Bigin by Zoho CRM is a simplified customer relationship management (CRM) software designed specifically for small businesses, startups and teams. Bigin helps small businesses unify customer-facing operations— marketing, sales, onboarding, delivery, and support, and it offers features that help to manage these customer relationships effectively.
$9
per month per user
Sage CRM
Score 8.9 out of 10
Mid-Size Companies (51-1,000 employees)
Sage CRM is an SMB-oriented CRM platform offered in both SaaS and on-premise editions. Unlike the Sage SalesLogix product, the SaaS version is a true multi-tenant offering.
The platform offers excellent integration with Sage ERP and accounting products. It is also a good global solution and is available in many languages and is used by over 12,000 customers worldwide, with many customers in Europe.
$33
per month
Pricing
Bigin by Zoho CRM
Sage CRM
Editions & Modules
Express
$9.00
per month per user
Premier
$15.00
per month
Bigin 360
$21
per month per user
Sage CRM (cloud)
$45
Per User per Month
Sage CRM (on premise)
Lifetime License per Seat
Offerings
Pricing Offerings
Bigin by Zoho CRM
Sage CRM
Free Trial
Yes
Yes
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
20% discount for annual pricing.
Tiered pricing is available for multiple users.
More Pricing Information
Community Pulse
Bigin by Zoho CRM
Sage CRM
Considered Both Products
Bigin by Zoho CRM
Verified User
Director
Chose Bigin by Zoho CRM
day and night difference. you cannot compare the one with the other. Bigin by Zoho CRM is miles ahead.
Sage CRM
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Features
Bigin by Zoho CRM
Sage CRM
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Bigin by Zoho CRM
8.2
128 Ratings
5% above category average
Sage CRM
8.8
17 Ratings
12% above category average
Customer data management / contact management
8.7117 Ratings
9.017 Ratings
Workflow management
8.1121 Ratings
8.616 Ratings
Opportunity management
8.3120 Ratings
8.917 Ratings
Integration with email client (e.g., Outlook or Gmail)
8.4114 Ratings
9.016 Ratings
Contract management
7.571 Ratings
8.614 Ratings
Interaction tracking
8.0108 Ratings
9.216 Ratings
Territory management
00 Ratings
8.517 Ratings
Quote & order management
00 Ratings
9.016 Ratings
Channel / partner relationship management
00 Ratings
8.716 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Bigin by Zoho CRM
8.0
105 Ratings
4% above category average
Sage CRM
8.7
16 Ratings
12% above category average
Lead management
8.3101 Ratings
8.816 Ratings
Email marketing
7.896 Ratings
8.715 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Bigin by Zoho CRM
8.0
106 Ratings
4% above category average
Sage CRM
9.0
17 Ratings
16% above category average
Task management
8.1103 Ratings
9.016 Ratings
Reporting
7.880 Ratings
9.113 Ratings
Billing and invoicing management
00 Ratings
9.015 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Bigin by Zoho CRM
8.1
110 Ratings
6% above category average
Sage CRM
8.6
17 Ratings
12% above category average
Pipeline visualization
8.4110 Ratings
8.416 Ratings
Customizable reports
7.8100 Ratings
8.717 Ratings
Forecasting
00 Ratings
8.716 Ratings
Customization
Comparison of Customization features of Product A and Product B
Bigin by Zoho CRM
8.1
115 Ratings
6% above category average
Sage CRM
8.6
17 Ratings
12% above category average
Custom fields
8.1115 Ratings
8.517 Ratings
Custom objects
00 Ratings
8.516 Ratings
Scripting environment
00 Ratings
9.016 Ratings
API for custom integration
00 Ratings
8.314 Ratings
Security
Comparison of Security features of Product A and Product B
Bigin by Zoho CRM
8.7
110 Ratings
4% above category average
Sage CRM
8.7
17 Ratings
4% above category average
Single sign-on capability
8.894 Ratings
8.717 Ratings
Role-based user permissions
8.6107 Ratings
8.813 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Bigin by Zoho CRM
7.6
68 Ratings
3% above category average
Sage CRM
9.4
13 Ratings
24% above category average
Social data
7.667 Ratings
9.513 Ratings
Social engagement
7.764 Ratings
9.313 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Bigin by Zoho CRM
8.0
86 Ratings
7% above category average
Sage CRM
9.0
14 Ratings
19% above category average
Marketing automation
8.086 Ratings
9.114 Ratings
Compensation management
00 Ratings
8.912 Ratings
Platform
Comparison of Platform features of Product A and Product B
Bigin by Zoho CRM
8.6
107 Ratings
13% above category average
Sage CRM
7.8
16 Ratings
4% above category average
Mobile access
8.6107 Ratings
7.816 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
- Multiple pipelines let me organize processes like sales, marketing, customer support, and assets clearly. - The forms builder allows me to gather leads, sign-ups, and customer requests from my website directly into the Bigin by Zoho CRM. - Integrations with Zapier and Make connect website orders and data from other sources smoothly. - Email templates make it easy to send professional, branded communications. - Automations handle repetitive tasks like managing customers, orders, and team tasks, saving me time.
as it is a very flexible software that can be adapted to any business model, other functions human resource management, manufacturing and supply chain planning, all these functions are housed in a highly technological interface. I liked this system because it made automating accounts payable so much easier.the control of the basic accounting of any type of company
Manage big databases. We have a large database of contacts and partners (more than 5,000 contacts), which are updated day by day, as a result of our participation in conferences, webinars, etc. For this reason, we needed a platform that would allow us to always have our database up to date, and accessible and editable by any member of the company.
