Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and delivering marketing content.
N/A
Endeca (discontinued)
Score 7.2 out of 10
N/A
Endeca was a business intelligence platform for analyzing unstructured data, acquired by Oracle and since discontinued.
I'll answer the second one because I mean, the first one I don't have an issue with. The second scenario is we oftentimes have the need to spin off very small campaign style sites or sites that generate leads but are unbranded and that sort of thing. So that's hard to do in AEM because you have to then create another organization within AEM to do that. And we're talking about sites that are maybe five to 10 pages in size. So we've been investigating Edge, but then that's a different workflow, so we'd have to train people on that. So it would be nice if there was something within the AEM structure that could allow you to do something very similar to Edge, where you make some small micro sites that are not necessarily branded, that you could still host within the platform and not have to retrain everybody on a completely different platform.
Best fit for this product: - Advanced or Sophisticated Enterprise Search platform: If you spend effort on your search capabilities, Endeca is the tool. - If you are looking for capabilities to search and navigate similar to a relational-database system, then Endeca is not the best fit. - If you are spending effort to drive customer experience, especially around customer interaction with your web application, Endeca can help with that in a multichannel environment.
It allows us to scale so that we can make a change on a global footer. And it applies to all of the different property websites. It allows us to set up components and compartmentalize things in a way. The big thing is that it's scalable. And then it also ties into Adobe Analytics and other Adobe products. So we are a complete Adobe shop. Every Adobe product that we can use, we use. I don't think we do it for marketing so much, but for doing target testing and analytics, data scientists are using the same product and so it all speaks.
Provides exact, correct counts of items in its dimensions.
Allows for flexible, out-of-the-box boosting of content (based on combo of any/all of: user profile, date, dimension being browsed and search keyword).
It has a reasonably good admin interface for the administration of boosting/promotion rules for the business user.
Can sometimes be difficult to troubleshoot bugs/issues as they arise
Sometimes difficult to set up restrictions on how components can be designed to make sure they fit in with existing content
While the integration with Adobe target works fairly well, the process can be a bit opaque and hard to understand, making it difficult to troubleshoot when issues arise
We had and still have a fantastic experience using Adobe CQ. Lots of flexibility, great integration with other Adobe products we already use and a powerful technology make it a great fit for our corporate environment. Also as the community grows, it makes it easier to network with other developers and users to get new ideas on how to continue to get the best out of the software.
If the solution is implemented well and the business understands the purpose of the Endeca stack, it offers a great way for a business to explore and benefit from its existing data. From my experience, the Endeca solution has exposed data patterns to a business that were not thought about or explored before because of the lack of available tools to properly expose these patterns
It depends if it is from an administrator point of view or from a business content author point of view. I think from business author point of view the solution is good and with the GEN AI capabilities coming it is doing better and better, however from an administration point of view there are still a lot of improvements to ease the maintenance of user access management and as well as the integration configuration aspect.
The system itself is very usable, and with proper training is very sensible in its organization and method of operation. There are some downsides in initial setup in the way things are imported (or not in some cases) in setting up properties and dimensions. Overall however it's amazingly flexible in terms of the content it can index and make available for search.
Being part of Adobe Suite means you are already notified when the tool has any outages. However, I have never faced unplanned outages. Whenever you face any issue with the site, it is clearly stated if there were any planned outages and how quickly you will be back to normal. So, I will say that even the outages are planned and managed in a great way like their other services.
With respect to performance, Adobe experience manager is one of the best in the CMS space. We didn't observe frequent slowness on platform, however the systems which are accessing experience manager should be of good specifications without which slowness would be observed. Adobe experience manager works well in integration with other solutions, unless the destination application is designed to trigger frequent calls to AEM.
Adobe Experience Manager, in all its capacity, is a great alternative to any other CMS you are using. It helps in rapid development and makes life easier for maintaining the website for multi-language sites. Technical know-how is eliminated at content authoring. Better documentation in terms of live examples with videos would be appreciated.
Support has been very good, and the trainers for the various Endeca courses have all been very willing to help long after the classes have been completed, so in the instances where we're waiting on support from Oracle, it's often that the members of their training arm can help us out as well.
The training is actually really good, and absolutely necessary - although this is software that has great documentation, the documentation itself is so vast, that it would be difficult to learn haphazardly, not to mention being incredibly time consuming to do so. Online training probably would have been fine except for the fact that having someone look over your shoulder to see where you're going wrong is helpful. This also allowed our team to sit in a single room and converse about functionality, etc. that would have been difficult to facilitate via an online class.
We did some online Q&A with the Oracle team, but I would definitely recommend doing an in person class if you have a large team that will be attending - there's definitely no replacements for a large class of technically oriented staff members who can drive conversation about specific topics that might surface.
Depending on your individual needs, It is really quite simple to create an authoring experience for a website that looks really good. I have been part of many implementations and many teams and have seen many projects that were super successful and others that were not implemented well. AEM has room for a lot of flexibility in the implementation process compared to other CMS like SharePoint
There were some features we were hoping to get implemented in this particular release of Endeca, but were unable to facilitate those requirements due mostly to timeline. Having seen several other implementations, we will definitely have future iterations to add functionality and improve upon our implementation of Endeca. For the time being, we are satisfied with our implementation as it turned out.
Overall, I prefer AEM as an enterprise site management tool. It allows levels of access control and delegation, while leaving the server management and updates to a specialized team. I do miss the flexibility of being able to search and replace that I have in a WordPress site, and I miss the ability to have one file for redirects like I had in percussion
Oracle Endeca was the best option that we evaluated by far. It gave us the most flexibility and ability to meet our objectives and had features that were not offered by the competing products we evaluated, but which we very much wanted, and this was why we decided to go with Oracle Endeca versus another platform
Instead of being directly involved in the tool purchase, I am involved in analysis or what we can use to maximize the tool. Small organizations may find it expensive. However, if the team or organization focuses more on your ROI or the features you will get, then it will definitely be worth it. Pricing is based on a number of factors, including team size or the use of the tool. The user can select the pricing option that best fits their needs based on the number of form submissions they make or the number of pages they wish to publish on their global/multisite sites.
The professional services team within adobe is one of the best in terms of technical and solutioning knowledge. However, considering the billing charges of adobe professional services team, it is always recommended to involve them during platform initial setup or when a complex solution is to be built with platform customizations.
too soon to tell on increased conversion rates based on external marketing factors in play but having increased visibility into customer engagement trends will most likely lead to improvement of our conversion rates.
There have been productivity gains from the perspective of actually migrating all of our externally managed sites to the same in-house Adobe Experience Manager platform and then being able to utilize those universal components.
It is a searching tool, and hard to estimate its impact on conversion.
It does its job regarding better searching; In terms of efficiency, it's hard to say: it has big learning curve. It requires a dedicated Endeca developer to work on it.
