What users are saying about
176 Ratings
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Score 8.2 out of 100
4 Ratings
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Score 8 out of 100

Likelihood to Recommend

Adobe Experience Manager

Adobe Experience Manager is well suited for large organizations that need a powerful, comprehensive and robust CMS to manage multiple websites/translations of websites. It is also well suited for those who need a CMS that is well integrated with other systems such as analytics, targeting and email marketing, or those who want some fancy add ons like Adobe smart tags or AI-enhanced capabilities.It is also an expensive product with a steep learning curve, so it is less appropriate for smaller companies/individuals or those that don't need an overly robust system that is integrated with other digital marketing tools. If you're looking for a more affordable solution that is easy to pick up and play, go with a more basic WordPress or Joomla type option.
Anonymous | TrustRadius Reviewer

Bluecore

If you have an e-commerce site with a large number of diverse products and a customer base made up of many different customer personas, then Bluecore is perfect. Our visitors are very unique, and we cannot market to each in with the same broad approach. Bluecore makes it possible to craft messaging that speaks to each as individuals.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Security

Adobe Experience Manager
8.4
Bluecore
Role-based user permissions
Adobe Experience Manager
8.4
Bluecore

Platform & Infrastructure

Adobe Experience Manager
8.0
Bluecore
API
Adobe Experience Manager
7.8
Bluecore
Internationalization / multi-language
Adobe Experience Manager
8.2
Bluecore

Web Content Creation

Adobe Experience Manager
7.1
Bluecore
WYSIWYG editor
Adobe Experience Manager
6.7
Bluecore
Code quality / cleanliness
Adobe Experience Manager
6.9
Bluecore
Admin section
Adobe Experience Manager
7.3
Bluecore
Page templates
Adobe Experience Manager
7.4
Bluecore
Library of website themes
Adobe Experience Manager
7.0
Bluecore
Mobile optimization / responsive design
Adobe Experience Manager
7.3
Bluecore
Publishing workflow
Adobe Experience Manager
7.3
Bluecore
Form generator
Adobe Experience Manager
7.0
Bluecore

Web Content Management

Adobe Experience Manager
6.8
Bluecore
Content taxonomy
Adobe Experience Manager
7.8
Bluecore
SEO support
Adobe Experience Manager
6.3
Bluecore
Bulk management
Adobe Experience Manager
6.8
Bluecore
Availability / breadth of extensions
Adobe Experience Manager
6.4
Bluecore
Community / comment management
Adobe Experience Manager
6.8
Bluecore

Email & Online Marketing

Adobe Experience Manager
Bluecore
7.9
WYSIWYG email editor
Adobe Experience Manager
Bluecore
9.0
Dynamic content
Adobe Experience Manager
Bluecore
9.0
Ability to test dynamic content
Adobe Experience Manager
Bluecore
9.0
A/B testing
Adobe Experience Manager
Bluecore
8.0
Mobile optimization
Adobe Experience Manager
Bluecore
8.0
Email deliverability reporting
Adobe Experience Manager
Bluecore
8.0
Triggered drip sequences
Adobe Experience Manager
Bluecore
4.0

Reporting & Analytics

Adobe Experience Manager
Bluecore
8.0
Dashboards
Adobe Experience Manager
Bluecore
8.0
Standard reports
Adobe Experience Manager
Bluecore
8.0

Pros

Adobe Experience Manager

  • Adobe Experience Manager keeps your content separate from your layout which allows for a lot of flexibility in how you display your content.
  • Adobe Experience Manager integrates really well with other Adobe products like Adobe Analytics.
  • Adobe Experience Manager 's drag and drop interface makes it fairly easy to utilize with minimal familiarity.
Tolulope Lawal | TrustRadius Reviewer

Bluecore

  • Triggered emails
  • Audience segmentation
  • Integration with Facebook and Adwords
Anonymous | TrustRadius Reviewer

