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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Acquisio

    Score9 out of 10
    N/AAcquisio is a performance marketing solution that enables digital marketers to manage, report, and optimize on all digital advertising initiatives in one easy-to-use dashboard, across search, social, and display. According to the vendor, this solution provides the most powerful optimization algorithm on the market which enables users to set more accurate bids and deliver more clicks at a lower cost per click. The vendor’s value proposition is that this unique high frequency, predictive…N/A

    Adzooma

    Score8.2 out of 10
    Small Businesses (1-50 employees)
    Adzooma’s AI and machine learning based Google and Facebook Ads platform, offers simple campaign management, 24/7 optimisation and time saving automation, all in a single interface. The platform includes many features including scanning for 50+ improvement opportunities, many of which can be actioned with a single click, tracking…

    $19

    per user/month - up to $1000 a month on ad spend

    Pricing
    AcquisioAdzooma
    Editions & Modules
    No answers on this topic
    Pilot
    $19.00
    per user/month - up to $1000 a month on ad spend
    Advanced Pilot
    $49.00
    per user/month - up to $10,000 a month on ad spend
    Rocket Pilot
    $99.00
    per user/month - up to $100,000 a month on ad spend
    Offerings
    Pricing Offerings
    AcquisioAdzooma
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsOur pricing is based on your combined monthly Google Ads and Facebook Ads spend. There are no long-term contracts and you can cancel anytime.
    More Pricing Information
    Features
    AcquisioAdzooma
    Ad Campaigns
    Comparison of Ad Campaigns features of Acquisio and Adzooma
    Feature
    Acquisio
    -
    Ratings
    Adzooma
    8.2
    1 Ratings
    23% above category average
    Ad campaign creation00 Ratings10.01 Ratings
    Ad deployment00 Ratings8.01 Ratings
    Display advertising00 Ratings8.01 Ratings
    Ad display and retargeting segmentation00 Ratings8.01 Ratings
    Sequence targeting00 Ratings7.01 Ratings
    Social advertising00 Ratings8.01 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Acquisio and Adzooma
    Feature
    Acquisio
    -
    Ratings
    Adzooma
    9.6
    1 Ratings
    33% above category average
    Ad dashboards00 Ratings10.01 Ratings
    Ad performance reports00 Ratings10.01 Ratings
    Ad conversion tracking00 Ratings8.01 Ratings
    Ad attribution reporting00 Ratings10.01 Ratings
    Ad forecasting and optimization00 Ratings10.01 Ratings
    Ad Auctions
    Comparison of Ad Auctions features of Acquisio and Adzooma
    Feature
    Acquisio
    -
    Ratings
    Adzooma
    10.0
    1 Ratings
    17% above category average
    Ad bidding00 Ratings10.01 Ratings
    Best Alternatives
    AcquisioAdzooma
    Small Businesses
    WordStream
    Score6.9 out of 10
    WordStream
    Score6.9 out of 10
    Medium-sized Companies
    WordStream
    Score6.9 out of 10
    WordStream
    Score6.9 out of 10
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    AcquisioAdzooma
    Likelihood to Recommend
    6.0
    (15 ratings)
    9.0
    (3 ratings)
    Likelihood to Renew
    5.4
    (6 ratings)
    -
    (0 ratings)
    Usability
    6.0
    (2 ratings)
    10.0
    (1 ratings)
    Support Rating
    8.2
    (3 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    8.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    AcquisioAdzooma
    Likelihood to Recommend
    Newfold Digital (Endurance + Web.com)
    Acquisio is ideal for marketing agencies, especially those that focus on serving a specific market. If your Agency has access to client data, depending on the data, Acquisio's software could be a powerful way to deliver that data in the form of online ads. Acquisio might be too powerful for a small business looking to manage campaigns in-house.
    Incentivized
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    Adzooma
    This tool helps in productivity in managing PPC accounts. It allows you to easily track your accounts and campaigns. You can change between your accounts quickly without logging in/out. It helps automate your Google ad campaigns. It is recommended for PPC ad agencies. It is an easy tool to use and navigate through
    Incentivized
    Read full review
    Pros
    Newfold Digital (Endurance + Web.com)
