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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Apple Business Essentials

    Score8.2 out of 10
    Mid-Size Companies (51-1,000 employees)
    Apple Business Essentials is a subscription service that brings together device management, 24/7 support, and cloud storage. It enables small business to manage every iPhone, iPad, Mac, and Apple TVs throughout the business.

    $8.25

    per device, per month

    Google Workspace

    Score9.1 out of 10
    N/AGoogle Workspace enables teams of all sizes to connect, create and collaborate. It includes productivity and collaboration tools for work: Gmail for custom business email, Drive for cloud storage, Docs for word processing, Meet for video and voice conferencing, Chat for team messaging, Slides for presentation building, and shared Calendars.

    $6

    per month per user

    Pricing
    Apple Business EssentialsGoogle Workspace
    Editions & Modules
    Fleetsmith Managed
    $8.25
    per device, per month
    Business Starter
    $6
    per user/per month
    Business Standard
    $12
    per user/per month
    Business Plus
    $18
    per user/per month
    Enterprise
    Contact sales team
    Offerings
    Pricing Offerings
    Apple Business EssentialsGoogle Workspace
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsFree unlimited trial for up to 10 devices Device Intelligence free for unlimited devices iOS/tvOS devices free during beta period—
    More Pricing Information
    Community Pulse
    Apple Business EssentialsGoogle Workspace
    Considered Both Products
    Apple
    Chose Apple Business Essentials
    Jamf Pro is more expensive and is not as user-friendly for organization-wide deployment.
    Incentivized
    Google
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    97%
    Would buy again
    58 Answers
    Delivers good value for the price
    No answers on this topic
    98%
    Delivers good value for the price
    54 Answers
    Happy with the feature set
    No answers on this topic
    95%
    Happy with the feature set
    57 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    96%
    Lived up to sales and marketing promises
    43 Answers
    Implementation went as expected
    No answers on this topic
    96%
    Implementation went as expected
    46 Answers
    Best Alternatives
    Apple Business EssentialsGoogle Workspace
    Small Businesses
    No answers on this topic
    Google Workspace Essentials
    Score9.4 out of 10
    Medium-sized Companies
    Cisco Meraki SM
    Score9.6 out of 10
    Apache OpenOffice
    Score9.3 out of 10
    Enterprises
    Jamf Pro
    Score8.7 out of 10
    Microsoft 365 Business Premium
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Apple Business EssentialsGoogle Workspace
    Likelihood to Recommend
    8.5
    (23 ratings)
    8.3
    (121 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (5 ratings)
    Usability
    9.0
    (21 ratings)
    8.5
    (12 ratings)
    Support Rating
    8.8
    (21 ratings)
    2.2
    (12 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    Apple Business EssentialsGoogle Workspace
    Likelihood to Recommend
    Apple
    I would recommend Apple Business Essentials manager to any organization that orders and uses iPads or iPhones on a large scale and wishes to manage them. Even if you do not intend on applying an MDM to your corporate Apple devices, it is nice for asset management and corporate application purchasing from a central location. If you do not care about any of those features, this functionality is not for you.
    Incentivized
    Read full review
    Google
    Google Workspace does offer several different plans that can match well with the stage of your business. As your business grows, the higher plans can provide the better tooling or expanded features/products to scale with your needs. It would probably become very complicated to swap over to, if you are deeply embedded with another competitor. But, it could be a nice platform to consolidate several disconnected systems under one roof.
    Incentivized
    Read full review
    Pros
    Apple
    • Ease of use to manage. Some other solutions can be a little hard to navigate. Fleetsmith is intuitive.
    • DEP Enrollment is really nice. If you are shipping a laptop out to the user you can set their password and when they turn on their computer they will have access.
    • Adding software to be pushed out. Pretty easy to do.
    Incentivized
    Read full review
    Google
    • Google Calendar...amazing. I don't need to ask team members when they're busy anymore and play this game of bouncing times back and forth. All I need to do is enter their email address and it shows my calendar and theirs side by side and then select the day and time I find that works best for the both of us.
    • I actually prefer Google Meet over Zoom. Zoom bogs down my computer and I find their UI overcomplicated for what it actually does. Google Meet is simple and does practically everything Zoom does without needing to pay any extra money.
    • Sheets integrates with our CRM (Copper) so it's perfect for us. Being able to export information out of our CRM into sheets and then create pivot tables from that data makes our lives a million times better.
    Incentivized
    Read full review
    Cons
