Branch vs. Rebrandly

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Branch
Score 7.5 out of 10
N/A
Branch provides a cross-platform linking and attribution platform, offering solutions that unify user experience and measurement across devices and channels. Branch powers mobile links and cross-platform measurement to more than 3 billion monthly users across the globe. It provides cross-platform marketing, engagement and measurement solution for over 50,000 apps — including Reddit, Buzzfeed, Twitch, Groupon, and many more.N/A
Rebrandly
Score 8.8 out of 10
N/A
Rebrandly is an easy way to create, share and manage branded links. The vendor offers companies and individuals the possibility to brand and shorten the links they share using a specific domain name of their choosing. With Rebrandly, users can create and share branded links directly through the browser extension while surfing the Web. The vendor then stores it in their dashboard, where users can measure results using their best in class suite of tools. Users can register a new domain…
$29
per month
Pricing
BranchRebrandly
Editions & Modules
No answers on this topic
Starter
$29.00
per month
Pro
$69.00
per month
Premium
$499.00
per month
Offerings
Pricing Offerings
BranchRebrandly
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeOptionalOptional
Additional DetailsOur main platform is free to all. Some of the free products that most apps find useful are content sharing, custom onboarding, referrals and organic app search. We have specialized products (Journeys (Smart Banner), Deep Linked Email, Dynamic Ads and Data Integrations) which are typically priced by volume of a company.Pricing tiers varies based on needs for links, users and custom domains.
More Pricing Information
Best Alternatives
BranchRebrandly
Small Businesses
Smartlook
Smartlook
Score 8.3 out of 10
Branch
Branch
Score 7.5 out of 10
Medium-sized Companies
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Branch
Branch
Score 7.5 out of 10
Enterprises
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
BranchRebrandly
Likelihood to Recommend
8.6
(15 ratings)
9.4
(43 ratings)
Usability
10.0
(1 ratings)
-
(0 ratings)
Support Rating
9.0
(1 ratings)
8.3
(23 ratings)
User Testimonials
BranchRebrandly
Likelihood to Recommend
Branch Metrics, Inc.
Branch well suited: Branch links are perfecting for embedding into our email service provider (SendGrid), paid media channels (Facebook, Google, ASA), organic media (Instagram, Facebook, content marketing, referral) and push notification platform (OneSignal) to be able to evaluate actions taken from users that clicked on those branch links. No matter the data from these links, they are accurate and are easily exported to our database and CRM to determine ROI, and find weak points in our major funnels.
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Rebrandly
If you would like to dedicate a subdomain for a particular type of audience or campaign - a smart way of shortening links and wow factor is that for the free-tier itself there are 500+ links allowed - which is huge! Recommended for running outbound campaigns where subdomain won't mess up your data.
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Pros
Branch Metrics, Inc.
  • Click tracking: it integrated well with Facebook, Google, Clevertap, product, etc. to allow multiple stakeholders to use this one platform for tracking.
  • Sale attribution: it has a robust fraud detection and event deduplication in place to attribute sales correctly.
  • Smart URL: it offers different deeplinks to support basic user platforms, thus making the URL behavior smart and personalized for users.
  • Referrals: it's a ready-made platform to easily launch your refer and earn program, with all checks of fraud detection in place.
  • Social sharing: it offers various goats and cards for how a link will appear on various social media channels if shared, which is particularly helpful for marketing teams.
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Rebrandly
  • Let's you specify the domain name to something meaningful.
  • Can customize the short link name to make it clear what's it for.
  • The process is quick and you get your shortened URL in seconds.
  • Price is fairly reasonable, particularly if you manage a website with lots of pages that you need to share the links on.
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Cons
Branch Metrics, Inc.
  • Multiplayers redirection is important feature. In our marketing process for [our] Ace Tutor app https://www.acetutor.io, we have a referral reward campaign for which we want to aggregate clicks from lower level links to higher level links. For example, we created unique Branch Links for 10 marketing interns, and each intern wanted to create Branch Links for their own 10 delegates, the clicks of the Branch Links from these delegates would be automatically rolled up to the right intern's Branch Link, so we can make payment following the aggregation paths. Currently, Branch Links do not support this kind of multiplayer or multi-layer redirections.
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Rebrandly
  • The reporting feature is flat out awful. It would be great if there were just a dashboard where I could see stats and graphs with easily filterable views.
  • The UI could use some polish in the dashboard.
  • More sorting/filtering features when looking through links.
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Usability
Branch Metrics, Inc.
It's very usable. Multiple teams in the company are using it, and it never takes more than 5 mins to explain to someone how to use this.
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Rebrandly
No answers on this topic
Support Rating
Branch Metrics, Inc.
We have never had any issue with support response yet. In fact, they have a local POC in our city too, who routes the urgent matters to their escalation matrix.
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Rebrandly
Prompt and informative responses. Whereas many of their competitors use automated responses that require significant wait times to respond, Rebrandly have a much decreased response time which is vital for any business that is juggling many different tasks at the same time. This aspect of quality customer service is one of the primary reasons that we choose to use Rebrandly, and will continue to do so.
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Alternatives Considered
Branch Metrics, Inc.
Branch's links are the most consistent in the mobile space. They work across desktop and mobile, where AppsFlyer and Deeplink's didn't consistently perform in both places. Branch's measurement is more consistent across all customer touch points as well, which gives our marketing and growth teams the answers they need without any struggle.
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Rebrandly
Rebrandly is definitely aimed at the professional end of the market. Bitly has been around for a long time, but also overused and abused by bad actors. This can negatively influence a backlink profile in terms of organic search which an SEO professional simply can not afford. Using custom domains with Rebrandly, in conjunction with the unbeatable redirection speed means I'm getting far better and more consistent results compared to Bitly.
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Return on Investment
Branch Metrics, Inc.
  • Branch had given a profound impact on the way our users share their content.
  • Users now have more easy access to content created.
  • Users feel more motivated in creating content because they know that it is easy to share and get their content in the eyes of the target public.
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Rebrandly
  • I am able to easily track user behavior across multiple mediums
  • Based on user behavior I am able to tailor our services to better match their requirements - even when they don't say anything explicitly
  • More clicks to our desired links mean more traffic and more revenue
  • Users see a more consistent, professional brand image across our channels, garnering more trust
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ScreenShots

Rebrandly Screenshots

Screenshot of The Rebrandly dashboardScreenshot of Creating a branded linkScreenshot of Share your branded link directly to your favourite social sites or copy it to your clipboardScreenshot of Create teams and invite your colleagues to create branded links with a shared custom domain.Screenshot of Search for a new custom domain to purchase directly through Rebrandly.