Brand24 vs. Vista Social

Brand24 is perfect for a company that wants to build up its social media presence. It's great to know when our organization is mentioned online so I can engage with other companies. I like the mobile app but if there was a way to be notified via phone with it that would make it even better.

Incentivized

I usually create all of the social posts myself in-house, and often find I get writer's block. With the help of the AI assistant on Vista Social, I have been able to come up with significantly more captions, much faster than before!

• The interface of Brand24 is extremely easy to use and easy to understand for beginnings or mid-level emoloyees
• The results in Brand24 are organized clearly in buckets that you can either PDF or download the raw data
• Brand24 looks at several social platforms rather than just 1 or 2, like some other tools are limited to

Incentivized

• AI assistant helps us write copy for our posts easily
• Easy integration of all the social media platforms helps us to manage all of our social media channels in one place
• With the help of reporting feature, we can easily see the engagement on all of the platforms

• The user interface was confusing. I had to reach out to support for help, and I'm a pretty tech-savvy person to begin with. Support resolved my issue.

Incentivized

• Advanced is needed for unlimited AI assistant, although still good value
• Integration is only on advanced upward, however again I wouldnt be selecting a package below this
• Account reviews only on Enterprise however Advanced could be handy to have this feature

Vista Social earns a solid 9 out of 10 for its overall usability. The user interface takes some time to figure out how to navigate, but the scheduling features are excellent. The inclusion of a centralized dashboard for monitoring multiple social media accounts enhances usability for businesses with diverse online presence. A more extensive knowledge base or interactive tutorials could enhance the initial learning curve for new users, ensuring they unlock the platform's full potential from the start. Despite this, Vista Social remains a great and efficient tool for managing social media content.

I would start with Mention as opposed to beginning with Brand24. We originally used Mention but the price was increasing year-over-year so we wanted to try a cheaper alternative. We eventually did go back to Mention after Brand24, due to its ease of use and it was also easier to monitor our brand with Mention in the end.

Incentivized

Vista Social has a feature that allows you to customize your text's font, size, style, and thickness, while Meta Business Suite does not. Vista Social also integrates more social media platforms compared to the others. Their calendar is also more organized and easier to adjust or edit. Lastly, Vista Social generates better result reports.

• Positive: We can respond to customers in a reasonably realistic timeframe.
• Positive: We get updates from old content that has new activity.

Incentivized

• Free'd up time for me to be doing other work instead of manually uploading to multiple platforms
• Allowed me to upload similar but not exactly the same posts to different platforms seemlessly
• Allowed me to get a better understanding of our metrics