Affinity CRM vs. LeadIQ

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Affinity CRM
Score 9.2 out of 10
N/A
Affinity is a relationship intelligence platform enabling teams to leverage their network to close deals. Affinity manages relationships by auto-populating a connected CRM pipeline and unlocking introductions to decision makers.
$2,000
per year per user
LeadIQ
Score 6.4 out of 10
N/A
LeadIQ is a prospecting platform that helps outbound sales teams build pipeline through contact data, a AI cold email writing assistant, contact and account tracking for job changes, and CRM enrichment, all integrated into sales tools used daily.
$0
per month per user
Pricing
Affinity CRMLeadIQ
Editions & Modules
Essential
$2000
per year per user
Scale
$2300
per year per user
Advanced
$2700
per year per user
Enterprise
Contact
Free
$0
per month per user
Essential
$39
per month per user
Pro
$79
per month per user
Enterprise
Ask Sales
Offerings
Pricing Offerings
Affinity CRMLeadIQ
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Affinity CRMLeadIQ
Features
Affinity CRMLeadIQ
Prospecting
Comparison of Prospecting features of Product A and Product B
Affinity CRM
-
Ratings
LeadIQ
7.4
11 Ratings
5% below category average
Advanced search00 Ratings7.510 Ratings
Identification of new leads00 Ratings5.69 Ratings
List quality00 Ratings6.511 Ratings
List upload/download00 Ratings8.010 Ratings
Ideal customer targeting00 Ratings7.07 Ratings
Load time/data access00 Ratings9.511 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Affinity CRM
-
Ratings
LeadIQ
8.3
11 Ratings
6% above category average
Contact information00 Ratings8.011 Ratings
Company information00 Ratings9.511 Ratings
Industry information00 Ratings7.510 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Affinity CRM
-
Ratings
LeadIQ
7.6
11 Ratings
2% above category average
Lead qualification process00 Ratings6.45 Ratings
Smart lists and recommendations00 Ratings5.35 Ratings
Salesforce integration00 Ratings9.58 Ratings
Company/business profiles00 Ratings7.58 Ratings
Alerts and reminders00 Ratings7.54 Ratings
Data hygiene00 Ratings7.010 Ratings
Automatic data refresh00 Ratings9.18 Ratings
Tags00 Ratings8.06 Ratings
Filters and segmentation00 Ratings8.56 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Affinity CRM
-
Ratings
LeadIQ
6.3
2 Ratings
17% below category average
Sales email templates00 Ratings6.12 Ratings
Append emails to records00 Ratings6.52 Ratings
Best Alternatives
Affinity CRMLeadIQ
Small Businesses
Method:CRM
Method:CRM
Score 9.3 out of 10
Lead411
Lead411
Score 8.2 out of 10
Medium-sized Companies
Conversica
Conversica
Score 4.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
Enterprises
Conversica
Conversica
Score 4.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Affinity CRMLeadIQ
Likelihood to Recommend
9.1
(4 ratings)
6.9
(21 ratings)
Likelihood to Renew
10.0
(1 ratings)
9.0
(1 ratings)
Usability
-
(0 ratings)
8.0
(2 ratings)
Support Rating
10.0
(1 ratings)
7.7
(10 ratings)
User Testimonials
Affinity CRMLeadIQ
Likelihood to Recommend
Affinity (Project Affinity, Inc.)
Nudge.ai is well suited for individual contributors without enough time or resource to do proper research on clients/prospects. It may work as well for larger teams, but I don't have experience using Nudge.ai in that environment. Nudge.ai is easy to use, so the onboarding and ramp-up time is quick.
Read full review
LeadIQ
I think LeadIQ is a great tool. It helps me with prospecting, writing emails, finding information about prospects, etc. I use it daily when writing emails and trying to find people to reach out to. It works well with CRM integration, and most of the time, the extension and scribe functions are working. Sometimes, the numbers are not accurate.
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Pros
Affinity (Project Affinity, Inc.)
  • Organization
  • Data Housing
  • Exporting Data
Read full review
LeadIQ
  • Capturing contact and lead information: Name, Designation, Phone Numbers, Work Email Address, Company board line number - almost every single data point one needs in lead or demand generation. The checkmark for verified information is a cherry on the cake.
  • LeadIQ integrates with LinkedIn Sales Navigator, Salesforce, and even SalesLoft pretty well. A simple click of a button from LSN can import the lead into Salesforce. A boon for any Outbound sales team. Additionally, capturing multiple contacts in a single go as well as importing them into a cadence is a time--saver.
  • It's also a community. Since users can suggest changes to make lead information more accurate as well as the option to request more information on a particular lead.
