What users are saying about
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Top Rated
74 Ratings
9 Ratings
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Score 8.6 out of 101

SpyFu

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Top Rated
74 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8.7 out of 101

Likelihood to Recommend

Agency Analytics

Agency Analytics is one of the best website rank tracking tools that I have used so far. I feel like it shows a great amount of insight into the fluctuation of ranking over time. This tool is extremely helpful for B2B marketing agencies where you need to be able to show progress to your clients. Also, the ability to see the results in a live SERPs page gets rid of the trouble of showing a client the live result when you're not next to each other.
Sarah Nelson profile photo

SpyFu

I would say if you are using it for advertising sales its a great tool. If you own your own business and want to see what the competition is doing it is also a great too. If you did not have a great need for assessing marketing/advertising budgets and campaigns then it would probably be less important.
Josh Heintschel profile photo

Feature Rating Comparison

SEO

Agency Analytics
8.0
SpyFu
7.2
Backlink management
Agency Analytics
8.3
SpyFu
7.2
SERP ranking tracking
Agency Analytics
9.7
SpyFu
7.2
Page grader
Agency Analytics
7.0
SpyFu
6.4
Competitive analysis
Agency Analytics
7.7
SpyFu
9.7
Site audit / diagnostics
Agency Analytics
8.0
SpyFu
6.7
Site recommendations
Agency Analytics
7.0
SpyFu
6.3
Keyword analysis
Agency Analytics
SpyFu
8.6
Task management
Agency Analytics
SpyFu
5.3

SEO Channels

Agency Analytics
8.6
SpyFu
7.0
Local SEO
Agency Analytics
8.8
SpyFu
7.2
Global SEO
Agency Analytics
8.5
SpyFu
8.1
Social SEO
Agency Analytics
SpyFu
6.2
Mobile SEO
Agency Analytics
SpyFu
6.4

SEO Platform & Account Management

Agency Analytics
10.0
SpyFu
8.2
Integration with web analytics tools
Agency Analytics
10.0
SpyFu
8.2
Multi-domain support
Agency Analytics
SpyFu
8.2

Pros

Agency Analytics

  • Tracks keyword rankings
  • Tracks Google search queries
  • Manages links gained and lost
  • Allows us to sculpt and streamline Google Analytics and Search console dats
Gene Sower profile photo

SpyFu

  • The best tool for keyword research based on close competitors.
  • The best tool for discovering what PPC strategy and budget your competitors are using.
  • You can also use it for ad copy ideas.
Max Milano profile photo

Cons

Agency Analytics

  • More granular control over each module.
  • Ability to limit the number of results in each module. For Facebook results, for example, we get multiple pages of results when I'd prefer to just include top 10 or top 20, etc. Not every single one.
  • Faster report generation.
Gene Sower profile photo

SpyFu

  • Price - I was a user for several years and trying out another platform, I canceled and was quickly offered the same platform I had used for years at half the price.
  • I know the ad spend for Google Adwords is estimated - It would be helpful if it was a little more accurate - maybe not a doable feature of SpyFu, but would be helpful.
Lee'Ann Burgess profile photo

Likelihood to Renew

Agency Analytics

No score
No answers yet
No answers on this topic

SpyFu

SpyFu 10.0
Based on 10 answers
I do not make the decision to renew, but if I did I would most likely renew.
Josh Heintschel profile photo

Support

Agency Analytics

No score
No answers yet
No answers on this topic

SpyFu

SpyFu 8.0
Based on 1 answer
The support team at SpyFu works hard and stands by their product. They answer relatively quickly and have always been more than willing to help out when an issue has appeared. With this said, I have only used their customer/product support fleetingly because the platform performs what I need it to do. A lot of the questions that I have had are in help/support pages on the site.
Chandler Elmore profile photo

Alternatives Considered

Agency Analytics

We stopped using RavenTools because the report rendering was ridiculously slow.
Gene Sower profile photo

SpyFu

I would say that the above tools each offer their own unique skillset to be able to enhance what we find with SpyFu. For competitive analysis at a low cost point SpyFu really follows through on the promise of delivering actionable competitive insights with additional tools that also aid in the content creation process. Can I completely ditch the tools above, no, but I would also say that I would not ditch SpyFu either as part of my complete SEO toolbox.
No photo available

Return on Investment

Agency Analytics

  • Quickly allows me to see the effectiveness of our digital efforts.
  • Allows us to see and react to situations where we are regressing in our efforts.
  • Allows us to see opportunities for improvement. As we make these changes, we find our conversion goes up.
Jason Montoya profile photo

SpyFu

  • SpyFu has helped me reduce wasted Google Ads spend by narrowing my focus to more appropriate keywords
  • SpyFu has allowed me to be more creative with keywords by giving me ideas
  • SpyFu has enabled me to more effectively use keywords in my content
Angela Lyons, MBA profile photo

Pricing Details

Agency Analytics

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Agency Analytics Editions & Modules

Agency Analytics
Edition
Freelancer
$49
Agency
$99
Enterprise
$249
Unlimited
$499
Additional Pricing Details

SpyFu

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

SpyFu Editions & Modules

SpyFu
Additional Pricing Details

Add comparison