Balsamiq is a wireframing tool that helps lean product teams turn early ideas into clear, actionable direction. The tool helps product managers, founders, and engineers worldwide share concepts, reduce rework, and build better products.
$12
per month (up to 2 projects)
Gliffy
Score 6.0 out of 10
N/A
Gliffy is an online diagramming tool with collaboration features from the San Francisco company of the same name, offering standalone versions of Gliffy and integrated versions for Jira and Confluence.
$6
per month
SmartDraw
Score 8.3 out of 10
N/A
SmartDraw is a diagramming and flow chart building tool from SmartDraw Software in San Diego, California.
$131.40
per year (for a single user on an individual plan)
I used Gliffy as a free trial and only for a few projects. From what I remember it was fairly similar to Balsamic, but I don't remember Gliffy having the same selection in their UI library.
It really all comes down to ease of use. The way you can make diagrams and how Gliffy integrates with Confluence is very important for our way of working.
Balsamiq is a great tool for quickly getting ideas into visual form. At first it seems like there are not that many UI assets, but this constraint actually adds to the speed. There are less things for you to fuss over, you can focus on getting your ideas down. This is a tool for lofi rough drawings not a tool for building beautiful prototypes for developers to code to. It is fantastic for ideation because you mostly just drag and drop components onto the canvas and move things around. It's great in a live workshop setting for that reason.
Gliffy is user-friendly, with a drag-and-drop interface that makes it easy to create clear and visually appealing diagrams without steep learning curves. It’s perfect for creating straightforward, quick wireframes. Gliffy lacks features for detailed UI/UX wireframing and prototyping compared to specialized tools like Figma, Sketch, or Adobe XD.
I believe SmartDraw is a great tool for small- to mid-sized organizations for simplifying the production and management of org charts. We've also had the PMO experiment with the use of some of their flow charts as well. If an organization has an HCM with the capability of producing (good!) org charts, that is likely the best option... but many that I have used in my 30-year HR career don't. So there is definitely a need for SmartDraw in the market!
Mock ups are obviously only just mock ups (this is important as if users see mock-ups in HTML, for example, they tend to think the system is ready to use or not far off)
Has a good selection of standard shapes that mock real world fields / controls
Allows not for profit organisations use it for free
First it's important to point out that Gliffy has priced itself incredibly well for small to medium sized businesses. Most other similar solutions are so expensive that organizations will avoid getting workflow software overall. Gliffy can take pride in knowing they're helping small business operate better.
Gliffy is incredibly easy to use for a first time user. I rarely have to train someone on how to use it. It's a lot of fun to see people get excited about systems and processes when using Gliffy. If you need to get up and running quickly I can't think of a better solution for workflow visualization.
I also like using Gliffy for mindmapping. I'm sure some mindmapping experts can tell me how I'm doing that incorrectly, but it just works for me. This points to the ease with which Gliffy allows you to get your thoughts down quickly and easily.
The sketch-like style can be off-putting to some stakeholders, and it’s not initially very clear that there is the option to turn this “off.” While I do think there is benefit to the default style, knowing from the start that this flexibility existed would have helped us be able to use this tool more often in the past and in different situations.
There are very limited collaborative functionalities. When it’s early in the design process, it’s often really helpful to have a number of people in the design to offer in-app feedback so the designer doesn’t have the burden of collecting feedback from many disparate sources in order to incorporate the feedback.
There are limited UI elements. As design evolves, there are more and more UI elements to consider, and many to stop using. Our Balsamiq wireframes would be a lot more effective in communicating design ideas to stakeholders if there was a wider range of UI elements to choose from.
I have had some trouble saving complex diagrams and viewing them on the fly. On a handful of occasions, diagrams are unable to save, which means I either need to try to "save as" a separate diagram, or I am perpetually stuck trying to "load" recent changes. Overall, this means I always have a slight lingering fear that my diagrams aren't fully saved or recoverable. Support has been pretty responsive helping me to reload corrupted diagrams.
Adding Text, Notes, and Images can be a challenge. While laying out objects with simple text is a strength, adding formatted text and commentary can be a challenge. I often find my objects ghost-moving all over the screen and lost. I'd love a drag-and-drop way to load images in to diagrams. The process is a bit cumbersome with the file upload wizard.