Pipelines. Pipelines are very necessary in our daily lives, since we present many service proposals to different clients, and until now we control the status very manually. With Bigin by Zoho CRM, we can have all this information centralized in a single place, and know at all times the status of the service proposals we present (sent, pending decision, lost, won...).
Product definition. The product definition block has allowed us to further structure our typologies of products and services. At least, it has allowed us to reflect on them and what is the best way to package the service offered.
Control panel. The control panel has been very useful for us to be able to quickly see the main indicators (offers presented, next actions to be taken, etc.).
When in client profile, it is very intuitive, allowing you to easily transcribe notes in the clients profile.
Sage allows 3rd party plugins, so if you utilize a particular phone services or would like to import something as simple as google drive, its compatible.
No multi-select bulk move in pipeline After a webinar we had 42 cold leads that qualified → wanted to drag them all to “Interested” in one go. You can’t; moved them one-by-one like playing Solitaire.
Workflows hidden behind pay-wall We needed an auto-survey when deal = “Won”. Works in trial, the day licence dropped back to free the rule simply stopped – zero warning.
Offline mobile = read-onlyMentor met founder in co-working basement (no Wi-Fi). Took paper notes, re-typed into Bigin back at office → duplicate risk.
Pick-list values can’t be deactivated, only deletedWe miss-typed “Refferal” instead of “Referral”. To fix, must delete; history of 60 old records then shows empty source.
Reliance on Apache Tomcat causes a lot of headaches. There are common issues trying to start up the server, resulting from Apache Tomcat misconfigurations, or Java. Some forum posts on Sage City address common issues, but digging into server logs seems to be an often occurrence.
Support is somewhat lacking, less user install base means error messages are sometimes hard to find quick answers for. Most of the knowledge found on the internet is in the Sage City forum.
Integration with Microsoft 365 causes you to have to turn off some security features. This will result in your 365 tenants running lower security standards than recommended, it may put you at risk for targeted attacks.
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There are really no other words to say, it is a very easy to use application that is more straightforward and has provided better results with the bulk of features that appeal to a very broad amount of users. There may be other CRM platforms out there that are more prevalent, but I have found them to be much more clunky and less intuitive than Sage CRM.
Bigin has really helped us with selling our monitoring services to our customers, which is primarily farmers in the UK. We often need to talk to customers before, during and after a sale, and Bigin helps us keep our contacts and leads organised as we track all these interactions. We recommend it very strongly
Excellent integration with the most important social networks (LinkedIn, Facebook and Twitter) to get leads. The mobile app is quite useful for speeding up the tasks at hand and not relying on the computer or being in the office to get them done.
Sage works very quickly based on the network you are using it on. It is internet based so if your network is slow, it will perform slowly. Reports seem to run reasonably fast, if there is too much information it is trying to populate that could slow it down a little. When Sage CRM is integrated with a Sage ERP product it doesn't tend to slow down either system at all
The support is all international and it takes a while to get support as you have to go through chats and set up times, not as easy to just call and get the support you need. They are very nice when you do finally connect with someone and they are knowledgeable, just challenging being international sometimes.
Support team is really slow and they need to work on this really. Sometimes it takes days to resolve a simple query and there is no way to get it expedited. Rest the product is is amazing but the team should look into the costumer support and get it working
The implementation and upgrades were rather quick and straight forward. Attempting to link Sage CRM with Sage 100 ERP however was a nightmare and will be avoided by us in the future due to numerous issues.
Simplicity Without Sacrificing Core Features Unlike full-scale CRMs that often feel overwhelming, Bigin by Zoho CRM provides a focused set of features that are perfect for managing deals, contacts, and activities. It’s not bloated, and that was exactly what we needed for a lean, fast-moving team.
Whilst SAGE CRM was selected around 10 years ago and we became a partner, the main contenders would have been at the time Sales Logix and MS CRM 4.0. However, we had extensive experience of the mid-market CRM's and decided on SAGE CRM since it had a clean, easy to understand interface and importantly offered both workflow automation and Self Service capability, all of which across both the Case and Sales and Marketing functionality was seamless and saved time. As it was pure browser based, access was from anywhere we wanted. In my view, SAGE CRM still stacks up well against all the other mid-market CRM systems and offers good value for money, but more importantly, it is an easy to operate and customisable solution which user like. Again, we can teach administration users very quickly to support and customise themselves since the admin. function are clear as well.