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Thrive Leads

Thrive Leads


What is Thrive Leads?

Wordpress specialist Thrive Themes offers Thrive Leads, providing opt-in forms and conversion optimization functionality.

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Recent Reviews

TrustRadius Insights

Thrive Leads has been praised by users for its ability to effortlessly build email lists and integrate lead magnets. Users have found the …
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What is Thrive Leads?

Wordpress specialist Thrive Themes offers Thrive Leads, providing opt-in forms and conversion optimization functionality.

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  • Premium Consulting/Integration Services

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Product Details

What is Thrive Leads?

Thrive Leads Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
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Reviews and Ratings


Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Thrive Leads has been praised by users for its ability to effortlessly build email lists and integrate lead magnets. Users have found the design options provided by Thrive Leads to be helpful in creating visually appealing opt-in forms that attract subscribers. The A/B testing functionality of the product has been highly effective in optimizing lead capture forms and increasing opt-in rates, which has resulted in improved conversions and more leads for users. The ease of integration with email marketing services makes it convenient for users to manage and connect with their subscribers. Thrive Leads has also eliminated guesswork and made lead generation easier for users, resulting in a broader customer base and increased productivity. Additionally, the accurate reporting and the ability to create individualized forms in various formats have been standout features for users. Overall, Thrive Leads has proven to be a valuable tool for growing email lists, converting blog traffic into subscribers, and continuously improving lead generation as businesses grow.

Efficient and Easy-to-Operate: Many users have found Thrive Leads to be one of the most efficient and easy-to-operate lead-capturing plugins for WordPress websites. The plugin eliminates any hassles, making it a popular choice among reviewers.

Drag and Drop Designing Feature: Reviewers appreciate the drag and drop designing feature offered by Thrive Leads. This feature allows users to easily add various form types and pop-ups such as content lockers and in-line forms, enhancing the customization options.

Integration with Page Builder: Several users have praised the integration between Thrive Leads and their page builder, Thrive Architect. This integration eliminates the need for additional third-party plugins, streamlining the user experience.

Some users have reported experiencing issues with the product being slow or getting stuck when using high traffic sites. These performance problems can be frustrating for users trying to navigate through their websites.

Several reviewers mentioned that they found the templates provided by the product to be outdated compared to the competition, leading them to build everything from scratch.

One user mentioned that they found the tool confusing at first, particularly due to unfamiliar terms such as Lead Groups, Thrive Boxes, and Lead Shortcodes. This learning curve may pose challenges for new users who are trying to understand and utilize all of the product's features effectively.

Attribute Ratings


(1-4 of 4)
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Score 9 out of 10
Vetted Review
Verified User
Thrive Leads provides an elegant lead capture solution that is seamlessly integrated with the Thrive Themes suite of products. Our website is built using Thrive Themes, so Thrive Leads was a natural choice, though not the only solution we considered. Thrive Leads solves the problem of intelligent lead capture that is beautiful, easy to design (drag and drop hallelujah), and easy to TEST! A/B testing is a built in feature for Thrive Leads. We also love how many different lead capture options Thrive Leads presents.
  • Easy to use
  • Beautifully designed for excellent customer experience
  • A/B testing capabilities
  • A guided path - there are so many options for a first timer!
  • Updated tutorials
  • Autoflagging if your email service API fails
Thrive Leads is really well suited for solopreneur service providers, ecommerce brands, and small to medium businesses. I wouldn't recommend Thrive Leads as an enterprise level solution, but I don't think they're trying to be that, either. Thrive Leads will help you if you don't have a whole marketing department (or if you are the one guiding a marketing VA) to do a better job of capturing leads and building your email list, which is the life blood of small online busines.
  • Flexibility in testing new things and making faster decisions
  • Growing my email list from 100 subscribers to 2500+
  • Making data driven decisions rather than relying on my "gut" all the time!
I've used Optin Monster and Poptin on other projects. Both are good software for different use cases. Poptin is great if you are scrappy, just getting started, and you need a proof of concept and want to keep costs low until you've tested the market. Poptin isn't anywhere near as easy to use as Thrive Leads, but that $0 price tag is meaningful while you are just getting started.

