What users are saying about

Ahrefs

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Top Rated
94 Ratings

SpyFu

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69 Ratings

Ahrefs

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Top Rated
94 Ratings
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Score 9 out of 101

SpyFu

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69 Ratings
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Score 8.7 out of 101

Add comparison

Likelihood to Recommend

Ahrefs

Ahrefs has great prices for the data they provide. As a freelancer, I know there are cheaper options, but they do not provide the backlink data that Ahrefs provides. As an in-house SEO, I believe that Ahrefs is a must for research. If I had one SEO tool, it would be Ahrefs because it has most SEO tools all in its suite.
Mitch Lee profile photo

SpyFu

I would say if you are using it for advertising sales its a great tool. If you own your own business and want to see what the competition is doing it is also a great too. If you did not have a great need for assessing marketing/advertising budgets and campaigns then it would probably be less important.
Josh Heintschel profile photo

Feature Rating Comparison

SEO

Ahrefs
8.0
SpyFu
7.0
Keyword analysis
Ahrefs
9.2
SpyFu
8.6
Backlink management
Ahrefs
9.3
SpyFu
7.0
SERP ranking tracking
Ahrefs
8.7
SpyFu
7.0
Page grader
Ahrefs
8.0
SpyFu
5.9
Competitive analysis
Ahrefs
9.1
SpyFu
9.6
Site audit / diagnostics
Ahrefs
7.6
SpyFu
6.5
Site recommendations
Ahrefs
6.9
SpyFu
6.1
Task management
Ahrefs
5.0
SpyFu
5.1

SEO Channels

Ahrefs
7.6
SpyFu
7.3
Local SEO
Ahrefs
8.0
SpyFu
7.5
Social SEO
Ahrefs
6.1
SpyFu
6.4
Mobile SEO
Ahrefs
7.3
SpyFu
6.6
Global SEO
Ahrefs
8.9
SpyFu
8.6

SEO Platform & Account Management

Ahrefs
8.1
SpyFu
8.2
Multi-domain support
Ahrefs
8.8
SpyFu
8.2
Integration with web analytics tools
Ahrefs
7.4
SpyFu
8.2

Pros

  • Large data set of inbound links across a seemingly infinite set of websites and pages.
  • Intuitive interface and dashboard data that can be exported to a spreadsheet.
No photo available
  • Ease of use
  • Ability to see what advertising has been done in the past
  • Ability to target keywords and see previous ads
Josh Heintschel profile photo

Cons

  • New/Lost link lists are typically inaccurate, making it hard to identify real trends vs. links that have just been discovered by Ahrefs.
  • Window for analysis of New/Lost links is limited, making it hard to discover historical trends within the online interface.
No photo available
  • Since this tool scrapes millions of keywords listings it does take some manual filtering via Excel to get to what is truly going on.
  • It would be nice if they expanded into social as well to be able to have an all-in-one tool
  • A themes breakdown would help to eliminate the need for manual sorting and filtering
No photo available

Likelihood to Renew

Ahrefs8.0
Based on 4 answers
Ahrefs recently became more expensive. While they offer a large web index of backlinks, some of the modules of analysis available in similar tools make them a better value in many respects. Ahrefs continues to update their interface, but the accuracy of link counts and new/lost data modules calls into question the validity of the provided information.
No photo available
SpyFu10.0
Based on 10 answers
SpyFu offers such a great value proposition at such a low price, there simply isn't any justification for not using it as part of your tool arsenal when managing a search program.
No photo available

Usability

Ahrefs7.0
Based on 1 answer
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
No photo available
No score
No answers yet
No answers on this topic

Support

No score
No answers yet
No answers on this topic
SpyFu8.0
Based on 1 answer
The support team at SpyFu works hard and stands by their product. They answer relatively quickly and have always been more than willing to help out when an issue has appeared. With this said, I have only used their customer/product support fleetingly because the platform performs what I need it to do. A lot of the questions that I have had are in help/support pages on the site.
Chandler Elmore profile photo

Alternatives Considered

Ahref has more comprehensive functionality and it offers lots of online resources to train you on how to use their tools which is VERY helpful.
No photo available
Other tools I looked at were too expensive and too confusing.
Angela Lyons, MBA profile photo

Return on Investment

  • Ahrefs makes me able to perform my work faster and more comprehensively than other tools.
  • Ahrefs allows me to stop using tools that I would otherwise have to spend money on e.g. Majestic
Tim Colling profile photo
  • SpyFu has only has a positive impact because it gives me a behind the scenes look at exactly what my competitors are doing.
  • It tells me how much my competitors are paying for keywords so I know what to expect as well.
Rachel Hensley profile photo

Pricing Details

Ahrefs

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details

SpyFu

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details