What users are saying about
80 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>Score 8.4 out of 100
Based on 80 reviews and ratings
105 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>Score 7.6 out of 100
Based on 105 reviews and ratings
Likelihood to Recommend
AWeber
AWeber is best suited for small to midsized B2B companies and smaller ecommerce suppliers who don't have huge mailing lists (20,000 or fewer subscribers) and don't need sophisticated automation sequences or personalization. Because of its pricing model (based on subscribers, but no limit on emails) it's great for vendors who do multiple mailings each month but to a reasonably small list. Larger companies will likely look for a more sophisticated offering or bring this in-house with marketing automation software.

Verified User
Consultant in Marketing
Marketing and Advertising Company, 1-10 employeesTwilio SendGrid
Twilio SendGrid Email Marketing is perfect for organizations both big and small that may be on a lower budget. It is a very affordable solution for users with a large number of email addresses. While other providers may offer "free" storage for email contacts... the cost to send campaigns to those contacts can be very costly. While they do not offer widgets or other integrations for websites/social media... it is very easy to import and manage contacts. Additionally, they offer a comprehensive self-help support section online, but it's also easy to hop on the phone or on chat with a rep if you ever need technical support or assistance. Twilio SendGrid Email Marketing may not be the most affordable solution for users who are not currently sending email campaigns to their users, but are simply storing email contacts

Verified User
Partner in Corporate
Information Technology and Services Company, 1-10 employeesFeature Rating Comparison
Email & Online Marketing
AWeber
8.3
Twilio SendGrid
6.2
WYSIWYG email editor
AWeber
8.6
Twilio SendGrid
6.4
A/B testing
AWeber
6.2
Twilio SendGrid
5.8
Mobile optimization
AWeber
8.5
Twilio SendGrid
6.6
Email deliverability reporting
AWeber
9.8
Twilio SendGrid
8.3
List management
AWeber
8.6
Twilio SendGrid
6.6
Triggered drip sequences
AWeber
8.3
Twilio SendGrid
5.2
Dynamic content
AWeber
—
Twilio SendGrid
5.9
Ability to test dynamic content
AWeber
—
Twilio SendGrid
5.8
Landing pages
AWeber
—
Twilio SendGrid
5.4
Reporting & Analytics
AWeber
8.4
Twilio SendGrid
5.8
Dashboards
AWeber
8.5
Twilio SendGrid
6.8
Standard reports
AWeber
8.7
Twilio SendGrid
6.3
Custom reports
AWeber
8.0
Twilio SendGrid
4.3
Pre-Send Testing
AWeber
—
Twilio SendGrid
1.0
URL Validation
AWeber
—
Twilio SendGrid
1.0
Link Tracking
AWeber
—
Twilio SendGrid
1.0
Image Validation
AWeber
—
Twilio SendGrid
1.0
Inbox Display
AWeber
—
Twilio SendGrid
1.0
Email Accessibility Tools
AWeber
—
Twilio SendGrid
1.0
Spelling and Grammar Check
AWeber
—
Twilio SendGrid
1.0
Spam Testing
AWeber
—
Twilio SendGrid
1.0
Email Previews
AWeber
—
Twilio SendGrid
1.0
Pros
AWeber
- Aweber manages mailing lists particularly well. By this I mean that it handles subscribe and unsubscribe requests automatically, so you never have to worry about annoying people by accidentally sending them information they opted out of.
- Aweber provides reliable scheduling of messages. This works for newsletters that you want to write and schedule in advance as well as auto-responder sequences that you create for a specific campaign. It also connects directly to your blog and social media profiles so that you can post in one location and have it show up on all your profiles. That's really handy!
- Aweber provides detailed analytics for all of your broadcasted messages without overcomplicating things. You can easily see who received, opened, and clicked the links within your messages, so that you can consistently refine your marketing efforts.
- Aweber is also affordable. Some mailing list applications cost an arm and leg, but Aweber can easily fit into just about any budget. It's reasonable cost also allows it to pay for itself very quickly.
Owner
Two Creative Design Group, LLCMarketing and Advertising, 1-10 employees
Twilio SendGrid
- Drag and drop email designer for transactional emails - super nice even though I do code, it's much quicker and easier to implement without code.
- Very simple implementation. Only a few lines of code need to be added in our backend and boom we were up and running in less than a day.
- Listening to customer feedback. They regularly send emails about new features and ask for feedback to improve their software.
- Some of the cheapest and best dedicated IPs.
- Easy integration and setup between marketing and transactional emails. Super helpful to have everything in one place.
Chief Marketing Officer
DinelyInternet, 1-10 employees
Cons
AWeber
- Aweber's drag and drop email designer could be a little easier to use.
- It is difficult to design templates for the casual user, they almost always need help.
- The user interface is a little friendlier to a techy than a noobie. MailChimp is much easier to use but I would NEVER recommend MailChimp for serious marketers.

