Attentive vs Blueshift

Likelihood to Recommend

Attentive Mobile is great for those who actively want to build and talk to their community. The goal is to send two messages per week to optimize revenue while balancing out unsubscribes. If a client has trouble with content or finding appropriate marketing messages to send, Attentive Mobile might not be a good fit.

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John Laudisio

Associate Director of Marketing

MusictodayMarketing & Advertising, 51-200 employees

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Blueshift is a great AI-based platform for travel companies that would like to retarget users as the platform is able to look at last searched dates, location, and hotel/ room type.

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Divya Mulanjur

Head of Email & Content Marketing

SuitenessHospitality, 11-50 employees

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Pros

Great UI
Easy to use
Great ROI

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Kathryn Clare-Salzler

Digital Marketing Manager

Astral BrandsCosmetics, 201-500 employees

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Recommendation
Segment, event, and recurring campaigns offer a wide range of possibilities to smartly email people
Use of AI to build predictive scoring

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Verified User

Project Manager in Marketing

E-Learning Company, 51-200 employees

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Cons

Agency billing is a little messy
Reporting is all Excel based, not interactive
Occasional (rare) bugs in the UI

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John Laudisio

Associate Director of Marketing

MusictodayMarketing & Advertising, 51-200 employees

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Not the best UX
Support is often needed to understand how the tool works
Reporting could be improved (UI)

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Gwen Rivet

Growth Manager

OpenClassroomsHigher Education, 51-200 employees

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Usability

Attentive 10.0

Based on 1 answer

Very easy to set up flows and individual campaigns. Creating a segment is also very easy and all fields are very intuitive.

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Kathryn Clare-Salzler

Digital Marketing Manager

Astral BrandsCosmetics, 201-500 employees

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No score

No answers yet

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Support Rating

Attentive 10.0

Based on 1 answer

Fast and easy to communicate with. I wish we went over more insights and analytics on our monthly calls with our account manger. This would really give us the push that we need in order to best utilize the platform as a whole.

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Kathryn Clare-Salzler

Digital Marketing Manager

Astral BrandsCosmetics, 201-500 employees

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No score

No answers yet

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Alternatives Considered

While ManyChat is specific to Facebook Messenger, my experience in their platform made it very easy to hit the ground running with Attentive Mobile. With the policy changes in the Messenger world, we have mostly abandoned that and moved to SMS for a direct line to customers. Attentive Mobile has much stronger ROAS with SMS than ManyChat had with Facebook Messenger.

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John Laudisio

Associate Director of Marketing

MusictodayMarketing & Advertising, 51-200 employees

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