Cons

Adobe Experience Manager

  • Upgrading and applying patches can be hit or miss - I recommend backups because of the potential to damage the existing infrastructure
  • Space management is an issue - every change or request takes up space that can be reclaimed, but only through a complicated procedure done through command prompts. There was no documentation for this on their site and we had to use a third party to create the procedure. It has to be run manually.
  • There isn't a good backup system, particularly one that can be scheduled to run reliably.
Diana Williams | TrustRadius Reviewer

Bluecore

  • There are a number of exciting looking features in beta that will greatly increase functionality: opportunity finder, experience builder, and audience insights. I'm just anxious to get them.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Adobe Experience Manager

Adobe Experience Manager 9.0
Based on 5 answers
We had and still have a fantastic experience using Adobe CQ. Lots of flexibility, great integration with other Adobe products we already use and a powerful technology make it a great fit for our corporate environment. Also as the community grows, it makes it easier to network with other developers and users to get new ideas on how to continue to get the best out of the software.
Fernando Galeano | TrustRadius Reviewer

Bluecore

No score
No answers yet
No answers on this topic

Usability

Adobe Experience Manager

Adobe Experience Manager 10.0
Based on 2 answers
I personally feel that AEM is very intuitive to use from an authoring standpoint. The entire CMS was engineered around the author. Everything about AEM is geared to helping authors generate and maintain content. There are ways that tool tips can be customized so that any individual could simply hover over and be guided step by step on how to author web content
Vagner Polund | TrustRadius Reviewer

Bluecore

No score
No answers yet
No answers on this topic

Support Rating

Adobe Experience Manager

Adobe Experience Manager 9.0
Based on 1 answer
Its so far the best Content Management System, available in market.
Anonymous | TrustRadius Reviewer

Bluecore

No score
No answers yet
No answers on this topic

Implementation Rating

Adobe Experience Manager

Adobe Experience Manager 8.7
Based on 2 answers
Depending on your individual needs, It is really quite simple to create an authoring experience for a website that looks really good. I have been part of many implementations and many teams and have seen many projects that were super successful and others that were not implemented well. AEM has room for a lot of flexibility in the implementation process compared to other CMS like SharePoint
Vagner Polund | TrustRadius Reviewer

Bluecore

No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe Experience Manager

I think AEM is specific to the client's needs and is not necessarily comparable to all other platforms. However, when compared feature to feature I think AEM many times is a leader in the industry. While WordPress has progressed in the WYSIWYG interface it is not there still today and this is truly where AEM shines against all of the other CMS platforms.
Mike Plant | TrustRadius Reviewer

Bluecore

Bluecore impressed us from the start because of their focus on the email. I got the sense from SmarterHQ that they viewed themselves more as a segmentation tool. While also very useful, Bluecore made it easier to close the circle and take that segmented list all the way through creative process to the actual send, with a consciousness of how we secure the conversion. Since becoming a customer, Bluecore has continued to blow me away with their innovation and professionalism, leaving no doubt that we made the right choice.
Anonymous | TrustRadius Reviewer

Return on Investment

Adobe Experience Manager

  • Our brand requires a high level of polish and crisp functionality. AEM provides that for us. We do look as good as possible and it reflects well on our brand.
  • We can product new pages rapidly with our modules and so we can keep our content fresh and relevant.
  • Our brand value has risen considerably since we polished our web properties with AEM.
Saren Sakurai | TrustRadius Reviewer

Bluecore

  • Bluecore emails have higher open, click, and conversion rates than our static campaigns. Unsubscribe rates are also lower because we're providing customers with information that they want to receive.
Anonymous | TrustRadius Reviewer

Pricing Details

Adobe Experience Manager

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Bluecore

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Adobe Experience Manager
8.0
Bluecore
9.0

Likelihood to Renew

Adobe Experience Manager
9.0
Bluecore

Usability

Adobe Experience Manager
10.0
Bluecore

Support Rating

Adobe Experience Manager
9.0
Bluecore

Implementation Rating

Adobe Experience Manager
8.7
Bluecore

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