Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adverity
Score 7.7 out of 10
N/A
Adverity is a fully-integrated data platform for automating the connectivity, transformation, governance & utilization of data at scale.N/A
Looker
Score 8.3 out of 10
N/A
Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.N/A
Pricing
AdverityLooker
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AdverityLooker
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalRequired
Additional DetailsMust contact sales team for pricing.
More Pricing Information
Features
AdverityLooker
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Adverity
-
Ratings
Looker
8.1
97 Ratings
1% below category average
Pixel Perfect reports00 Ratings7.680 Ratings
Customizable dashboards00 Ratings8.896 Ratings
Report Formatting Templates00 Ratings7.982 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Adverity
-
Ratings
Looker
8.1
97 Ratings
0% above category average
Drill-down analysis00 Ratings8.294 Ratings
Formatting capabilities00 Ratings7.495 Ratings
Integration with R or other statistical packages00 Ratings8.040 Ratings
Report sharing and collaboration00 Ratings8.697 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Adverity
-
Ratings
Looker
8.6
93 Ratings
3% above category average
Publish to Web00 Ratings8.577 Ratings
Publish to PDF00 Ratings8.783 Ratings
Report Versioning00 Ratings8.263 Ratings
Report Delivery Scheduling00 Ratings8.983 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Adverity
-
Ratings
Looker
6.8
94 Ratings
17% below category average
Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.192 Ratings
Location Analytics / Geographic Visualization00 Ratings7.581 Ratings
Predictive Analytics00 Ratings4.66 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Adverity
-
Ratings
Looker
8.5
93 Ratings
0% below category average
Multi-User Support (named login)00 Ratings8.988 Ratings
Role-Based Security Model00 Ratings8.381 Ratings
Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.688 Ratings
Report-Level Access Control00 Ratings8.429 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Adverity
-
Ratings
Looker
5.8
69 Ratings
32% below category average
Responsive Design for Web Access00 Ratings6.766 Ratings
Mobile Application00 Ratings5.01 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings6.560 Ratings
Best Alternatives
AdverityLooker
Small Businesses
Skyvia
Skyvia
Score 9.7 out of 10
BrightGauge
BrightGauge
Score 9.0 out of 10
Medium-sized Companies
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.1 out of 10
Reveal
Reveal
Score 9.9 out of 10
Enterprises
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.1 out of 10
Jaspersoft Community Edition
Jaspersoft Community Edition
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AdverityLooker
Likelihood to Recommend
8.1
(2 ratings)
8.4
(98 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(4 ratings)
Usability
-
(0 ratings)
8.8
(12 ratings)
Support Rating
-
(0 ratings)
8.8
(14 ratings)
User Testimonials
AdverityLooker
Likelihood to Recommend
Adverity
Adverity is particularly useful if there is a large range of data sets that you want to combine to get an 'overall' view. Previously we had used Google Analytics, but found that this was too useful for our big client accounts that we were working on. So I think that if there is an individual who is responsible for analytics or data, and also a paid media team then this is a tool which is essential. For companies that have limited activity then I think this tool could potentially over-complicate for less reward.
Read full review
Google
Quick dashboards from Google Sheets - Easier to do the graphs than in Google Sheets - Operational dashboards to be used in the day-to-day work - It is good both for retrospective data and to do a pulse check of the current status - Better for not giant amounts of data and not multiple data sources. - If you need a lot of graphs to be displayed on the same page, it can be a bit glitchy during configuration (then the use works fine).
Read full review
Pros
Adverity
  • User-friendly report setup and ingestion
  • Easy integration with multiple data endpoints, making it easy for users to drive value
  • Incredible customer support, allowing users (regardless of technical background) to act like power-users
Read full review
Google
  • Filtering - you can filter across different dimensions and metrics to get a more specific "cut" of data
  • Refreshing - data automatically ingests into Looker which allows reports to be updated and backfilled in real time
  • Conditional Reporting - you can leverage Looker's reporting features to flag when a given metric or KPI falls below or above a specified threshold. For example, if you had a daily sales benchmark in a SAAS organization, you could use Looker to flag whenever daily sales falls above or below the benchmark
Read full review
Cons
Adverity
  • I think it would have been more user friendly if there was more labelling capabilities, so that when you are sharing the dashboard they would explain what the data is - rather than depending on someone knowing how to use the dashboards or being there to explain it.
  • Our teams found that some of the scheduling functionality could be a little big buggy, so this was something that needed extra care and attention, so therefore may be an area that needs to be improved (unless it was just our account and usage).
Read full review
Google
  • Looker is less graphical or pictorial which makes it less attractive
  • Consumes a lot of memory when there are multiple rows and columns, impacts performance too
  • At times when we download huge chunks of raw data from Looker dashbords, the time taken to prepare the file is enormous - The user fails to understand if Looker has frozen or if the data is getting prepared in the background for downloading. In turn, user ends up triggering multiple downloads
Read full review
Likelihood to Renew
Adverity
No answers on this topic
Google
We've been very happy with Looker so far, and all teams in the organization are starting to see its value, and use it on a frequent basis. It has quickly become our accessible "source of truth" for all data/metrics.
Read full review
Usability
Adverity
No answers on this topic
Google
Looker is relatively easy to use, even as it is set up. The customers for the front-end only have issues with the initial setup for looker ml creations. Other "looks" are relatively easy to set up, depending on the ETL and the data which is coming into Looker on a regular basis.
Read full review
Support Rating
Adverity
No answers on this topic
Google
Never had to work with support for issues. Any questions we had, they would respond promptly and clearly. The one-time setup was easy, by reading documentation. If the feature is not supported, they will add a feature request. In this case, LDAP support was requested over OKTA. They are looking into it.
Read full review
Alternatives Considered
Adverity
Frankly, the service, UI, and ease-of-use for Adverity made it a no brainer compared to competiton.
Read full review
Google
Looker is an off-the-shelf, free tool for Google business users. Other than the internal cost of time to build, we had no costs to set up what we needed to do. Knowledge sharing internally and using templates greatly reduced this cost, making the overall cost very low.
Read full review
Return on Investment
Adverity
  • This tool has allowed us to be able to see areas for opportunities, when all of the data has been combined
  • We were also able to better prioritise actions and where to focus our attention, when we had one view where all of the data was together. This allowed us to deliver better results for our clients, and also have a clearer roadmap of activity
Read full review
Google
  • Allowing others to self-serve their own analytics and connect it to Looker simply and easily has helped unblock the central data team so they can instead focus on validated dashboards whilst stakeholders manage their day-to-day analysis themselves. Countless engineering hours have been freed up by not having to manage every user permission for each BI tool; we have a BYOBI approach; Bring Your Own BI
  • Creation and management of a semantic layer (LookML =Looker Modeling Language ) allows peoples sandboxes and production databases to become clutter free. Minor adjustments, conditional fields, and even some modelling can all be done in LookML which doesn't need oversight or governance from the central data team.
  • LookML, specifying drilldown fields and their sub-queries, as well as generally creating dynamic parameters with Liquid are all great features, but can have a steep learning curve. it may take some time to understand how to create this middle layer correctly, or even pose a risk of inheriting complex code from another source which can be unmaintainable if it becomes too big. Some level of governance is recommended if Looker is used by a large number of editors.
Read full review
ScreenShots

Looker Screenshots

Screenshot of a Looker dashboard with a geo chart.