    Apple
    • We were told that this was in the works and it would be implemented at the beginning of the year 2019. That has still not happened and whenever we ask about this functionality we cannot get a good answer.
    • Management of devices that are already in the field—we were told that in order to use Fleetsmith as we would like (pushing apps to devices) we would have to get each device and set them up from a Mac.
    • Integration with Windows.
    Read full review
    Google
    • Pricing is a little bit higher than other services
    • The cost of each email inbox costs the same whether you want just email or all of the features. For example, we wanted a support email address that we could setup our support desk with. The cost of that added account is the same as the account I use with all of the features.
    • They removed their free tier for small organizations like mine and restricted the free tier from adding new domain names. This was likely due to abuse, but everyone lost the privilege of the free service.
    Read full review
    Likelihood to Renew
    Apple
    No answers on this topic
    Google
    There is no better solution for cloud storage and real time collaboration. The amount of features included in G Suite is unmatched and out of other things we’ve tried over the years, nothing comes close to being as great of a tool.
    Incentivized
    Read full review
    Usability
    Apple
    The installation steps are very easy and the UI for admin panel is user-friendly. Enrolment all based on Gmail accounts and the import function is there to fetch the user accounts. Navigating in Fleetsmith admin panel is simple and clean.
    Incentivized
    Read full review
    Google
    Google Workspace is incredibly intuitive and user friendly. It's easy to adopt through simple features, for example the prompts to enable Gemini on each call for note taking is reliable, and helps to stop you forgetting to use the feature. The main reason for a strong rating is the consistency and reliability, whilst there's definitely areas for improvement, for example additional calendar features (sharing), or deeper functionality in sheets. The level that it provides means that anyone adopting it will be able to take full use of features within a day or two. Gmail, calendar and the documentation suite contain all the basic features for a small / medium business to run at a high level day to day, with minimal downtime or learning curves.
    Incentivized
    Read full review
    Support Rating
    Apple
    Fantastic support. I have had a few queries on how to go about doing things in the best way and the support at Fleetsmith was always very quick to reply and with excellent advice and detail to solve the problem and lead is into our best use of their product.
    Read full review
    Google
    My experiences of getting support have been positive. Calling in is not overly difficult, but it does require getting a PIN. The knowledge of those responding to the calls has been impressive. I have managed to work with them to fix two Google bugs that I had identified. These bugs required a some technical expertise and the support staff were able to understand the issue and forward the concerns to the appropriate persons. The first bug was fixed with 24 hours. The second bug took a little longer, but it was also more complicated to reproduce.
    Incentivized
    Read full review
    Implementation Rating
    Apple
    No answers on this topic
    Google
    nothing to say
    Read full review
    Alternatives Considered
    Apple
    The primary products we checked out were Mosyle, JAMF, and SimpleMDM. In the end it really came down to the simplicity of our needs and the simplicity of Fleetsmith's approach being in tight harmony. We kicked the tires, hard, for about a month and then dove all the way in.
    Incentivized
    Read full review
    Google
    There are lots of competitors to various tools in Workspace, like Meet versus Zoom. However, Microsoft is the other big competitor I can think of for Google Workspace as a whole. To me, at least, the strength of Workspace is how easy it is to share and collaborate with others. For items that I only need for myself and can keep on my own computer, I typically rely on Microsoft Word, Excel, etc. For items that I need to share, I turn to Workspace a lot. Being able to collaborate in real-time and not having to send documents back and forth is so amazing, and such a time saver. And I love that Workspace is also a built-in tool with Dropbox now.
    Incentivized
    Read full review
    Return on Investment
    Apple
    • Lesser cost for managing device, instead of getting more manpower to do it manually.
    • Lesser security threats (which will cause financial damage) as all devices are configured according the the company security policies, such as firewalls, media management, app security updates.
    Incentivized
    Read full review
    Google
    • Zero to no time managing tools allows us to focus on work saving us time and money
    • Google Workspace allowed us to seamlessly transition to a fully remote workforce when the Coronavirus pandemic started - no lost time or productivity.
    • Easily able to extend our workspace and add features, e.g. Voice, saving us time implementing other services.
    Incentivized
    Read full review
    ScreenShots