OptinMonster isn't as easy or intuitive to use as a builder, but the advantage is that more VAs have used Optin Monster as have used Thrive Leads, so you often don't have to do as much training. I would consider OptinMonster in cases where a website isn't build using Thrive Themes and where an incumbent VA is already well versed in the software.
Score 8 out of 10
Vetted Review
Verified User
We chose Thrive Leads to power an email opt in campaign for a WordPress website supporting a national radio program and blog. We needed a highly customizable opt in solution to have multiple offers, rich analytics, and filters for where various offers are displayed. It helped us quickly grow our email list by converting traffic to our blog into email subscribers.
  • Customizable opt in options (banners, fly ins, pop ups, etc.)
  • Rich analytics for tracking conversion rates, etc.
  • Detailed filters for where to display each campaign
  • Experienced a few bugs and slowdowns on high traffic sites
  • Could use more flexibility for tagging leads in our email provider
  • Occasionally stopped working in the back end — needed customer support to help
Thrive Leads is a solid solution for flexible opt in campaigns on a WordPress site. If you just need a simple email opt in, this will work but may be too feature rich for you. If you need something customizable and flexible enough for larger, more complex campaigns, this is the best plugin that I have found based on all of my research.
  • Flexible design options
  • Filters for where to display campaigns
  • Accurately adds leads to our mailing list with tags
  • Has detailed analytics to track progress
  • Grew our email list quickly through opt in offers
  • Decreased time to build campaigns manually
  • Increased donations from email subscribers
I reviewed a number of WordPress opt in plugins, such as Elegant Themes' Bloom opt in. None were as customizable and detailed as Thrive Leads. Many are fine for a basic opt in form, or even some more advanced filtering and display options, but only Thrive Leads allowed us to completely customize the opt in boxes, and only Thrive Leads provided the level of customization and analytics that our campaigns required.
Aaron Parker | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We use Thrive Leads to capture all email addresses for a number of lists on the website. The software lets us create individualised forms in a variety of formats (slide in, pop up etc), which creates a better user experience all round. The ability to have a specific form appear on a specific page and not appear on others is also highly useful.
  • Easy to create forms
  • Can use multiple forms on a site and not just one
  • Forms can display depending on page and content
  • Easy to update forms across the site
  • Great analytics and easy to see what's working
  • The form creator is WYSIWYG, but not 100%
  • If computer is slow, forms are slow to load
  • Form loading can sometimes affect Google page speed insights
I have yet to find a similar system that is as easy to use and comes with the type of support that Thrive Leads does. Sometimes support is a bit slow, but they always get back to you and nine times out of ten they can fix any problems on the first go. The flexibility of the form plugin itself is also excellent.
  • More signups
  • Better analytics to determine which forms perform best
  • Better list segmentation due to use of tags
Both Leadpages and ClickFunnels are great products but because they are so specific in many ways they didn't allow me to use them right across an entire website. Thrive Leads has integrated their products so well that you can use them on any wordpress site and of course with all other Thrive products. I also found the cost much better and the constant updating of the software means it's always up-to-date with the market.
No piece of software is ever 100% perfect. There is always room for improvement and Thrive Leads is no different. They do their best to fix any problems quickly and they are constantly updating the systems to make them smoother and easier to use. I like the way Thrive has laid out the interface too. It makes it quick and easy to create a new form on the fly.
In general, the support is great. When living in a different time zone, the support can seem slow but it's not. Most of the time, any issues I have get sorted out quickly and if it's not the first time, it generally gets fixed on the second go. Their knowledge base is good too although sometimes it's hard to search. Not usually their fault, more that users don't title their problems better.
Score 9 out of 10
Vetted Review
Verified User
It is being used organization-wide to capture leads for all of our e-learning programs. Thrive Leads is used to collate and manage all the leads that we capture. The leads we capture through our landing pages. It has allowed us to connect with our autoresponder and emailer in an easy and functional way.
  • Capture contact data
  • Segment contacts
  • Integrate with Activecampaign in a straightforward way
  • Sometimes it is a little complex.
  • Some of the terms used are not very clear.
  • Sometimes editing the lead generation forms is a little difficult.
We use Thrive Leads in our landing pages for webinars and online classes, and it has worked very well in all situations. All of our pages are created with Thrive Architect and obviously Thrive Leads integrates seamlessly with it.

I think that it would not be very appropriate for someone that has little experience in working with WordPress and especially in a lead-capturing setting.
  • Has allowed us to increase our contact list more than 50% in one month.
  • Our income is nearing our yearly goal thanks to the leads we captured.
  • It has reduced the time spent on lead capture.
The principal difference and advantage that Thrive Leads provides is that we have full control of our contact management, and we can work in a WordPress environment, which is very convenient for us, something that ClickFunnels and Leadpages can't provide for us. That is why we'd rather work with Thrive Leads.
I haven't had the need to contact support and all of our problems have been solved using the knowledge base and FAQ on their website. Documentation is excellent and has helped us solve any problem that has arisen. Additionally, they have very clear and effective tutorials available to use Thrive Leads and all of their products.
Thrive Leads can be easily used by anyone who has the basic skills to work within the WordPress environment and who has the knowledge about lead capture and segmentation. As a lead capture tool, I think it's use is restricted to obtaining contact information in different settings, which it does flawlessly.
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