Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Authoritas
Score 7.0 out of 10
N/A
Authoritas (formerly Analytics SEO) is a search engine optimization platform from the Swedish company of the same name, intended to provide a comprehensive SEO solution with features like keyword analysis, site audit with a web crawler built to emulate search engines to root out site issues, integration with data and analytic platforms to aid in strategic analysis, backlink analysis and tools for campaign benchmarking and content marketing improvement.N/A
BrightEdge
Score 7.6 out of 10
N/A
BrightEdge is an enterprise-level SEO (Search Engine Optimization) platform from the company of the same name in San Mateo, California. It includes customizable dashboards, reporting, forecasting, SEO recommendations, backlink management and competitive analysis. It covers local, global, mobile, social and content centric SEO. Presently BrightEdge's platform supports the marketing efforts of many well-brands, like Nike, Microsoft, and Netflix.N/A
CognitiveSEO
Score 10.0 out of 10
N/A
CognitiveSEO is a relatively new search engine optimization toolkit, launched in 2012 from developer and CEO Razvan Gavrilas of the company of the same name based in Romania. With an emphasis on backlink analysis and link creating, the platform also presents content and site audit analysis, keyword research and tracking, also rank tracking, all presented via a customizable dashboard. For a small group of up to 5 users with no interest in an API, CognitiveSEO can be had for $99 per month…
$129.99
per month
Pricing
AuthoritasBrightEdgeCognitiveSEO
Editions & Modules
No answers on this topic
No answers on this topic
Starter
$129.99
per month
Business
Individual Pricing
Custom
Custom Plans Available
Offerings
Pricing Offerings
AuthoritasBrightEdgeCognitiveSEO
Free Trial
NoNoYes
Free/Freemium Version
NoNoNo
Premium Consulting/Integration Services
NoNoNo
Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
Additional DetailsBusiness Plan pricing can be customized by the user using the on-site calculator found on the pricing page. Individual tools (Link Analysis, Rank Tracking, etc.) available a la carte.
More Pricing Information
Community Pulse
AuthoritasBrightEdgeCognitiveSEO
Considered Multiple Products
Authoritas
Chose Authoritas
These other tools have a better interface and design usability overall, but Authoritas is a better bang for your buck. The number of features at the price is fair. It has many features for on-page and off-page and technical SEO for websites and companies.
Chose Authoritas
I prefer SE Ranking as it tracks mobile, and has a separate competition analysis that works on old domains whereas Authoritas the site has to be live to get any results. It depends on your requirements as an agency probably does not research as much as an affiliate marketer as …
Chose Authoritas
If price isn't a factor, Analytics SEO doesn't stack up very well to competitors like Majestic, Moz, and SEMRush. If we consider pricing, however, I would say that this tool is one of the best, if not the very best, out there. This tool is extremely powerful for how much it …
BrightEdge
Chose BrightEdge
BrightEdge has better reports and customizable charts and is better for larger teams. Semrush, you have to pay per user, but it does give you access to a variety of tools. BrightEdge is more focused on SEO, but the tools they have are great, and some of them are the most …
Chose BrightEdge
BrightEdge is much more advanced than Moz or SpyFu. The amount of tools is staggering and simply surpasses the others with their offering.
Chose BrightEdge
Overall the best tool I’ve used. Missing parts that I like from other tools like search intent category, content writing AI, etc. but as an experienced SEO I really love it.
