What users are saying about
Top Rated
313 Ratings
25 Ratings
Top Rated
313 Ratings
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Score 8.8 out of 100
25 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Feature Set Ratings

  • SE Ranking ranks higher in 3 feature sets: SEO, SEO Channels, SEO Platform & Account Management

SEO

8.0

Ahrefs

80%
8.6

SE Ranking

86%
SE Ranking ranks higher in 7/8 features

Keyword analysis

8.4
84%
62 Ratings
6.8
68%
4 Ratings

Backlink management

8.6
86%
63 Ratings
8.9
89%
11 Ratings

SERP ranking tracking

8.1
81%
61 Ratings
9.1
91%
11 Ratings

Page grader

7.6
76%
56 Ratings
8.8
88%
8 Ratings

Competitive analysis

8.8
88%
63 Ratings
9.0
90%
10 Ratings

Site audit / diagnostics

8.1
81%
58 Ratings
9.1
91%
11 Ratings

Site recommendations

8.1
81%
56 Ratings
8.8
88%
8 Ratings

Task management

6.7
67%
30 Ratings
8.8
88%
6 Ratings

SEO Channels

7.7

Ahrefs

77%
9.0

SE Ranking

90%
SE Ranking ranks higher in 3/4 features

Local SEO

7.4
74%
47 Ratings
8.7
87%
8 Ratings

Social SEO

6.8
68%
44 Ratings
N/A
0 Ratings

Mobile SEO

7.9
79%
43 Ratings
9.1
91%
9 Ratings

Global SEO

8.8
88%
51 Ratings
9.1
91%
9 Ratings

SEO Platform & Account Management

8.5

Ahrefs

85%
9.1

SE Ranking

91%
SE Ranking ranks higher in 2/2 features

Multi-domain support

8.7
87%
50 Ratings
9.1
91%
7 Ratings

Integration with web analytics tools

8.4
84%
30 Ratings
9.2
92%
9 Ratings

Attribute Ratings

  • Ahrefs is rated higher in 2 areas: Likelihood to Recommend, Usability
  • SE Ranking is rated higher in 1 area: Support Rating

Likelihood to Recommend

8.8

Ahrefs

88%
70 Ratings
8.6

SE Ranking

86%
11 Ratings

Likelihood to Renew

10.0

Ahrefs

100%
5 Ratings

SE Ranking

N/A
0 Ratings

Usability

10.0

Ahrefs

100%
2 Ratings
9.0

SE Ranking

90%
2 Ratings

Support Rating

8.8

Ahrefs

88%
28 Ratings
9.0

SE Ranking

90%
7 Ratings

Likelihood to Recommend

Ahrefs

It gives the best report to us which helps us to find the opportunity to build backlinks. Another main feature that makes Ahrefs a safe and sound approach to SEO is that it provides information about duplicate content, URLs, redirects along with other errors that can be dangerous to the website.
Bella Castilla | TrustRadius Reviewer

SE Ranking

SE Ranking is a fantastic tool if you are a marketing agency or freelancer looking for a single tool for the majority of your SEO work. It also includes B2B tools like their lead generation widget and white label reports that can help you generate new leads for your business. It would get 10 stars if their database was larger to accommodate research for small geographic areas, but they are always expanding their database so it may just be a matter of time. Research SE Ranking has pricing plans available for every budget.
Gary Shouldis | TrustRadius Reviewer

Pros

Ahrefs

  • Backlink data: Ahrefs continues to provide the best backlink data in the industry when compared to other tools. Other players are playing catching up, but as a first mover, Ahrefs is ahead of the game by far.
  • Keyword data: Ahrefs provides extremely valuable keyword data. Though I rank them second in this category, the data that they provide is comparable to the first ranked player.
  • Content Explorer: I don't think other industry tools (SEO specific) has a content explorer as useful as Ahrefs. Their content explorer works great for identifying top content and trends for multiple industries.
  • Rank Tracker: This rank tracker is better than the average tracker and Ahrefs provides a large limit for tracked keywords. Though they have moved away from daily updates, the rank tracker is great for bench marking progress.
Mitch Lee | TrustRadius Reviewer

