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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    AWeber

    Score8.1 out of 10
    N/AAWeber is an email marketing and automation solution. It provides support for mobile-friendly HTML email newsletters, autoresponder campaigns, subscriber segmentation and management, RSS-to-email features, signup forms for websites or blogs, and more.

    $15

    per month

    Thrive Leads

    Score9.4 out of 10
    N/AWordpress specialist Thrive Themes offers Thrive Leads, providing opt-in forms and conversion optimization functionality.N/A
    Pricing
    AWeberThrive Leads
    Editions & Modules
    AWeber Lite
    $15
    per month Starting at
    AWeber Plus
    $30
    per month Starting at
    Done For You Email
    $30
    per month Starting at
    Unlimited
    $899
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    AWeberThrive Leads
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup Fee$79 one-time feeNo setup fee
    Additional DetailsAWeber offers usage-based pricing starting at $15/month. Plans scale based on the number of subscribers and features needed. Options include: Lite Plan – Core tools like email automation, landing pages, sign-up forms, and AI Writing Assistant. Plus Plan – Advanced features including split automation paths, behavioral triggers, analytics, A/B testing, ecommerce, and custom branding. Done For You – A fully built email marketing system (emails, landing pages, and automations) delivered in 7 days, with 30 days of unlimited edits. All plans include 24/7 support. 14-day free trial available.—
    More Pricing Information
    Features
    AWeberThrive Leads
    Email & Online Marketing
    Comparison of Email & Online Marketing features of AWeber and Thrive Leads
    Feature
    AWeber
    7.7
    31 Ratings
    4% below category average
    Thrive Leads
    -
    Ratings
    WYSIWYG email editor8.930 Ratings00 Ratings
    Dynamic content7.03 Ratings00 Ratings
    Landing pages6.04 Ratings00 Ratings
    A/B testing8.07 Ratings00 Ratings
    Mobile optimization7.026 Ratings00 Ratings
    Email deliverability reporting8.031 Ratings00 Ratings
    List management8.031 Ratings00 Ratings
    Triggered drip sequences8.927 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of AWeber and Thrive Leads
    Feature
    AWeber
    8.6
    31 Ratings
    12% above category average
    Thrive Leads
    -
    Ratings
    Dashboards8.927 Ratings00 Ratings
    Standard reports8.931 Ratings00 Ratings
    Custom reports7.926 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of AWeber and Thrive Leads
    Feature
    AWeber
    7.6
    3 Ratings
    7% below category average
    Thrive Leads
    -
    Ratings
    URL Validation7.73 Ratings00 Ratings
    Link Tracking8.43 Ratings00 Ratings
    Image Validation7.13 Ratings00 Ratings
    Inbox Display7.13 Ratings00 Ratings
    Spam Testing7.13 Ratings00 Ratings
    Email Previews8.43 Ratings00 Ratings
    Best Alternatives
    AWeberThrive Leads
    Small Businesses
    Mad Mimi
    Score10 out of 10
    OptinMonster
    Score9.1 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9.1 out of 10
    No answers on this topic
    Enterprises
    Emma by Marigold
    Score8.4 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    AWeberThrive Leads
    Likelihood to Recommend
    8.0
    (37 ratings)
    9.0
    (4 ratings)
    Likelihood to Renew
    6.8
    (6 ratings)
    -
    (0 ratings)
    Usability
    8.0
    (3 ratings)
    9.0
    (2 ratings)
    Support Rating
    10.0
    (3 ratings)
    9.0
    (2 ratings)
    User Testimonials
    AWeberThrive Leads
    Likelihood to Recommend
    AWeber
    AWeber is an excellent email marketing solution for small to mid-sized businesses, especially those that are just starting with email marketing campaigns. AWeber is also good for bloggers. But it's not perfect for an affiliate marketer who wants to make a landing page on AWeber. Businesses that require advanced segmentation options may need to consider other email marketing platforms.
    Read full review
    Thrive Themes
    I have yet to find a similar system that is as easy to use and comes with the type of support that Thrive Leads does. Sometimes support is a bit slow, but they always get back to you and nine times out of ten they can fix any problems on the first go. The flexibility of the form plugin itself is also excellent.
    Incentivized
    Read full review
    Pros
    AWeber
    • List building: AWeber makes it easy to grow opt-in subscribers through customizable signup forms as well an integration with tools like Sumo and Hustle Pro.
    • List segmentation: with a little more information about each subscriber, it's easy to create custom segmented lists based on different criteria.
    • Deliverability: AWeber enforces opt-in rules to keep spammers out of its system and improve deliverability rates for reputable users. We rarely have issues with our messages from AWeber being routed to spam folders.
    • Double opt-in: AWeber makes it easy to set up double opt-in to make extra certain you have a high-quality mailing list.
    Incentivized
    Read full review
    Thrive Themes
    • Easy to use
    • Beautifully designed for excellent customer experience
    • A/B testing capabilities
    Incentivized
    Read full review
    Cons
    AWeber
    • Aweber would be even better if it had the ability to host landing pages. I have to use a tool like landingpages.net to do this if I don't want to create the landing pages as part of my client's website. If I manage their site, it isn't a problem, but it keeps me from using Aweber for clients who manage their own sites or dont' have one.
    • Aweber would greatly benefit from a more robust reseller program. Firms like mine have multiple clients and, with each client needing an individual Aweber account, it would be nice to have access to margin so that we could resell the services.