Chose BrightEdge
Love the interface more, it’s more updated. A lot of cool features that are more easily accessible within BrightEdge. The customer success manager has been better than with seoClarity as well. We get meeting agendas, quick email responses, productive calls, and help with the …
Chose BrightEdge
I see a lot of similarities with the other two products. Personally, I think a big aspect of using BrightEdge is familiarity with the platform. Just like any of these SEO tools, the value from these comes with how efficient users can be with the interface. BrightEdge has a …
Chose BrightEdge
seoClarity was one platform that we would have transitioned to if they would have been able to provide a solution like BrightEdge Instant. Out of all the platforms we have evaluated, the one thing that keeps us coming back to BrightEdge is the robust amount of relevant keywords …
Chose BrightEdge
BrightEdge isn't cheap, and I've found that to be the biggest issue when compared to other platforms. That said, when you really dig into the features and benefits, it is the best value. It's the most comprehensive solution available. Aside from platform efficacy, the support …
Chose BrightEdge
While relatively expensive, Brightedge really does offer the best quality product but just as importantly (if not more so) the level of client/agency support. We have biweekly training with the entire team to continually stay up to date on Brightedge's offerings and strategies. …
Chose BrightEdge
BrightEdge is a more robust program and offers better analytics in real time. It is worth the money if you are using it a lot. SEMrush offers a lot of great information and functionality, but it cannot offer the depth of BrightEdge. Ubersuggest is better for beginners or …
Chose BrightEdge
Multiple great experiences with the Client Success team. It always felt like they are an extension of the team that helps drive noticeable results.
Chose BrightEdge
I found BrightEdge to be more intuitive to use and that the onboard training offered matched my team's learning style. They are an innovative SEO leader that takes time, energy, and effort to learn your unique business and challenges. Purchasing an enterprise level SEO platform …
Chose BrightEdge
All SEO tools offer something a little different but BrightEdge comes pretty close to having everything I need. I can track links, review technical issues, and assign them to my staff. Reporting is top-notch too. I chose them because of my familiarity with them on the …
Chose BrightEdge
BrightEdge is much more powerful, but more costly. We simply decided that we needed to move to a more enterprise-level tool. Another huge benefit of BrightEdge is that you have a dedicated rep that is always just a phone call or an email away to help you. We've really …
Chose BrightEdge
I haven't used any other products like BrightEdge, although my colleague has and he seems to think BrightEdge is the number 1 product for all things 'SEO'.
Chose BrightEdge
BrightEdge is easier to use compared to Conductor. seoClarity was my second option, but I only had a demo and haven't worked with it deeply. It seemed like a good tool. Botify looked like it was better for Technical SEO and looks more advanced for that feature, but it didn't …
Chose BrightEdge
While they all do some of what BrightEdge does, they come nowhere near to everything BrightEdge can do. These tools are all very high level and simple, whereas BrightEdge gives SEO professionals a much more in-depth insight which enables us to take actions or make changes …
Chose BrightEdge
BrightEdge is superior to Moz in a few different ways:
  • More tasking and automation features are available in BrightEdge.
  • Storybuilder reporting suite is more robust than Moz reporting
Chose BrightEdge
Moz is a good tool to start with, and I've used it with very small companies that are starting SEO essentially from scratch and don't want to have much of an initial cost outlay. BrightEdge is far more robust functionality-wise, especially when it comes to rank tracking and …
Chose BrightEdge
We were using agencies for this work in the past and we were not having the feedback and help that we had been expecting from them. We were just paying money with getting nothing in return. We decided to bring this in-house and because of a past relationship with BrightEdge …
Chose BrightEdge
Brightedge was much more informative than Spyfu and we are in constant contact with our BrightEdge Rep.
Chose BrightEdge
We evaluated several products. BrightEdge is much more robust. The customer support is outstanding. It's like having an additional employee.

However, it is rather expensive compared to alternative platforms.
Chose BrightEdge
BrightEdge is much more user-friendly than SearchMetrics. The platform can be adopted at a much quicker rate by team members that arent SEOs.
