BenchmarkONE vs. Zendesk Sell

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BenchmarkONE
Score 8.0 out of 10
Small Businesses (1-50 employees)
BenchmarkONE (formerly Hatchbuck) is an all-in-one sales and marketing software that includes CRM, marketing automation, and email marketing tools. Users can build online forms, manage and segment contacts, engage prospects with relevant follow-up, manage tasks, and track their pipeline.
$0
per month
Zendesk Sell
Score 9.7 out of 10
N/A
Zendesk Sell (formerly Base CRM) is a CRM that aims to give reps access to integrated tools that provide the full context of a customer account. This keeps them in the loop and allows them to capitalize on opportunities. Zendesk Sell can be extended with Reach, a lead generation and engagement tool that automates the process of finding and keeping leads interested, so reps can focus more on building relationships and crushing their quotas. Base CRM was founded in 2009, and acquired by Zendesk…
$19
per seat/month billed annually
Pricing
BenchmarkONEZendesk Sell
Editions & Modules
Lite
$0
per month
Pro
$0
Agencies
Special Pricing for Qualifying Agencies
Sell Team
$19.00
per seat/month billed annually
Reach prospecting enrichment add-on (requires a Sell Subscription)
$27.00
Per User Per Month (billed annually)
Sell Professional
$49.00
per seat/month billed annually
Sell Enterprise
$99.00
per seat/month billed annually
Sell Elite
$199.00
per seat/month billed annually
Offerings
Pricing Offerings
BenchmarkONEZendesk Sell
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
BenchmarkONEZendesk Sell
Features
BenchmarkONEZendesk Sell
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
BenchmarkONE
5.2
29 Ratings
31% below category average
Zendesk Sell
-
Ratings
WYSIWYG email editor5.126 Ratings00 Ratings
Dynamic content4.221 Ratings00 Ratings
Ability to test dynamic content4.121 Ratings00 Ratings
Landing pages4.016 Ratings00 Ratings
A/B testing8.910 Ratings00 Ratings
Mobile optimization8.912 Ratings00 Ratings
Email deliverability reporting3.328 Ratings00 Ratings
List management4.329 Ratings00 Ratings
Triggered drip sequences4.310 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
BenchmarkONE
4.0
29 Ratings
47% below category average
Zendesk Sell
-
Ratings
Lead nurturing automation3.229 Ratings00 Ratings
Lead scoring and grading4.329 Ratings00 Ratings
Data quality management4.327 Ratings00 Ratings
Automated sales alerts and tasks4.327 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
BenchmarkONE
7.5
13 Ratings
1% above category average
Zendesk Sell
-
Ratings
Calendaring7.99 Ratings00 Ratings
Event/webinar marketing7.110 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
BenchmarkONE
3.9
22 Ratings
51% below category average
Zendesk Sell
-
Ratings
Social sharing and campaigns6.49 Ratings00 Ratings
Social profile integration1.422 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
BenchmarkONE
3.7
28 Ratings
56% below category average
Zendesk Sell
-
Ratings
Dashboards3.327 Ratings00 Ratings
Standard reports1.019 Ratings00 Ratings
Custom reports6.814 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
BenchmarkONE
5.5
22 Ratings
2% above category average
Zendesk Sell
-
Ratings
API2.015 Ratings00 Ratings
Role-based workflow & approvals8.013 Ratings00 Ratings
Customizability2.621 Ratings00 Ratings
Integration with Salesforce.com6.74 Ratings00 Ratings
Integration with Microsoft Dynamics CRM6.95 Ratings00 Ratings
Integration with SugarCRM6.95 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
BenchmarkONE
-
Ratings
Zendesk Sell
6.6
15 Ratings
17% below category average
Customer data management / contact management00 Ratings8.914 Ratings
Workflow management00 Ratings6.115 Ratings
Territory management00 Ratings4.98 Ratings
Opportunity management00 Ratings7.913 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings6.915 Ratings
Contract management00 Ratings5.410 Ratings
Quote & order management00 Ratings3.97 Ratings
Interaction tracking00 Ratings7.915 Ratings
Channel / partner relationship management00 Ratings7.811 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
BenchmarkONE
-
Ratings
Zendesk Sell
9.0
12 Ratings
16% above category average
Case management00 Ratings9.07 Ratings
Call center management00 Ratings9.08 Ratings
Help desk management00 Ratings9.011 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
BenchmarkONE
-
Ratings
Zendesk Sell
6.9
12 Ratings
12% below category average
Lead management00 Ratings6.012 Ratings
Email marketing00 Ratings7.89 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
BenchmarkONE
-
Ratings
Zendesk Sell
5.3
13 Ratings
37% below category average
Task management00 Ratings8.013 Ratings
Billing and invoicing management00 Ratings1.05 Ratings
Reporting00 Ratings7.013 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
BenchmarkONE
-
Ratings
Zendesk Sell
8.2
15 Ratings
6% above category average
Forecasting00 Ratings7.812 Ratings
Pipeline visualization00 Ratings7.914 Ratings
Customizable reports00 Ratings9.014 Ratings
Customization
Comparison of Customization features of Product A and Product B
BenchmarkONE
-
Ratings
Zendesk Sell
4.2
15 Ratings
59% below category average
Custom fields00 Ratings7.815 Ratings
Custom objects00 Ratings4.910 Ratings
Scripting environment00 Ratings1.16 Ratings
API for custom integration00 Ratings3.08 Ratings
Security
Comparison of Security features of Product A and Product B
BenchmarkONE
-
Ratings
Zendesk Sell
9.5
14 Ratings
12% above category average
Single sign-on capability00 Ratings9.912 Ratings
Role-based user permissions00 Ratings9.011 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
BenchmarkONE
-
Ratings
Zendesk Sell
4.0
5 Ratings
60% below category average
Social data00 Ratings1.04 Ratings
Social engagement00 Ratings6.95 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
BenchmarkONE
-
Ratings
Zendesk Sell
5.4
7 Ratings
32% below category average
Marketing automation00 Ratings9.87 Ratings
Compensation management00 Ratings1.03 Ratings
Platform
Comparison of Platform features of Product A and Product B
BenchmarkONE
-
Ratings
Zendesk Sell
8.0
13 Ratings
5% above category average
Mobile access00 Ratings8.013 Ratings
Best Alternatives
BenchmarkONEZendesk Sell
Small Businesses
LocaliQ
LocaliQ
Score 8.7 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
LocaliQ
LocaliQ
Score 8.7 out of 10
Creatio
Creatio
Score 9.0 out of 10
Enterprises

