Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Brandfolder
Score 7.3 out of 10
N/A
Brandfolder, from Smartsheet since the 2020 acquisition, supports brands' content and creative assets with adigital asset management software that helps organize, control, create, distribute and measure creative assets across hundreds of formats including 8K video, documents, images and 3D.N/A
Frame.io
Score 9.0 out of 10
N/A
Frame.io is a video collaboration platform, supporting the video editing process by providing creative teams with time stamped comments, annotations and hashtags, and an accelerated sharing and approval process.
$15
per user/per month
Wipster
Score 8.1 out of 10
N/A
New Zealand based Wipster offers their video publishing and analytics platform that supports marketing teams with publishing data, view and engagement data, and detailed metadata, contained within an organized media asset library.N/A
Pricing
BrandfolderFrame.ioWipster
Editions & Modules
No answers on this topic
Pro
$15
per user/per month
Team
$25
per user/per month
Free
Free
For up to 2 users
Enterprise
Contact sales team
No answers on this topic
Offerings
Pricing Offerings
BrandfolderFrame.ioWipster
Free Trial
NoYesNo
Free/Freemium Version
NoYesNo
Premium Consulting/Integration Services
NoNoNo
Entry-level Setup FeeNo setup feeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
BrandfolderFrame.ioWipster
Considered Multiple Products
Brandfolder
Chose Brandfolder
Brandfolder has the best UI/UX for the end user and the administrator. The UI/UX is modern and not just a recreation of a folder system like old OS file systems. Brandfolder is so visual based and loads so quickly that makes it easy for users to find their assets quickly. The …
Frame.io
Chose Frame.io
I last used Wipster around 4-5 months ago, but I felt downtrodden by both their business practices and interface. Wipster sprung a new pricing model on users. This pricing model made no sense, was extremely pricey for no reason, and felt like a punch in the gut by a new and …
Chose Frame.io
Frame is easily the most efficient video review service of the options i've tried. Wipster is a close second, followed by Vimeo. Trello is listed only b/c it can be tailored for whatever need you have - though I recognize it isn't a true video review system. Wipster's drawbacks …
Chose Frame.io
Wipster is better for smaller teams but lacks some of features of Frame.io
Wipster
Chose Wipster
After my experience with Wipster at my old job, when I started a business I knew I needed to look into alternatives. Despite the areas it failed, Wipster still made it easier to do my job. At this point, I've switched to Frame.io and it's hard to look elsewhere. Frame.io does …
Chose Wipster
It does about the same thing, but not as well. At the time of my looking at it, Frame.io just wasn't as good of a product.
I ended up making a personal connection with the team at Wipster, who aggressively listen to their users, understand what frustrates us as creators (because …
Features
BrandfolderFrame.ioWipster
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Brandfolder
7.3
1 Ratings
3% above category average
Frame.io
-
Ratings
Wipster
-
Ratings
Dashboards10.01 Ratings00 Ratings00 Ratings
Data exportability5.01 Ratings00 Ratings00 Ratings
Content analytics7.01 Ratings00 Ratings00 Ratings
DAM Features
Comparison of DAM Features features of Product A and Product B
Brandfolder
7.9
1 Ratings
3% below category average
Frame.io
-
Ratings
Wipster
-
Ratings
Uploading assets7.01 Ratings00 Ratings00 Ratings
Downloading assets9.01 Ratings00 Ratings00 Ratings
Categories10.01 Ratings00 Ratings00 Ratings
Asset storage10.01 Ratings00 Ratings00 Ratings
Asset sharing10.01 Ratings00 Ratings00 Ratings
Asset search9.01 Ratings00 Ratings00 Ratings
Tagging system10.01 Ratings00 Ratings00 Ratings
Content editing6.01 Ratings00 Ratings00 Ratings
Embed codes8.01 Ratings00 Ratings00 Ratings
Metadata7.01 Ratings00 Ratings00 Ratings
Collections10.01 Ratings00 Ratings00 Ratings
User access7.01 Ratings00 Ratings00 Ratings
Workflow automations5.01 Ratings00 Ratings00 Ratings
Related asset discovery2.01 Ratings00 Ratings00 Ratings
Creative Collaboration
Comparison of Creative Collaboration features of Product A and Product B
Brandfolder
-
Ratings
Frame.io
8.6
50 Ratings
11% above category average
Wipster
-
Ratings
Variety of file types00 Ratings9.347 Ratings00 Ratings
Configurable and automated workflows00 Ratings8.139 Ratings00 Ratings
Audit trail00 Ratings8.645 Ratings00 Ratings
Real-time collaboration00 Ratings8.648 Ratings00 Ratings
Best Alternatives
BrandfolderFrame.ioWipster
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10