Verified User
C-Level Executive in Corporate
Marketing and Advertising Company, 1-10 employeesTwilio SendGrid
- Actually viewing previous emails dispatched. SendGrid does not have this feature - although it provides numbers on emails dispatched within 3 days for the cheapest plan.
- The service asks you to pay more (although a minimal amount) to have visibility on email activity upto 30 days in the past.
- The API doesn't allow an export of a report of email activity over a period of time. It can be quite frustrating at times to be limited in this way.
- Their customer support isn't the best. Certainly some room for improvement there.

Verified User
Program Manager in Product Management
Human Resources Company, 11-50 employeesLikelihood to Renew
AWeber
AWeber 6.8
Based on 6 answers
AWeber is easy and intuitive for me use. I really like the simplicity and the structure of the work flow as it saves me time. AWeber also integrates with all the other programs, systems and gateways that I use on a daily basis (WordPress, Paypal, LeadPages, Facebook and more) and if I have any questions or have trouble the AWeber customer service technicians are very helpful.
Virtual Assistant and Online Business Manager
Social Media ImplementationsMarketing and Advertising, 1-10 employees
Twilio SendGrid
No score
No answers yet
No answers on this topic
Usability
AWeber
AWeber 7.3
Based on 2 answers
See previous answers ... the design / customization interface could be more intuitive and elegant .. for example, for me it has been difficult to easily figure out how to place pictures / images to the right, left or center of text.
Owner
Herbst MarketingMarketing and Advertising, 1-10 employees
Twilio SendGrid
Twilio SendGrid 1.0
Based on 4 answers
It has the potential to be really cool. However, it feels as if it was created by developers for developers (and I work with developers, yet even for me the instrument was somewhat not easy to use - just read SendGrid's help manuals...) However, if you are into data and your way of thinking is more mathematical rather than lyrical, you'll enjoy this instrument
Digital Operations Manager
The App SolutionsInformation Technology and Services, 51-200 employees
Support Rating
AWeber
AWeber 9.1
Based on 2 answers
I have always received prompt phone or live chat support that has resolved my issues on the first call in a competent, knowledgeable and friendly manner. By contrast MailChimp offers no live chat or phone support; they only offer email support and the response time for MailChimp is slow by comparison to AWeber.
Owner
Herbst MarketingMarketing and Advertising, 1-10 employees
Twilio SendGrid
Twilio SendGrid 7.0
Based on 13 answers
Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
Owner / Founder
Velora StudiosDesign, 1-10 employees
Alternatives Considered
AWeber
AWeber is exact in between of Eloqua and Mailchimp. It has more options and functionality then Mail chimp, but it is lighter (not as coding heavy) than Eloqua. This is a good fit if you are in the walk phase of your email strategy and have a database under 2MM
Head of Media
Kelly ServicesManagement Consulting, 5001-10,000 employees
Twilio SendGrid
With ExpressPigeon, SendGrid stacks up very well and actually provides just as much functionality for us as ExpressPigeon, but costs surrounding that use was advantageous with ExpressPigeon. SendGrid has recently added functionality that brings it closer to Act-On, specifically on the marketing automation end. This really allows users to create long-term campaigns.

Verified User
Administrator in Information Technology
Internet Company, 201-500 employeesReturn on Investment
AWeber
- If the campaign is well designed in the first place, ROI is immediate.
- Occasionally, when we do test runs, we find AWeber can even show us ways we can make our campaign even better, or catch something we had not foreseen.
CEO
Creating The Future Today.LifeExecutive Office, 11-50 employees
Twilio SendGrid
- Our clients experience significant ROI from their web forms - without receipt of forms, many of them would not still be in business.
- As a solution for clients' sites, we find SendGrid is a fast installation and a 1 stop problem solver, saving us man-hours.
Owner
seo web mechanicsMarketing & Advertising, 1-10 employees
Screenshots
Pricing Details
AWeber
General
Free Trial
—Free/Freemium Version
Yes
Premium Consulting/Integration Services
—Entry-level set up fee?
No
AWeber Editions & Modules
Edition
AWeber Free | $01 |
---|---|
AWeber Pro | $16.152 |
- Up to 500 subscribers & 3,000 email sends per month
- per month
Additional Pricing Details
AWeber offers a free plan up to 500 subscribers and 3,000 email sends per month. Pricing for the Pro Plan is determined based on the total number of subscribers in your account. Pricing starts as low as $19/mo. Additional savings are available by paying quarterly or annually.Twilio SendGrid
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Twilio SendGrid Editions & Modules
Edition
Free | Free |
---|---|
Basic | 15.002 |
Advanced | 60.002 |
- Per Month