Apollo.io vs. Woodpecker.co

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Woodpecker.co
Score 8.0 out of 10
N/A
Woodpecker.co, a Polish company, provides sales email automation, integrating with contact data and CRMs via Zapier (or with other built in integrations, e.g. Pipedrive), provides sales email personalization, tracking, and related features.
$35
per month
Pricing
Apollo.ioWoodpecker.co
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
No answers on this topic
Offerings
Pricing Offerings
Apollo.ioWoodpecker.co
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.Priced by the number of prospects contacted. Unlimited follow-up emails can be sent and as many email accounts can be added as desired, without any change in price.
More Pricing Information
Community Pulse
Apollo.ioWoodpecker.co
Features
Apollo.ioWoodpecker.co
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.1
188 Ratings
4% above category average
Woodpecker.co
-
Ratings
Advanced search8.4183 Ratings00 Ratings
Identification of new leads8.2184 Ratings00 Ratings
List quality7.8186 Ratings00 Ratings
List upload/download8.4175 Ratings00 Ratings
Ideal customer targeting8.0182 Ratings00 Ratings
Load time/data access8.1184 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
8.2
186 Ratings
5% above category average
Woodpecker.co
-
Ratings
Contact information8.3186 Ratings00 Ratings
Company information8.4186 Ratings00 Ratings
Industry information8.0184 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.8
184 Ratings
5% above category average
Woodpecker.co
-
Ratings
Lead qualification process7.9168 Ratings00 Ratings
Smart lists and recommendations7.5168 Ratings00 Ratings
Salesforce integration8.1106 Ratings00 Ratings
Company/business profiles8.1175 Ratings00 Ratings
Alerts and reminders7.7157 Ratings00 Ratings
Data hygiene7.5175 Ratings00 Ratings
Automatic data refresh7.5166 Ratings00 Ratings
Tags7.8141 Ratings00 Ratings
Filters and segmentation8.2170 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
7.7
161 Ratings
3% above category average
Woodpecker.co
-
Ratings
Sales email templates7.5160 Ratings00 Ratings
Append emails to records7.9147 Ratings00 Ratings
User Ratings
Apollo.ioWoodpecker.co
Likelihood to Recommend
8.6
(209 ratings)
10.0
(1 ratings)
Likelihood to Renew
8.7
(5 ratings)
-
(0 ratings)
Usability
8.3
(180 ratings)
-
(0 ratings)
Support Rating
7.0
(6 ratings)
-
(0 ratings)
Implementation Rating
5.5
(1 ratings)
-
(0 ratings)
User Testimonials
Apollo.ioWoodpecker.co
Likelihood to Recommend
Apollo.io
If a company is looking to do higher volume email and phone outreach, Apollo.io is a good tool. I would recommend first verifying if this type of outreach works with your offering. If it does, this tool will be very helpful for you.
Read full review
Woodpecker.co
Every time when the company sells digital products and develops its outbound marketing/sales development department. It's the ultimate tool to boost your cold mailing campaigns. Additionally, Woodpecker gives access to great support and noteworthy experts that could guide you on how to maintain your actions and improve your way of doing them.
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Pros
Apollo.io
  • Firstly, finding the details of the potential customers that is there name, designation email and phone number since these are the most important cases most of the times I can get this data in Apollo.io
  • I can pull the bulk data of the targeted organization, or I can pull the emails based on the location and job titles
  • Apart from the email capture, the thing which helpful is that the email sequence can find emails and send emails in Apollo.io itself and also the report and the dashboard are so clean
  • Friendly UI and UX Apollo.io was the first tool which I used. Since then I'm still using Apollo.io for easy understanding
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Woodpecker.co
  • cold mail campaings
  • deliverability monitoring
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Cons
Apollo.io
  • Apollo.io's sync to Salesforce is incredibly finnicky and created a large number of duplicates.
  • Apollo.io's workflow functionality is rigid and doesn't play nicely with middleware like Zapier.
  • Apollo.io is focused on helping you spin up many different emails and phone numbers in a spammy manner instead of focusing on domain reputation.
Read full review
Woodpecker.co
  • There is no
Read full review
Likelihood to Renew
Apollo.io
at this moment Apollo.io seems to be the perfect tool that has mastered all aspects of outbound marketing and CRM to handle and manage sales cycle.
Read full review
Woodpecker.co
No answers on this topic
Usability
Apollo.io
I gave it a 7 because it doesn't help you out if you're an organization that's call-heavy, because a lot of times the numbers aren't the best. It's not accurate. If you're somebody who's email and outbound and your goal is to find that, then that's cool. It works well for it. Some of the features, the AI tools, and some additional features they have are just too complex. Sometimes it's easy to use, but at the same time, there are tools that are not efficient, and it's like, "Where is this coming from?"Especially if you're looking for your niche, whatever industry you're in, and the target word, sometimes it can't find it. You can see what people are searching for, and it just doesn't add up. If you're trying to get very, very detailed, it's not the best. Sometimes it's going to depend on your industry, of course.
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Woodpecker.co
No answers on this topic
Support Rating
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
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Woodpecker.co
No answers on this topic
Alternatives Considered
Apollo.io
In terms of Apollo.io, the easiest part is its integration and versatility in handling data. LinkedIn NAVIGATOR, on the other hand, is also a decent tool, but it’s significantly more expensive than Apollo.io and Lusha, especially when considering a decent set of data. However, it’s somewhat incomplete when compared to Apollo.io.
Read full review
Woodpecker.co
No answers on this topic
Return on Investment
Apollo.io
  • Helped to book 30 meetings in 30 days.
  • It's very easy to learn.
  • We sign our new clients based on the list of accounts in the industry that Apollo.io provides. This gives us a clear picture to identify which industry to target.
Read full review
Woodpecker.co
  • Thousands of safe sent emails with relatively small team
  • 70% open rate, 20% response rate (great campaigns of course ;) but also a wonderful deliverability thanks to Woodpecker)
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of people, appearing in ApolloScreenshot of Apollo's data enrichment dashboardScreenshot of a view of unified customer dataScreenshot of Apollo's AI-assisted meetings

Woodpecker.co Screenshots

Screenshot of the cold email campaign interface, designed to bring replies.Screenshot of the message creation interface. AI is available to help in the email editor - and it can personalize messaging so each email stands out. A/B testing is also available to improve results.Screenshot of email tracking, to see how many emails get delivered and spot any deliverability issues before they harm campaigns.Screenshot of email campaign set up. Multiple inboxes can be used for better deliverability. Unlimited email accounts can be added.Screenshot of Woodpecker Agency, built to support agencies.