No answers on this topic

Creatio
Creatio
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BenchmarkONEZendesk Sell
Likelihood to Recommend
3.0
(32 ratings)
10.0
(15 ratings)
Likelihood to Renew
8.7
(23 ratings)
9.0
(2 ratings)
Usability
8.2
(4 ratings)
8.9
(4 ratings)
Availability
8.5
(4 ratings)
10.0
(1 ratings)
Performance
6.4
(1 ratings)
10.0
(1 ratings)
Support Rating
9.1
(3 ratings)
8.8
(4 ratings)
Online Training
-
(0 ratings)
7.0
(1 ratings)
Implementation Rating
8.2
(2 ratings)
8.0
(1 ratings)
Configurability
-
(0 ratings)
10.0
(1 ratings)
Ease of integration
8.1
(2 ratings)
10.0
(1 ratings)
Product Scalability
-
(0 ratings)
10.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
10.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
BenchmarkONEZendesk Sell
Likelihood to Recommend
BenchmarkONE
Hatchbuck is great for small to mid size businesses that are really looking to keep track of their progress with their sales leads as well as their existing customers, as well as tracking the activity their customers are taking from their communications, and automate their sales and marketing funnel as much as possible. We are a SaaS company (software as a service), with sales that range from teeny tiny to very big fish so it's been an easy tool to work with to make sure we are communicating with clients based on their size and needs.
Read full review
Zendesk
Zendesk sell is best for organizations that want a clean and simple, yet powerfully effective CRM tool. It's intuitive, extremely user-friendly, supplies lots of video tutorials and access to the California team for FAQ's, and has all the features other, more complicated, expensive CRM's have. Great for institutions that have a need to tailor their database to fit your needs; and track sales, tasks, and pipeline projects in graphic form. It's affordable and has a great app for mobile phones that allows access to contacts, notes, tasks, and a workable platform while on the go in real time. It's simple to teach new users how to navigate and utilize. Adding or deleting users is simple, and access to the CRM information can be limited/private or made public for the entire team to access. Not as costly as some of the competing products, so if you are on a tight budget this may be the tool for you.
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Pros
BenchmarkONE
  • The product is simple to use but can be as complex as you would like it to be.
  • Customer service and support are great. Always responsive and quick to find a solution.
  • The email templates and instructional videos have been helpful.
  • They definitely understand marketing and have created a simple system to support content delivery.
Read full review
Zendesk
  • My favorite piece is the Tasks connected to the Clients OR the Deals themselves that keep the process moving with the right steps, and helps our team from doubling our work, or missing a piece that is crucial for the completion of the sale.
  • The email integration helps to keep all things housed in one place also, so that you're not bouncing back and forth in multiple platforms to stay on top of the orders.
  • Customizations are a HUGE part of why we use Base CRM right now. We can make sure we are recording all of the right information, and not wasting time by having to fill in or skip over content that doesn't apply to our business model.
  • I also like the ability to tied Deals to multiple people, especially as Referrals come across, so we don't forget how we got in touch with different clients.
Read full review
Cons
BenchmarkONE
  • They may be a little behind the curve when it comes to some of the advanced features, such as integrating various calendars and e-mail clients.
  • I would like to see them more integrated with social media platforms, such as keeping track of social media activity and adding more platforms that they track within a record.
  • The onboarding process was a bit bumpy and took much longer than expected.
Read full review
Zendesk
  • There was no ability to add prospects from a company domain or email to auto-fill any data.
  • You had to type in all of the data you gathered about that prospect.
  • The default only gave you two phone numbers for the company, too few.
Read full review
Likelihood to Renew
BenchmarkONE
In case you can't tell, we are in love with Hatchbuck software. Could it be improved? Of course it could, but, based on our current needs, and the needs of our existing and targeted clients so far, Hatchbuck presents the best fit option available. As a partner we are looking to grow with Hacthbuck into the future.
Read full review
Zendesk
The integration with the other Zendesk products is key. Allows other people in the company, such as support, to be involved in the sales process.
Read full review
Usability
BenchmarkONE
Hatchbuck offers on-boarding, training, and has a suite of videos, which makes it super easy to get started. As with any software that is the key. Have a plan, stay focused, and get started. Once, you begin to play with Hatchbuck you will see that it is very user friendly.
Read full review
Zendesk
