What users are saying about

SpyFu

55 Ratings

Agency Analytics

8 Ratings
Score 8.5 out of 101

SpyFu

55 Ratings
Score 8.2 out of 101

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Likelihood to Recommend

Agency Analytics

Agency Analytics is one of the best website rank tracking tools that I have used so far. I feel like it shows a great amount of insight into the fluctuation of ranking over time. This tool is extremely helpful for B2B marketing agencies where you need to be able to show progress to your clients. Also, the ability to see the results in a live SERPs page gets rid of the trouble of showing a client the live result when you're not next to each other.
Sarah Nelson profile photo

SpyFu

I would say if you are using it for advertising sales its a great tool. If you own your own business and want to see what the competition is doing it is also a great too. If you did not have a great need for assessing marketing/advertising budgets and campaigns then it would probably be less important.
Josh Heintschel profile photo

Feature Rating Comparison

SEO

Agency Analytics
7.9
SpyFu
6.4
Backlink management
Agency Analytics
8.3
SpyFu
6.1
SERP ranking tracking
Agency Analytics
9.7
SpyFu
7.4
Page grader
Agency Analytics
7.0
SpyFu
5.9
Competitive analysis
Agency Analytics
7.5
SpyFu
9.6
Site audit / diagnostics
Agency Analytics
8.0
SpyFu
5.2
Site recommendations
Agency Analytics
7.0
SpyFu
4.5
Keyword analysis
Agency Analytics
SpyFu
8.5
Task management
Agency Analytics
SpyFu
4.1

SEO Channels

Agency Analytics
8.5
SpyFu
6.7
Local SEO
Agency Analytics
8.7
SpyFu
6.6
Global SEO
Agency Analytics
8.3
SpyFu
8.3
Social SEO
Agency Analytics
SpyFu
6.1
Mobile SEO
Agency Analytics
SpyFu
5.9

SEO Platform & Account Management

Agency Analytics
10.0
SpyFu
7.1
Integration with web analytics tools
Agency Analytics
10.0
SpyFu
6.5
Multi-domain support
Agency Analytics
SpyFu
7.7

Pros

  • I love the keyword "pool" system that Agency Analytics uses. We purchase a certain number of keywords (6,000) and then we can spread those across our accounts as we see fit. If we need more keywords for another company, we can remove them from an existing one without losing them. That also means that we can change keywords, add keywords, and remove keywords instantly from reports without waiting 30 days for them to re-run.
  • The customizability of the dashboard is new and awesome. We are able to create dashboard templates to use for our clients that shows exactly what we want it to. It also allows us to add text and links to explain certain aspects that might not be readily understandable to people outside the industry.
  • I also really appreciate the ability to send clients their own logins to the site. We add clients in as users to view their own reports at any time.
  • Agency Analytics runs results all day long and allows you to hover over the result to view more information as well as click to view the result in the SERPs.
Sarah Nelson profile photo
  • Monthly PPC/SEO Budget
  • Organic/Paid keyword results
  • Ad Results
  • Ad Copy Preview
  • Organic and Ad Competitors
Andrew Henderson profile photo

Cons

  • I wish that the monthly emailed reports were customizable like the dashboard and more interactive for the customer.
  • I think that there are some other things that would be neat to add, but aren't something that is "missing". For example, it would be awesome if we could have preset permissions for adding users to reports instead of needing to un-click everything we don't want the client to see.
Sarah Nelson profile photo
  • More up-to-date list of keywords
  • More accurate range of PPC budget and SEO value
  • Provide descriptions of the information provided
  • Industry averages that can be compared to current data for the company
Andrew Henderson profile photo

Likelihood to Renew

No score
No answers yet
No answers on this topic
SpyFu7.9
Based on 9 answers
SpyFu offers such a great value proposition at such a low price, there simply isn't any justification for not using it as part of your tool arsenal when managing a search program.
No photo available

Support

No score
No answers yet
No answers on this topic
SpyFu8.0
Based on 1 answer
The support team at SpyFu works hard and stands by their product. They answer relatively quickly and have always been more than willing to help out when an issue has appeared. With this said, I have only used their customer/product support fleetingly because the platform performs what I need it to do. A lot of the questions that I have had are in help/support pages on the site.
Chandler Elmore profile photo

Alternatives Considered

SEMRush for more detailed analysis
Gerry Dapergolas profile photo
There aren't a whole bunch of companies that does what spyfu does well. I believe Spyfu also has the cheapest paid version of the lot
No photo available

Return on Investment

  • Helped us monitor campaigns effectively
  • Helped reduce the need of long reports as we could get data anytime
  • Helped monitor campaign performance in order to optimise better for SEO
Gerry Dapergolas profile photo
  • Positive: Helps us focus on the right KW sets at the right place at the right time(s). KWs for organic and paid have helped me pull in some highly qualified leads.
Brett Doucette, ABC, MBA profile photo

Pricing Details

Agency Analytics

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Agency Analytics Editions & Modules
Agency Analytics
Edition
Freelancer
$49
Agency
$99
Enterprise
$249
Unlimited
$499
Additional Pricing Details

SpyFu

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
SpyFu Editions & Modules
SpyFu
Additional Pricing Details