Template environments - I struggled a bit to try to create a default starting point for my diagrams. I've tried to load common libraries and ignore others, those settings are often ignore upon reload. I'd love to use the same 10 objects and ignore the rest, I am not able (yet) to create this scenario, though there may be more to learn.
Searching, Indexing, Retrieving my diagrams. As part of an enterprise plan, I find there are too many clicks required to a) find/search for my diagrams and b) save diagrams into my Gliffy folder. In our implementation I can see all folders for all of my colleagues, and need to drill down a bit before I get to my folder, where I can actually search my documents in a list. I'd prefer a more intuitive way to land on my diagrams and to organize them (e.g., by customer) so that I can access them more quickly.
I'm not sure how else we would be able to complete our work without Balsamiq or another similar tool. All of my experience with Balsamiq has been positive and they continue to develop new features so that my job gets easier. I would be very surprised if we didn't renew Balsamiq
Because of its great versatility and ease of use. From diagramming to roadmpas and even user interface wireframes. Once a draft or first version is done we like to use the Confluence integration so we can collaborate and have one single source of truth
Very intuitive and easy to understand. It only takes minutes to get the hang of it and get back to work. For new analysts (like, brand new, fresh out of school) it's not difficult and they need minimal to no hand-holding. The training content that is embedded is easy to find and use.
I based my assessment on aggregated user feedback and reviews from platforms like G2 and Software Advice. Many users highlight the simplicity and versatility of Gliffy’s interface, which makes it accessible for both beginners and professionals. Features like drag-and-drop functionality, a variety of templates, and integration options (e.g., Atlassian tools) contribute to its high rating.However, it doesn’t score a perfect 10 because some users report performance issues with complex diagrams, limited advanced features compared to competitors, and occasional difficulties with collaboration features. Balancing these strengths and weaknesses lands Gliffy in the 8-9 range for usability
I rated 8 because its simple to use and easy to create network topologies quickly. I liked the drag and drop option which makes designing the network topology and flow chart easier. In general its does what it needs to.
They are always very helpful, we get computers every two years and I have to call them to move the license from one computer to another and they do it with a smile in their voice!
Creating digital wireframes in Photoshop is a nightmare. Photoshop was not really designed for this purpose. It doesn't have good collaboration options and it doesn't allow pattern libraries, which are essential for consistency and efficiency. We use UXPin and Axure for some time, but found that these platforms were a bit bloated. Balsamiq is much simpler than any of these options. It's a perfect wireframing platform for non-designers or for designers that want to focus on content and element-placement prior to design
Gliffy is easier to use together with Confluence since it provides an integration where you can edit an image directly on the page. Visio and PowerPoint is better drawing tools but we have moved away from them since there isn’t a good way to keep track of the original file of the vector/bitmap included in the Confluence page.
We have used Corel Draw and Adobe Acrobat. Both of those tools were good when they came out but the abilities of SmartDraw far outweigh both those tools. Corel Draw was also more complex to operate and do tasks, as was Adobe Acrobat in which some basic tasks took additional steps to complete.
The product works very well for showing product owners and developers design ideas for purposes of discussion, debate and refinement.
The products also works very well for specifying new designs for developers. This is best done in a series of screens that show various screen states and user interactions.
I also use the products to document bugs in software products and websites we have developed. This includes outlining and documenting bugs and changes to user interactions and refinements to the usability of completed interfaces and user experiences.
Gliffy had a positive ROI on our initial efforts in getting team members to map out their workflows, provide them in confluence through its integration and get them distributed to our organization. The ease of use was a huge success for adoption.
Gliffy did seem to have unfriendly costs. Even as a customer for years that signs year-long contracts the price needle did not move much. Enterprise-wide software is expected to have discounts at a bulk buy within the industry.
Gliffy for the first time provided a tool for us to put our thoughts in a shareable format. It paved the way for increased organization and getting to buy into pre-existing processes.
SmartDraw has provided good return for our internal purposes. Using it to understand an organization's structure and inner workings has been valuable. On the client side, creating steps and businesses processes has also been a big plus. It has helped decrease confusing reporting structures and has provided a detailed map for individuals to understand where they fit within their organization.
Unfortunately, SmartDraw has been somewhat inefficient with some of the more complex projects on our plate and has really deterred certain employees from even wanting to use it.