    • Provides multiple methods of viewing and sharing campaign data. It is definitely an upgrade from the basic PPC reports. Fully customizable and new features are being added regularly.
    • Acquisio now provides support for the importation of the video campaign data. This saves her company lots of time as we used to have to do this process manually.
    • Aquisio now has instant chat support in the platform which saves a lot of time as you can get quick answers to any problems you may be having.
    Read full review
    Adzooma
    • Integrates multiple Paid search platforms into one place
    • Integrations - everything works
    • Adjust and edit paid search accounts, such as Google Ads
    • Use all features in paid platforms
    • Monitoring and tracking
    • Metrics of all accounts added
    Incentivized
    Read full review
    Cons
    Newfold Digital (Endurance + Web.com)
    • Facebook management: You cannot manage Facebook directly through Acquisio. You can only see the data in the platform.
    • Campaign automation: The rules and algorithms takes a lot of time to be applied if you managed them manually.
    • LinkedIn: No LinkedIn integration available
    Read full review
    Adzooma
    • Creating ads for Youtube videos
    Incentivized
    Read full review
    Likelihood to Renew
    Newfold Digital (Endurance + Web.com)
    I think the platform, with the latest release updates has a lot of great potential. The main decision, currently, is price and how that gets passed on to our clients. There has to be a conscious decision made on platform cost vs client spend and overall budget vs revenue.
    Incentivized
    Read full review
    Adzooma
    No answers on this topic
    Usability
    Newfold Digital (Endurance + Web.com)
    The updates they have recently made have been time consuming to keep up with
    Incentivized
    Read full review
    Adzooma
    Very usable platform, easy to get set-up, used and integrated with your tools
    Incentivized
    Read full review
    Support Rating
    Newfold Digital (Endurance + Web.com)
    Within the interface there is an instant chat support feature that you can use to get help right away without having to pick up the phone or look for an email address. We have have an account manager who responds to emails quickly and is always helpful. Anytime issues require further tech support we are kept up to date on the progress of the issue and they are usually resolved the same day.
    Read full review
    Adzooma
    Adzooma has a solid team but their team works in UK time zone so it's hard to get in touch with them. Usually, they are helpful but sometimes they're not. They won't know what problems you have and might ignore you on that. Their support has been decent in updating and fixing bugs at a good rate.
    Incentivized
    Read full review
    Implementation Rating
    Newfold Digital (Endurance + Web.com)
    They handled it well.
    Incentivized
    Read full review
    Adzooma
    No answers on this topic
    Alternatives Considered
    Newfold Digital (Endurance + Web.com)
    We have started using Domo since we began using Acquisio and are extremely happy with Domo. We will continue to use Acquisio though because of the ability to directly manage paid search ads and the ability to create simple reports quickly. Also considering the cost of Domo, unless you specifically need reports with more sources of data, Acquisio is all you really need.
    Incentivized
    Read full review
    Adzooma
    Choose Adzooma because it offers a great introductory free starter package that provides great onboarding and management.
    Incentivized
    Read full review
    Return on Investment
    Newfold Digital (Endurance + Web.com)
    • Acquisio let us create reports on the fly, saving us lots of time; time that was better spend optimizing client campaigns.
    • Acqusio's Bid and Budget Management tool (BBM) helped a struggling client achieve desired traffic and conversion results with little to no work from our agency.
    • Acquisio's quick customer service responsiveness let us get our questions answered quickly.
    Incentivized
    Read full review
    Adzooma
    • Saved on ad spent
    • Automation to avoid spending too much
    Incentivized
    Read full review
    ScreenShots

    Acquisio Screenshots

    Screenshot of Client Center, view of Key Performance Metrics targets

    Adzooma Screenshots

    Screenshot of Dashboard ViewScreenshot of Applying OpportunitiesScreenshot of Create Automation RulesScreenshot of Manage Multiple AccountsScreenshot of Add Multiple UsersScreenshot of Create Custom Reports