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Cons
Affinity (Project Affinity, Inc.)
  • More prompts to update and sort new connections
  • More visual appeal on each listing on a list
  • An Outlook desktop app plugin
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LeadIQ
  • Rocky start to using it - but good follow up with customer service.
  • It can create duplicates in salesforce sometimes which is a headache for some departments who require salesforce to be our pure data source.
  • Sometimes the numbers aren't correct for the right individual - it gets numbers from wrong people with the same name - this has only happened a couple of times, very rare.
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Likelihood to Renew
Affinity (Project Affinity, Inc.)
We will definitely be renewing. The value for the price we are paying is solid, and we are interested in growing our use to see if we can expand on the value we are getting from Nudge.ai.
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LeadIQ
We have been very happy with LeadIQ for the past several years. They have quality data at a fair price and that is the most important thing for us. Their product continues to grow and expand and they are great to work with from a customer experience point of view.
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Usability
Affinity (Project Affinity, Inc.)
No answers on this topic
LeadIQ
the data pool of contacts and lead info could be better compared to the other software competitors. The software is still quite easy to use and it has an extension which makes it easy to work side by side with either linkedin or salesforce. One item that doesn't work well which the rep showed us was pulling up the account page on salesforce and LeadIQ being able to pull up the company details based on the domain. That isn't working for us. Perhaps it's the industry we're in.
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Support Rating
Affinity (Project Affinity, Inc.)
Nudge.ai is fairly intuitive, so the need for support is minimal. I have only had to reach out to the support team a couple of times for minor issue. The response has been quick and issues resolved to my satisfaction in a reasonable time frame. I have no issues with Nudge support at this time.
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LeadIQ
I have yet to contact LeadIQ regarding support for the tool. Usability is pretty straight forward, and I was trained well to use the tool properly. I am giving the rating of a five since I can not say I have had contact with the support team.
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Alternatives Considered
Affinity (Project Affinity, Inc.)
Affinity is the bridge that links our communication through our software workflow.
Read full review
LeadIQ
The user experience and design of the platform + the data health were far superior to UpLead and the other tools I demoed. I was also impressed by the pricing structure and the ability for me to pick and choose my plan or customize based on the sales team numbers and team capacity.
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Return on Investment
Affinity (Project Affinity, Inc.)
  • Hard to quantify - I know my job would be exponentially more difficult if I didn't have it.
  • Affinity frees someone in business development or sales of the endless spreadsheets needed to track pipeline progress.
Read full review
LeadIQ
  • So far not a happy customer. We have had a few positive results but for the most part, all phone numbers are relatively inaccurate or they are personal numbers scraped from LinkedIn. When calling a personal number, people are surprised and find it intrusive.
  • We would not recommend this service until it invests more into correct corporate switchboard numbers at the bare minimum. Currently, these are often incorrect.
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ScreenShots

LeadIQ Screenshots

Screenshot of Teams can send the right message, to the right person, at the right time to break through the noise and build more sales pipeline.Screenshot of Patented AI technology that can generate tailored cold emails with just a few clicks. Supports personalized cold outreach at scale to improve reply rates and meetings booked.Screenshot of Locates emails and mobile phones for ideal buyers, and sends them to systems of record.Screenshot of Keeps tabs on key accounts by sending notifications when job changes occur in a daily feed.Screenshot of Salesforce enrichment tool that helps to keep the user's system of record accurate, while improving speed to lead on inbound leads.