I received about two hours worth of training on Zendesk Sell (formerly Base CRM). I will say it's a clean look and the ability to change views is extremely helpful. I do wish there were other features that allowed the views to be more simplistic. Some views can be overwhelming to look at. Nevertheless with the minimum training, I am still able to navigate through Zendesk Sell (formerly Base CRM) successfully due to the ease of usability.
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Reliability and Availability
BenchmarkONE
There has never been any downtime for Hatchbuck, which is very reassuring for me as I market and recruit strenuously for the University at Albany's executive Weekend MBA Program. Hatchbuck team members have also been available when I have reached out to them with questions or issues. With one exception, where one of my e-mails became lost in the Internet "black hole," they have gotten back to me in very timely fashion!
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Zendesk
Always available and easy connection from Zendesk Support
Read full review
Performance
BenchmarkONE
No answers on this topic
Zendesk
Never any latency issues
Read full review
Support Rating
BenchmarkONE
I always get a response within 24 hours, unless I ask on a weekend. The team seems to work together to resolve my issues, answer my questions, and update me on changes. In fact, they have even connected [with] me to ask how they can improve the Hatchbuck software and their service. This is why I love them so much.
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Zendesk
Due to the ease of the product, I have not had the chance to reach out to support yet. I’ve had no reason. The resources provided to clients are extremely helpful and detailed. So far my questions have been pretty basic and I generally just ask my colleague or teammate. They're able to assist with the answer.
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Online Training
BenchmarkONE
No answers on this topic
Zendesk
This product has a great backing of users, but needs more options direct from Base CRM on all operations of the software. YouTube videos do a great job of helping implement, and the back end support is a great help as well. The CRM is a great free option, and should be treated as such.
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Implementation Rating
BenchmarkONE
Overall very satisfied. More sample please.
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Zendesk
Simple, and straight forward.
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Alternatives Considered
BenchmarkONE
I have had more experience with Hatchbuck, and was introduced to it through someone who is quite familiar. My perspective is that for the money, Hatchbuck does all it needs to, and does it well. I'm sure there are comparable products, but this is the first one that I found user friendly enough to be able to use it consistently
Read full review
Zendesk
Simpler than most CRMs, which can be good if your sales team is not very tech savvy. We switched to HubSpot which provides a lot more value than Base did, but it isn't right for everyone. HubSpot is focused on capturing in-bound leads and has its own flaws and limitations, but overall it's a better fit for our needs.
Read full review
Scalability
BenchmarkONE
No answers on this topic
Zendesk
Always on, always available.
Read full review
Return on Investment
BenchmarkONE
  • It saved us time, as we were able to centralize our marketing and sales efforts
  • It helped close more sales, through nurturing funnels
  • Since it has options to create sales-related tasks, it helped our team be on top of all new prospects and provide timely information
Read full review
Zendesk
  • Using Base has allowed us to double the number of active sales and partner engagements that we can keep track of and make progress on.
  • This has led to us being able to follow up on many smaller deals that were falling through the cracks.
Read full review
ScreenShots

BenchmarkONE Screenshots

Screenshot of See your progress at a glance. BenchmarkONE's dashboard gives you valuable insight into which areas of sales and marketing you should focus on the most.Screenshot of BenchmarkONE's small business CRM makes it simple to track and manage all of your contacts in one spot. BenchmarkONE notifies you when important tasks are due and even sends you hot lead alerts when prospects are ready to buy.Screenshot of Automatically track the pages your contacts have visited on your site, the emails they have been sent, the emails they've opened and the links they've clicked.  Understand their interests to put relevant conversations with prospects and customers at your fingertips.Screenshot of Setting up Email Nurturing campaigns are a snap in BenchmarkONE. You can easily drip relevant content to sales leads and contacts that nurtures them throughout the entire buying process, saving you valuable time and skyrocketing response rates.Screenshot of Create great looking emails using BenchmarkONE's drag and drop email builder, or select a template from our extensive email template library.