    • Along the lines of a reseller program, it would be great of Aweber allowed resellers to white label the interface and administrate multiple accounts from one agency account.
    Incentivized
    Read full review
    Thrive Themes
    • Experienced a few bugs and slowdowns on high traffic sites
    • Could use more flexibility for tagging leads in our email provider
    • Occasionally stopped working in the back end — needed customer support to help
    Incentivized
    Read full review
    Likelihood to Renew
    AWeber
    AWeber is easy and intuitive for me use. I really like the simplicity and the structure of the work flow as it saves me time. AWeber also integrates with all the other programs, systems and gateways that I use on a daily basis (WordPress, Paypal, LeadPages, Facebook and more) and if I have any questions or have trouble the AWeber customer service technicians are very helpful.
    Read full review
    Thrive Themes
    No answers on this topic
    Usability
    AWeber
    See previous answers ... the design / customization interface could be more intuitive and elegant .. for example, for me it has been difficult to easily figure out how to place pictures / images to the right, left or center of text.
    Incentivized
    Read full review
    Thrive Themes
    Thrive Leads can be easily used by anyone who has the basic skills to work within the WordPress environment and who has the knowledge about lead capture and segmentation. As a lead capture tool, I think it's use is restricted to obtaining contact information in different settings, which it does flawlessly.
    Incentivized
    Read full review
    Support Rating
    AWeber
    I have always received prompt phone or live chat support that has resolved my issues on the first call in a competent, knowledgeable and friendly manner. By contrast MailChimp offers no live chat or phone support; they only offer email support and the response time for MailChimp is slow by comparison to AWeber.
    Incentivized
    Read full review
    Thrive Themes
    In general, the support is great. When living in a different time zone, the support can seem slow but it's not. Most of the time, any issues I have get sorted out quickly and if it's not the first time, it generally gets fixed on the second go. Their knowledge base is good too although sometimes it's hard to search. Not usually their fault, more that users don't title their problems better.
    Incentivized
    Read full review
    Alternatives Considered
    AWeber
    We often use Canva to design our content and then export it as an image to upload into Aweber, as Aweber designs and limitations are too much of a hindrance to our needs. Canva is a brilliant tool for marketing and saves you a lot of time being able to adapt or change an existing template you create.
    Read full review
    Thrive Themes
    I've used Optin Monster and Poptin on other projects. Both are good software for different use cases. Poptin is great if you are scrappy, just getting started, and you need a proof of concept and want to keep costs low until you've tested the market. Poptin isn't anywhere near as easy to use as Thrive Leads, but that $0 price tag is meaningful while you are just getting started. OptinMonster isn't as easy or intuitive to use as a builder, but the advantage is that more VAs have used Optin Monster as have used Thrive Leads, so you often don't have to do as much training. I would consider OptinMonster in cases where a website isn't build using Thrive Themes and where an incumbent VA is already well versed in the software.
    Incentivized
    Read full review
    Return on Investment
    AWeber
    • Aweber delivers my email fast and reliably, never had a problem tech support could not handle (by the way, their support is great!)
    • Since I have been with Aweber for so many years, I have an unlimited plan for a very affordable rate
    • Aweber may not be a sexy as some of the new kids on the block, but it is a solid offering you should consider when choosing an autoresponder
    Incentivized
    Read full review
    Thrive Themes
    • Grew our email list quickly through opt in offers
    • Decreased time to build campaigns manually
    • Increased donations from email subscribers
    Incentivized
    Read full review
    ScreenShots

    AWeber Screenshots

    Screenshot of an example of email sequences triggered by actions like purchases or sign-ups to nurture leads, re-engage customers, or onboarding new subscribers. Use tags and behavior-based logic to send the right message at the right time, in the subscriber’s time zone.Screenshot of AWeber's interface for building on-brand email graphics and social content. Built-in Canva access lets users create custom visuals for headers, announcements, and promotions in just a few clicks.Screenshot of where to create and send professional emails used to promote products and drive more sales. Built-in tools like content blocks, saved templates, and branded elements make it easy to stay consistent and launch campaigns faster.Screenshot of where to launch product pages, event signups, or lead capture forms in minutes. Every landing page includes built-in forms, payment collection, and automated follow-ups.Screenshot of the editor used to sell digital products directly from an email or landing page. The checkout experience can be customized with pricing and real-time purchase tracking, while automating confirmation emails and follow-ups to boost customer satisfaction.Screenshot of the editor to write emails faster using built-in AI. This offers help brainstorming content, refining text tone, or generating subject lines to improve open rates, ideal for creators and small teams looking to save time without sacrificing quality.