SE Ranking

  • Rank racking. It’s really important for us that the ranks are tracked accurately.
  • Monitoring of changes made on the website. We’ve found this feature really useful.
  • Reports. This includes auto reports and manuals. We can easily and quickly create reports to check our SEO progress month by month.
Dmitry Chervonyi | TrustRadius Reviewer

Cons

Ahrefs

  • Anchor text alert notifications for a specific domain would be nice to have.
  • Would also be nice to set a specific client domain and then be able to pick 5 competitor sites to compare it to instead of entering in the client site and then 4 competitors to compare.
  • Adding emails to forward the exports to from running a report would be good too.
Joshua Titsworth | TrustRadius Reviewer

SE Ranking

  • I really don't think SE Ranking has many flaws. They are also rolling out an app at the moment - SE Ranking Pro - need to test that one.
  • Some more video tutorials on the site on how to use some tools would be helpful.
  • More in-system popups would be more helpful too.
Yuliya Karnaukh | TrustRadius Reviewer

Pricing Details

Ahrefs

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$99 per month

Ahrefs Editions & Modules

Edition
Lite$99.001
Standard$179.001
Advanced$399.001
Agency$999.001
  1. per month
Additional Pricing Details

SE Ranking

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$90 per month

SE Ranking Editions & Modules

Edition
ESSENTIAL18.61
PRO42.51
BUSINESS$901
  1. per month
Additional Pricing Details
* All the prices are given for a weekly rankings check frequency and an annual subscription period.

Likelihood to Renew

Ahrefs

Ahrefs 10.0
Based on 5 answers
Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
Anonymous | TrustRadius Reviewer

SE Ranking

No score
No answers yet
No answers on this topic

Usability

Ahrefs

Ahrefs 10.0
Based on 2 answers
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
Anonymous | TrustRadius Reviewer

SE Ranking

SE Ranking 9.0
Based on 2 answers
They had a huge update recently and the platform is now even better. Although not all the tools are yet in the new design.
Dmitry Chervonyi | TrustRadius Reviewer

Support Rating

Ahrefs

Ahrefs 8.8
Based on 28 answers
Ahrefs has always been responsive when there's been a technical issue with the site. There are usually very little problems, but if there are, they announce it on their social media accounts which keeps its customers informed. Email support is prompt and the customer service people are very helpful, knowledgable and friendly.
Kenny King | TrustRadius Reviewer

SE Ranking

SE Ranking 9.0
Based on 7 answers
The support is great but they don't have 24/7 support. And time zones can also be an issue sometimes. On the other hand there are plenty of guides and videos around to get yourself started. I never really needed support for "big" issues. And the help I got was good enough.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Ahrefs

I think when it comes to keyword tracking, Ahrefs is not as good BrightEdge, but Ahrefs Site Explorer trumps BrightEdge when it comes to anything backlink related. I would use Ahrefs Site Explorer for backlink analysis, identifying 404 error pages, examining anchor texts, and exploring top content. However, I would utilze BrightEdge for keyword and ranking information
Anonymous | TrustRadius Reviewer

SE Ranking

SE Ranking is better than Serpstat or MOZ or Ahrefs when it comes to tracking keyword rankings, but it lacks in every other SEO category, such as onsite and offsite SEO metrics, content analysis, etc...It's a good choice for agencies that are interested in tracking keywords for their clients, but other than that it underperforms in every other SEO category.
Dragan Nikolic | TrustRadius Reviewer

Return on Investment

Ahrefs

  • When we can create really great content for our site that ranks well and quickly, we can more effectively monetize that content with affiliate links.
  • Boosting our clients' overall rankings also has a positive impact on revenue since the lifetime value for a client with a high performing campaign is better than one that is lackluster
  • We can analyze competitors (of ours and our clients) and hopefully outmaneuver them digitally
Anonymous | TrustRadius Reviewer

SE Ranking

  • The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
  • It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
  • Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.
Lauren Love | TrustRadius Reviewer

Screenshots

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