What users are saying about
Top Rated
19 Ratings
29 Ratings
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Score 8.4 out of 101
Top Rated
19 Ratings
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Score 8 out of 101

Likelihood to Recommend

Amplitude Analytics

Amplitude is great for doing individual-based metrics and analytics. It is great for determining where the majority of your sign-ups for a product are coming from or figuring out where the dropoff would be for users going through a certification. We don't use it for our business metrics like MRR or Customer Dollar Retention because it doesn't do as good a job of connecting group/portal/company data.
No photo available

Woopra

My rating of Woopra is the absolute best possible. I would recommend them to anyone looking for an analytics website that prefers a visual interface and a beautiful design. I have not encountered any problems using their app -- ZERO! Their integration with other marketing software, such as MailChimp, helps our company zero in on our marketing campaigns and gives us the information we need to make better choices. I LOVE Woopra and think they are the best out there! I have used other websites and there is no comparison!
Cindy Romanowski profile photo

Pros

Amplitude Analytics

  • Customize which actions you need visibility into for your product
  • Allows you to export the data into a clean report
  • Saves data so you can backtrack to investigate user actions in previous years
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Woopra

  • Woopra tracks *individual users and customer accounts*. It cannot be understated how important this is. Google Analytics and other low cost solutions only sample users and provide aggregate data. For enterprise sales, this is critical. Likewise, for product managers trying to segment product usage by types of accounts, this is incredibly useful.
  • Woopra updates user analytics in real time. This is critical in a sales context as you want to be able to follow up quickly on opportunities. Likewise, it is useful for customer success as they can see usage in real time for an individual they are supporting.
  • Woopra has the most turnkey integrations of any web analytics solution on the market. By far the most useful are Marketo, SalesForce, and Slack, but there are several more we didn't tap into. While any solution worth its salt has an API, Woopra's integrations usually require a login and/or API key, and you are good to go. Here is the current list: https://www.woopra.com/appconnect/.
  • Woopra enables B2B product managers to track product and feature usage by revenue, not just clicks. Again, in a B2B context, this is critical, as there are high-value users and low-value users. Knowing the difference is critical.
  • Woopra's implementation is super simple. We were able to set it up with a couple of hours of one frontend developer and some help from our product intern.
Ross Reynolds profile photo

Cons

Amplitude Analytics

  • It would be nice to have standard dashboards without a need to set it up from scratch.
  • It would be nice to have some additional tools to analyze the profitability of traffic channels in a particular funnel without creating additional charts for that purpose.
  • The left panel can be used more productively for small business.
Eugene Bos profile photo

Woopra

  • User explorer could get some upgrades. It has sometimes been difficult to filter some actions, or groups of actions or combine filters.
  • Can add more cards to the live dashboard.
  • More context data on the user, the device being used, etc.
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Likelihood to Renew

Amplitude Analytics

No score
No answers yet
No answers on this topic

Woopra

Woopra 9.0
Based on 7 answers
We just really like the tool. There are lots of us using it internally... from Product, to marketing, to customer service, to optimization team, to traffic acquisition, to Executives. Really helps us answer questions about how well things are going, and what is not going well.
Brent Pearson profile photo

Usability

Amplitude Analytics

No score
No answers yet
No answers on this topic

Woopra

Woopra 9.0
Based on 1 answer
The UI and reports are great overall. Creating reports just requires a few too many screens and clicks. Also dashboard tiles can't be resized. Both of these are easy items that are being addressed
Ross Reynolds profile photo

Support

Amplitude Analytics

Amplitude Analytics 8.7
Based on 3 answers
Amplitude support is very good, you get a response with in a day or 24 hours. Amplitude team is always eager to support or setup training for new users.
Kamal Dua profile photo

Woopra

Woopra 10.0
Based on 1 answer
Team was always responsive and helpful with special use cases.
Ross Reynolds profile photo

Implementation

Amplitude Analytics

No score
No answers yet
No answers on this topic

Woopra

Woopra 10.0
Based on 1 answer
Compared to other products, the support was a small effort. We only had part time contributions from a product management intern and front end developer.
Ross Reynolds profile photo

Alternatives Considered

Amplitude Analytics

A lot of data can be tracked via manual tracking or linking to an excel sheet, but with such a huge amount of data, it is far easier to have all of it laid out in an easy to read format. The charts and graphs are easy to use and are really pretty user-friendly. The hardest part is in simply finding the event that you want to use.
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Woopra

Woopra is much easier to setup and use than Google Analytics. I've spent hours trying to create custom reports in Google Analytics. Woopra does not take this much time to get solid reporting for our site. If you need something that tracks marketing efforts then Google Analytics will likely be a better fit.
Brian Alonzo profile photo

Return on Investment

Amplitude Analytics

  • Positive: Quicker analysis of our important business funnels
  • Positive: Decreased time asking engineering to run reports
  • Positive: Easy collaboration and funnel development
Ted Bennett profile photo

Woopra

  • Really helped us begin to segment our users based on their engagement and retention.
  • Helped increase retention by about 1.5% after about 5 months of implementation (don't shoot the messenger if your team can't implement that quickly).
  • I felt like it had great potential to create a pipeline between sales and the CSM, but I had trouble getting the sales team to implement it properly as they had their noses deep in calls and emails (they struggle entering notes in SalesForces as well, so it's more a company specific problem).
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Screenshots

Amplitude Analytics

Pricing Details

Amplitude Analytics

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Woopra

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

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