Appsee Mobile App Analytics vs. AppsFlyer

Appsee was a great choice and addition before their struggle with Apple over user screen recording. Now that that's gone, its insights are rather basic and not worth the price point. This would be a perfect analytics platform for a company looking to increase its user experience, new on-boarding, or going through a redesign to see user activity and reactions, but not anymore.

Incentivized

Appsflyer is excellent for running numerous campaigns across many clients and keeping track of real-time performance. Attribution is top-notch and the platform is up to date with the innovations in the area while keeping its effective & trustworthy information. Exporting reports could be a bit more friendly but all in all, a truly great MMP.

Incentivized

• User session recordings of individual users
• Touch heatmaps and unresponsive gestures

• Appsflyer does deep linking well. It was reliable and works better than any past partner we've used. We no longer invest time and resources in fielding internal flags about broken links.
• Appsflyer does particularly well at telling the story on industry landscape, identifying areas of opportunity for our brand to grow based on the depth and breadth of their experience in mobile.
• The Appsflyer team offers best in class customer service. The account managers are knowledgeable, responsive, bright, invested and a pleasure to work with.

Incentivized

• The user screen recording was quickly shut down on Apple devices after about a week of us using Appsee. Now it's just basic boxes which aren't nearly as helpful or insightful in bettering our user experience. If we would have known this would happen, or that Appsee didn't have that feature, we wouldn't have gone with them.
• No integration with Branch (the world's best and probably biggest attribution platform).

Incentivized

• Supports download of only 200K rows of raw data for in-app events
• Supports download of raw data of in-app events for only 30 days duration max and for the last 90 days
• Custom reports are limited.
• Need to download raw data for deeper analysis
• Cannot look into parameter level events without raw reports

Incentivized

AppsFlyer works well with our use cases already, and is working on addressing the gaps (of trackers UI)

Incentivized

Overall support is good, fast to respond and helps us with both tool related queries as well as publisher related escalations when it comes to fraud or attribution, as they step in and help justify on our behalf. They have a very small team though in India, it's time for them to scale up the team probably and assign exclusive support folks to large clients.

Incentivized

Appsee set itself apart from competitors with the user screen recording, but since that is no longer a good feature on iOS, it makes Appsee's competitive advantage obsolete. Its data analytics, funnels, and crash reporting are relatively basic or haven't lead to any breakthroughs. I would stay away from Appsee, save your money, and go for a platform like Mixpanel if possible, which has analytics, attribution, and engagement for the same if not cheaper price.

Incentivized

Adjust is the best, followed by AppsFlyer. The rest are a joke and should be ashamed of themselves for putting out products that don't give marketers the insights they need to facilitate growth or identify fraud.

Incentivized

• Better conversion rates
• Less bugs/crashes
• Better user retention

• Allowed us to measure ROI correctly. We couldn't before.
• Cut our Facebook ad and Google Adwords costs per install almost in half.
• Added a few extra cents to each install, but it's worth it when looking at the optimization of the ads.

Incentivized