Chose BrightEdge
BrightEdge stacks up against competitors because of the quality of the direction given to optimize content. It actually tell you which keyword/paragraph/h1/h3 add and where to match within a market opportunity or a competitor similar content, always considering the SERP and the …
CognitiveSEO
Chose CognitiveSEO
CognitiveSEO specializes in target marketing for more efficient marketing campaigns and lead generation. While I am not too familiar with other competing products, I would highly advise using CognitiveSEO above all due to the efficiency, turnaround time, and customization …
Chose CognitiveSEO
Majestic and Ahrefs are great tools and we use them with CognitiveSEO but for different reasons. Majestic and Ahrefs have more comprehensive link databases while cognitive gives us more updated link information and more detailed link anchor text information. Cognitive also …
Chose CognitiveSEO
CognitiveSEO has some unique content optimization features and backlink analysis and auditing features that set it apart from other similar tools. For the price point it's well worth experimenting with to see if you can find value in using it.
Features
AuthoritasBrightEdgeCognitiveSEO
SEO
Comparison of SEO features of Product A and Product B
Authoritas
6.8
Ratings
12% below category average
BrightEdge
7.3
Ratings
5% below category average
CognitiveSEO
7.1
Ratings
8% below category average
Keyword analysis7.00 Ratings7.30 Ratings7.80 Ratings
Backlink management7.00 Ratings7.00 Ratings8.20 Ratings
SERP ranking tracking7.00 Ratings8.00 Ratings7.50 Ratings
Page grader7.00 Ratings5.00 Ratings6.80 Ratings
Competitive analysis8.00 Ratings7.30 Ratings6.60 Ratings
Site audit / diagnostics5.00 Ratings8.30 Ratings6.00 Ratings
Site recommendations5.00 Ratings6.30 Ratings5.90 Ratings
Task management8.00 Ratings8.90 Ratings7.80 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Authoritas
7.3
Ratings
3% below category average
BrightEdge
9.0
Ratings
17% above category average
CognitiveSEO
5.4
Ratings
33% below category average
Local SEO7.00 Ratings9.00 Ratings7.20 Ratings
Social SEO9.00 Ratings9.00 Ratings6.50 Ratings
Mobile SEO7.00 Ratings9.00 Ratings3.00 Ratings
Global SEO6.00 Ratings9.00 Ratings5.00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Authoritas
7.0
Ratings
18% below category average
BrightEdge
8.7
Ratings
3% above category average
CognitiveSEO
5.6
Ratings
40% below category average
Multi-domain support6.00 Ratings9.00 Ratings5.50 Ratings
Integration with web analytics tools8.00 Ratings8.30 Ratings5.80 Ratings
Best Alternatives
AuthoritasBrightEdgeCognitiveSEO
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
AuthoritasBrightEdgeCognitiveSEO
Likelihood to Recommend
7.0
(0 ratings)
8.7
(0 ratings)
6.7
(0 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(0 ratings)
-
(0 ratings)
Usability
8.0
(0 ratings)
8.0
(0 ratings)
-
(0 ratings)
Support Rating
-
(0 ratings)
9.0
(0 ratings)
6.1
(0 ratings)
Implementation Rating
-
(0 ratings)
8.3
(0 ratings)
-
(0 ratings)
User Testimonials
AuthoritasBrightEdgeCognitiveSEO
Likelihood to Recommend
Great for agencies with big data
Read full review
BrightEdge has been a long-standing partner with us. I have had 10 years of experience with using their platform. It is a very large robust platform that allows us to find the information we need and quickly. Unfortunately with the company being so large, they are unable to make quick changes and customers suggested enhancements as quickly as other platforms.
Read full review
When we have clients that are in a competitive landscape we need to monitor their links (live and lost) more aggressively than others. CognitiveSEO allows us to get daily alerts on new links that come in so we can review these quickly and make decisions to disavow them before these links become a problem.
Read full review
Pros
  • Web stats.
  • SEO stats.
  • Technical SEO.
  • On page SEO.
Read full review
  • Strong analytics
  • Integrates with other tools
  • Instant provides real time research, ranking and recommendations
  • The Client Success team is truly an extension of my team with experts in the industry to help support our team and growing the organic channel
  • Education and career growth opportunity—constantly providing ways to connect with others in the industry, user groups, events, and conferences
  • Onboard process is very thorough and customized
Read full review
  • Good tool for tracking KW's when writing a blog post.
