8.212 Ratings
Inventory management7.747 Ratings7.211 Ratings
Shipping7.346 Ratings8.310 Ratings
Custom functionality7.648 Ratings7.511 Ratings
Best Alternatives
Adobe CommerceOptimizely Configured Commerce
Small Businesses
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
Shopify Plus
Shopify Plus
Score 9.1 out of 10
Shopify Plus
Shopify Plus
Score 9.1 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Adobe CommerceOptimizely Configured Commerce
Likelihood to Recommend
7.9
(54 ratings)
6.4
(12 ratings)
Likelihood to Renew
9.0
(10 ratings)
-
(0 ratings)
Usability
7.3
(14 ratings)
7.1
(12 ratings)
Availability
10.0
(2 ratings)
-
(0 ratings)
Performance
9.0
(1 ratings)
-
(0 ratings)
Support Rating
8.0
(1 ratings)
7.5
(12 ratings)
Online Training
8.0
(2 ratings)
-
(0 ratings)
Implementation Rating
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
Adobe CommerceOptimizely Configured Commerce
Likelihood to Recommend
Adobe
Primarily B2C focused, I think that the B2B features are increasing but the core focus of the platform (and Magento) is really consumer-based. That said, if you are looking for the fastest time to market with minimal investment option then Adobe Commerce is likely not the option that 9 out of 10 people would opt for nowadays.
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Optimizely
The eCommerce catalog side has a lot of benefits to it and has been much easier to work with and customize than the CMS side. It is this integration and using both for a branded marketing website that has the user journey from browsing and leading into the eCommerce side that has been the bigger challenge, outside of the overall stability of the releases with the bugs we have encountered. I think the solution is well suited if you are mainly a catalog site. We, however, sell machinery and solutions that are not sold via the eCommerce site and we need to showcase them on the website. However, we have a core industrial catalog of consumable products that support the machine and solutions purchases which are very well suited for the eCommerce catalog. It is the CMS/Catalog integration that has caused a need for more customizations to the platform and as a result increased costs to maintain, lowering our overall ROI from the solution. We are also a bit hamstrung by having to rely on our development partner to make changes that our digital agency is better suited to do for us in the CMS. It is requiring extra cost and resources as a result. If more functionality could be surfaced, it would be much better.
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Pros
Adobe
  • The ease of use with page builder requiring no developer skills to maintain most of our pages.
  • The catalog is straightforward and easy to use and having the ability to update pricing and other key pieces based on customer group is very helpful.
  • Many of the extensions Adobe Commerce has help us to do what we need to do more quickly without a great deal of development efforts and cost.
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Optimizely
  • Integration Jobs/Connections - Providing a good out-of-the-box solution to hook into ERPs and common endpoints.
  • Design and Development Partner Network to work with - If you have customizations in mind, the Optimizely partner network will give you the chance to find a suitable partner to meet your needs.
  • Good layout/flow/settings breakdown - There are a lot of "redundant" settings, but the more management access, the better.
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Cons
Adobe
  • Magento Commerce Cloud can be complicated to develop for. In our field, it has been a struggle at times to find qualified developers.
  • Our merchandising team sees performance issues from time to time. Updating a product and waiting for the change to clear the queue can take up to an hour in some situations.
  • Because of the incredible amount of features that Magento Commerce Cloud offers, training new employees to use Magento takes a long time.
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Optimizely
  • Need the ability to look at more of our user data
  • Need the ability to refresh our sandbox environment with production data in quicker, more efficient ways
  • Classic CMS is very limited in ways end users like myself can edit widget content
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Likelihood to Renew
Adobe
It has the best overall price point. It is super cheap and the connection between our ERP system is unmatched by any other Ecommerce sites we have talked with. We honestly can't get this level of complex customization without having to spend a fortune somewhere else. It is able to do everything we need it to do for the right price.
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Optimizely
No answers on this topic
Usability
Adobe
Being unable to store quotes for later was annoying. People called up expecting to pay there and then, and having to place them on hold whilst you added items to the basket and input all their customer information in was annoying for them and us, making us look unprofessional.
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Optimizely
Quite flexible and easy to use for daily marketing user tasks, like updating page listings, promotions, and copy. More in-depth tasks like managing product attributes, rearranging product taxonomy placement, and CMS editing are not user-friendly and require a careful and detailed process to follow.
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Support Rating
Adobe
The technical service was impeccable. They were on point and were very knowledgeable.
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Optimizely
It's a mixed bag. The team has been very nice, but there has been an underlying feeling of condescension because we have complained or "caused trouble" over the inadequacy of the CMS component. Also, support for modifications or UI changes has been terribly slow. Understandably, COVID has made life hard for everyone, but there is an expectation that we complete our work immediately, but their team will "put it in queue" when we have a request or find a bug. Further, we certainly feel that we were sold a list of capabilities that we have not seen come to fruition. Finally, the change of ownership 3 times (Insite -> Epi -> Opti) over our implementation period has been both confusing and disruptive.
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Online Training
Adobe
Great value for an flexible, open source platform.
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Optimizely
No answers on this topic
Alternatives Considered
Adobe
Magento Commerce was previously put into place and used right when I came onboard. We used it for quite some time, but ultimately the need for our company's specific customizations became too difficult to manage during core updates. We specifically needed a more specialized way of calculating shipping, connecting with our 3PL's inventory API, managing specialized discounts and codes, and even the way we showcased information on the product pages.
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Optimizely
I was not very involved with this process. It has been 3 years since we made a decision and I can't even remember the name of the other companies we were considering. I was in a different role then so I was less involved with the eCommerce department. I do remember really liking the people we were working with. That played a huge role in our selection since we would be working with them for years on the site.
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Return on Investment
Adobe
  • Great for SEO. We have been able to build out a huge number of highly targeted pages on the site that have propelled our SEO to the next level
  • Magento plugs in with many third party tools including ERP's, CRM's, shipping tools. It is a core part of our tech stacks and has allowed us to improve our capabilities as a business.
  • Has enabled us to provide a best in class web experience for our customers. We are constantly expanding the capabilities of Magento and to improve sales and grow our business.
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Optimizely
  • Automation of updates and integration with ERP has saved time and provides reliable data for the website in sync with ERP
  • Integration with external PIM has saved time and provides reliable sync with content data for the website. Changes and improvements have been slow and difficult.
Read full review
ScreenShots

Optimizely Configured Commerce Screenshots

Screenshot of Catalog and Content Management for simplified purchasing.Screenshot of Customer-specific pricing for seamless re-ordering.Screenshot of Personalized promotions and recommendations for customer engagement.Screenshot of Robust targeting and segmentation to drive continuous purchasing.Screenshot of Payment gateways for seamless customer checkout.Screenshot of Embedded Product Information Management for organizing and harmonizing product data.