Ahrefs vs SE Ranking

• Backlink data: Ahrefs continues to provide the best backlink data in the industry when compared to other tools. Other players are playing catching up, but as a first mover, Ahrefs is ahead of the game by far.
• Keyword data: Ahrefs provides extremely valuable keyword data. Though I rank them second in this category, the data that they provide is comparable to the first ranked player.
• Content Explorer: I don't think other industry tools (SEO specific) has a content explorer as useful as Ahrefs. Their content explorer works great for identifying top content and trends for multiple industries.
• Rank Tracker: This rank tracker is better than the average tracker and Ahrefs provides a large limit for tracked keywords. Though they have moved away from daily updates, the rank tracker is great for bench marking progress.

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• Rank racking. It’s really important for us that the ranks are tracked accurately.
• Monitoring of changes made on the website. We’ve found this feature really useful.
• Reports. This includes auto reports and manuals. We can easily and quickly create reports to check our SEO progress month by month.

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• Anchor text alert notifications for a specific domain would be nice to have.
• Would also be nice to set a specific client domain and then be able to pick 5 competitor sites to compare it to instead of entering in the client site and then 4 competitors to compare.
• Adding emails to forward the exports to from running a report would be good too.

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• I really don't think SE Ranking has many flaws. They are also rolling out an app at the moment - SE Ranking Pro - need to test that one.
• Some more video tutorials on the site on how to use some tools would be helpful.
• More in-system popups would be more helpful too.

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• When we can create really great content for our site that ranks well and quickly, we can more effectively monetize that content with affiliate links.
• Boosting our clients' overall rankings also has a positive impact on revenue since the lifetime value for a client with a high performing campaign is better than one that is lackluster
• We can analyze competitors (of ours and our clients) and hopefully outmaneuver them digitally

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• The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
• It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
• Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.

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