  • Easy to see the KW rankings all in one place.
Read full review
Cons
  • UX is quite challenging
  • Needs to be responsive so it fits all screens
  • Quick analysis of competition would be good
Read full review
  • The storybuilder feature isn't anything outstanding. I feel like I can get the same type of data and format from Google Data Studio.
  • I feel like the Hyperlocal feature is still very junior compared to other features. It provides you good insights, but you have to set all the data fields before you can get a picture as well as it doesn't really give you an idea of how you can improve.
  • The mobile SEO solution is a good concept, but it needs some tweaks to be better, especially when building out a mobile story builder. Some of the data isn't simple to read and the mobile keywords functions don't also account for voice searches.
Read full review
  • More mobile accessibility for mobile devices to boost on the go marketing efforts.
Read full review
Likelihood to Renew
No answers on this topic
BrightEdge has provided our company with more than any other tool/platform could dream of. We've been extremely happy with its use, and have really tailored our strategies and internal workflow around the data in BrightEdge. I could not imagine having a successful, streamlined SEO service without BrightEdge
Read full review
No answers on this topic
Usability
It's a pretty simple dashboard. Simple UI/UX. It's not particularly fun and engaging compared to other tools out in the market, but it gets the job done. It's good for the basics only. This tool will fit your needs if you have multiple websites and or are an agency.
Read full review
Easy-to-use and intuitive design make using the BrightEdge platform a joy. Yes, I have familiarity with it and know where to go but there are definitely not a ton of extraneous bells and whistles or unnecessary tools which is part of the brilliance of their UX. Sometimes I get hung up on where keywords and keyword groups are under settings but it is typically because I am moving too quickly, and not because they've moved it.
Read full review
No answers on this topic
Support Rating
No answers on this topic
This is a area where the BrightEdge team really shines. Their commitment to training and product support is unmatched not only for SEO platforms, but life in general. I often find myself wishing my internet provide and similar would go to BrightEdge for training on support and attitude. I would rank them an 11 if I could.
Read full review
They do not respond quickly to any questions or the one time I had an issue. I had resolved the issue myself before they gave a response
Read full review
Implementation Rating
No answers on this topic
For the most part it was seamless. The load time of clients was a little long, but otherwise was quite easy.
Read full review
No answers on this topic
Alternatives Considered
These other tools have a better interface and design usability overall, but Authoritas is a better bang for your buck. The number of features at the price is fair. It has many features for on-page and off-page and technical SEO for websites and companies.
Read full review
BrightEdge has better reports and customizable charts and is better for larger teams. Semrush, you have to pay per user, but it does give you access to a variety of tools. BrightEdge is more focused on SEO, but the tools they have are great, and some of them are the most accurate and thorough.
Read full review
CognitiveSEO specializes in target marketing for more efficient marketing campaigns and lead generation. While I am not too familiar with other competing products, I would highly advise using CognitiveSEO above all due to the efficiency, turnaround time, and customization features to attract new leads based on specific criteria that relate to your products and daily procedures.
Read full review
Return on Investment
  • Provides great capabilities for the price.
  • Awesome for SEO beginners.
  • Not amazing for SEO experts.
Read full review
  • SEO as best source of deals in Q1 2024.
  • An increase of organic traffic of 30% after using Brightedge to identify keywords to build articles for a blog.
  • 20% increase in visits to listings of or marketplaces after refining descriptions with the right keywords.
Read full review
  • Beneficial performance in content optimization
  • Mitigating risk from backlink profile
  • Linkbuilding from mentions monitoring
Read full review
ScreenShots

CognitiveSEO Screenshots

Screenshot of Account DashboardScreenshot of Boost Search Rankings by Fixing Website Errors