Blackbaud's Target Analytics is a database for nonprofit fundraising, with an emphasis on direct marketing.
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OneCause
Score 8.8 out of 10
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OneCause supports fundraising with online and event fundraising solutions that help nonprofits reach more and raise more. Since 2008, OneCause states they have helped 14,000 cause-driven organizations to raise over $8B through more than 90,000 fundraising events and campaigns.
ResearchPoint is well suited for Prospect Research, especially if the user has Raiser's Edge as their main database given its integration capabilities with qualified data; however, it is not necessary. I used the Target Analytics product that came before ResearchPoint (The Researcher's Edge) as a stand-alone prospect research database for about a year. For small shops that do not have a prospect researcher or prospect research team, it could even be used by gift officers looking for new prospects or for wealth data on their known prospects. Once systems are in place, the content is fairly intuitive and easy to navigate. The product is really a one-stop-shop, find prospects, wealth screen them, verify the data (the product saves you time by verifying a lot for you already), sync your findings to The Raiser's Edge, and if you'd like, export or print a professional-looking profile to a .pdf for your president or gift officer.
Made me look so good to all of my bosses and superiors because it does all of the thinking for you and even comes up with innovative technologies to implement into our Online Auction that were beyond helpful. Such as the AI tools to help with auction item descriptions, categories, etc.
Confirmed relationships needs to be a field that can be synced to The Raiser's Edge
Philanthropic giving, when synced to the Prospect tab, needs to be able to be sorted by dollar value (like in Excel); this is a change that would need to happen in The Raiser's Edge
With increasing competition from other wealth screening vendors, it would be useful if data sources were updated more frequently (i.e. real estate and giving).
Auto-numbering items in auctions need to be editable. Right now, when you add items, they are numbered consecutively, and you can't edit them. I want all of my items to be numbered together by item type. We always have last-minute additions, but there is no ability to renumber.
We are a very small non-profit and are actually looking to use another service just to cut costs, but we may not stay with them and will coming running back to OneCause if we can't make the other option work! The ONLY reason to move would be to reduce the over-head cost of the platform.
Use of the software is generally fine, but the setup and implementation are not always intuitive. Though the knowledgebase is robust and covers a lot of areas (and the support team is pleasant and knowledgeable), the event setup process (particularly when setting up payment and bank information) can be a bit cumbersome and should really be streamlined
While there is always room for improvement, I have always had good luck with TA support. There are so many ways to get help! Sometimes I can answer my own question by just accessing the vast Knowledgebase directory. I have been able to get quick answers by initiating a live Chat without having to navigate the call center voice mail options, which can be a little overwhelming. Sometimes my question or problem is more involved and I'll submit a case online. Between email conversations or a phone call, the representatives I've worked with have always been super helpful, never condescending, and they often follow up days later to make sure everything is working well
OneCause has the BEST customer support I have ever experienced. They are patient, and knowledgeable and always help me when I contact them. Whenever I have inquired how to use a feature or asked about how to do something, they give me the answer but also go above and beyond with additional info that I ended up also using.
We hired OneCause to guide us through our first event after we signed up with them. The staff they sent were pros. They gave us professional guidance and support. Once we had been shown the ropes, we knew we could take the reins and confidently run our next event
I don't know if my insights are key but I can say that implementation was done in-house without any outside support for the solution. The staff influencing the solution had very little technical expertise and ability as well which showed just how easily the software was to implement.
Currently there are several prospect research software companies on the market, such as WealthEngine. In my opinion, Target Analytics with the ability of integration between Raiser's Edge and ResearchPoint creates a greater value for an organization.
We looked at Auctria and GiveSmart, though we didn't go into great detail with either. We ultimately selected OneCause based on the recommendation of another local school that used it for its auction software. The customer service and support as we made this decision and transition was a confirmation for us.
Address Appends - we are saving tons of money on returned mail, NCOA updates, and ensuring donors are receiving timely correspondence.
Data Appends - ensured that we know who we have in our database and how we need to reach each household. Not only through updating records of deceased constituents but knowing the correct email addresses and phones to reach out and share our mission.
Prospect Research - allows us to learn more about potential donors, existing donors, and how to create increased donor-centric interactions and solicitations.
Definitely saved us a fair amount of time in terms of individual ticket sales and managing guests on the back end. Did not save us that much time for sponsored tables as most of our guests did not purchase their sponsorships through the site.
OneCause doesn't seem to have a function for entering a "Reserve Value" for auction items--i.e., while it allows for a minimum bid, it doesn't allow for having a minimum sale value, which meant that a few of our auction items sold for far lower than their value, which was unfortunate.
Having the support package on the night of was critical for our organization, particularly as ALL of the full-time staff had very limited experience working with OneCause/Bidpal. Knowing that there were experts there to help liaise with the auctioneer and to troubleshoot with any guests experiencing issues was really essential.