No answers on this topic

Sendspark
Sendspark
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10

No answers on this topic

Atlassian Loom
Atlassian Loom
Score 9.5 out of 10
Enterprises
MediaValet
MediaValet
Score 9.0 out of 10

No answers on this topic

Vyond
Vyond
Score 8.6 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
BrandfolderFrame.ioWipster
Likelihood to Recommend
8.5
(5 ratings)
9.2
(54 ratings)
7.0
(4 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(3 ratings)
10.0
(1 ratings)
Usability
-
(0 ratings)
9.1
(49 ratings)
-
(0 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
-
(0 ratings)
Performance
-
(0 ratings)
10.0
(1 ratings)
-
(0 ratings)
Support Rating
-
(0 ratings)
8.9
(2 ratings)
9.5
(2 ratings)
Configurability
-
(0 ratings)
10.0
(1 ratings)
-
(0 ratings)
Product Scalability
-
(0 ratings)
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
BrandfolderFrame.ioWipster
Likelihood to Recommend
Smartsheet
It is so well suited for a cloud based DAM. It's loads so fast, works well in every browser. With remote work now it is so easily for our team to upload, organize, share, and view analytics on our assets. The best feature is the templating system which allows your designers to take what they design in Adobe Indesign and denote which areas are editable and it keeps the formatting, style, and fonts to the end user. The only other options on the market would require the designer to rebuild the design on a separate platform like Canvas. I wish the platform did more to help with handling videos. It doesn't display the runtime on a video, the specs, or play captions inline with the video. I also wish it would do media pushing to social media platforms.
Read full review
Adobe
On a video-by-video basis, Frame.io works perfectly to track comments on individual files. It allows us to bring in different stakeholders and has significantly increased our Creative synergy between our company and clients. The speed at which we can now provide access to assets has removed much of the ambiguity we faced in the past.
Read full review
Wipster
I actively talk about Wipster and show off how I'm able to get so much done with my clients because of this tool all of the time! If you own or work at a digital agency, it's a must! I'm using Wipster for short and long-form media, it just makes everything so much easier for me.
Read full review
Pros
Smartsheet
  • Documents such as contact lists and cooperative programs
  • Featured listings, agents, and maps are just a few examples of creative advertising concepts
  • Provides organization
Read full review
Adobe
  • Allows clients to make frame-specific notes, so there is no confusion what they are talking about.
  • When multiple stakeholders are making notes, platform automatically sorts them chronologically in the video.
  • Multiple stakeholders giving notes can see when their note conflicts with a colleague's.
Read full review
Wipster
  • Wipster was one of the first applications to allow for frame-by-frame video feedback. This provided a unique opportunity to make feedback far more intelligible than before. Before Wipster, we needed to reference phone calls, notes, emails, and messages, as well as communicate verbally with our project managers. A lot of information can get lost this way, but Wipster places the feedback directly with the video, which makes it super easy to understand what the client desires for their video to look like.
  • Wipster allows for a client to select a location on a frame where their feedback is referencing. It's fairly archaic, but it works. Client feedback sits next to the playback window so it's somewhat easy to reference what the client wants.
  • Wipster also allows for integration with editing software like Premiere Pro, which speeds up the editing process as well.
Read full review
Cons
Smartsheet
  • If you have a large collection of images, like we do, and you go 2 or 3 pages deep and select an image, then close the image, the collection snaps back to page 1. It's pretty frustrating.
Read full review
Adobe
  • When I mark a video private, it should disable the sharing link. We’ve run into issues where we’ve made a video private, thinking that it was no longer visible, but those with the link could still view it.
  • Mobile version is great, but sometimes I have to rotate my phone to get the full feature set, which is a little clunky sometimes.
Read full review
Wipster
  • There is sometimes a lag when navigating a timeline/leaving comments, which makes me wonder if actions are being recorded correctly.
  • The admin interface seems to be slower than it should be.
  • There's no closed captioning feature as far as I know (some of our clients are deaf/hard of hearing).
Read full review
Likelihood to Renew
Smartsheet
No answers on this topic
Adobe
It works well for our small team, but we’ve run into some friction as things scale. Getting external users set up with the right access can be a bit of a hassle, and the cost starts to add up as we bring on more people and projects. That said, it’s still a solid tool, it definitely speeds up our workflow and works seamlessly with Adobe products.
Read full review
Wipster
Wipster has become a must-have tool to do my job!
Read full review
Usability
Smartsheet
No answers on this topic
Adobe
I've used other video review systems, Frame was the only one I didn't question how they allowed you to review - I just started reviewing. It's that simple. It's easy to set up projects, invite collaborators, and then provide a final cut for download. It's naturally built for the kind of work that TV/Film & video production companies do.
Read full review
Wipster
No answers on this topic
Reliability and Availability
Smartsheet
No answers on this topic
Adobe
I haven't experienced any outages with Frame.io.
Read full review
Wipster
No answers on this topic
Performance
Smartsheet
No answers on this topic
Adobe
When sharing videos for feedback, there are no noticeable performance issues with Frame.io. Everyone is able to complete their tasks without the program getting in the way.
Read full review
Wipster
No answers on this topic
Support Rating
Smartsheet
No answers on this topic
Adobe
I've only reached out to Frame.io a few times but they responded quickly and offered achievable solutions. The fact that I haven't had to reach out to them more is proof that the platform is easy to use, reliable, and can run on its own. The only issues we have had were related to uploading issues on our end.
Read full review
Wipster
While the technical issues we have encountered with Wipster have been very low in the time we've used the service, the few instances where we have needed assistance were met promptly and effectively by Wipster's Support Team. This support even extended all the way from the platform's founder, as I received help from him, which really impressed me.
Read full review
Alternatives Considered
Smartsheet
Brandfolder has the best UI/UX for the end user and the administrator. The UI/UX is modern and not just a recreation of a folder system like old OS file systems. Brandfolder is so visual based and loads so quickly that makes it easy for users to find their assets quickly. The templating is totally unique when compared to other options on the market. The tagging system, duplicate detection, collections, and stacking files into an asset makes the platform efficient to manage and use
Read full review
Adobe
We utilize both Synthesia and Frame.io for different projects. Frame.io we use for editing actual video content that has been captured. Primary use is for customer training and education. We use Synthesia for short-form video production, primarily for software screen recording demonstrations, and for translation functionality (which is excellent).
Read full review
Wipster
After my experience with Wipster at my old job, when I started a business I knew I needed to look into alternatives. Despite the areas it failed, Wipster still made it easier to do my job. At this point, I've switched to Frame.io and it's hard to look elsewhere. Frame.io does everything Wipster does but heaps better. It's easier to use, easier to organize, cleaner interface, and accomplishes my goals at a reasonable cost to the business.
Read full review
Scalability
Smartsheet
No answers on this topic
Adobe
Frame.io was very easy to scale to the appropriate teams needed
Read full review
Wipster
No answers on this topic
Return on Investment
Smartsheet
  • Cut down on time doubling time on assets
  • It took a long time to set up and train.
  • It is very expensive.
Read full review
Adobe
  • Frame.io has shortened our review time considerably, saving time.
  • Frame.io is wonderful for managing a large team of editors, especially for us when we are using in-house staff and contractors.
  • Frame.io has improved the relationship between departments, which was more tense with previous review methods.
Read full review
Wipster
  • No calculation I have noted but too many intangible benefits after using it , over all that is ROI
  • I don't remember any negative feedback but in-app , working is very tricky
  • customer supper and media management is good
Read full review
ScreenShots

Frame.io Screenshots

Screenshot of the main home pageScreenshot of a specific projectScreenshot of the mobile appScreenshot of collectionsScreenshot of collections