Campaign Monitor by Marigold

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Campaign Monitor by Marigold
Score 8.7 out of 10
Mid-Size Companies (51-1,000 employees)
Campaign Monitor by Marigold enables users to create, send, and optimize email marketing campaigns.
$11
per month
Pricing
Campaign Monitor by Marigold
Editions & Modules
Lite
$11
per month
Essentials
$19
per month
Premier
$149
per month
Offerings
Pricing Offerings
Campaign Monitor by Marigold
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
No
Entry-level Setup FeeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Campaign Monitor by Marigold
Considered Both Products
Campaign Monitor by Marigold
Chose Campaign Monitor by Marigold
I appreciate that for a smaller but growing company, Campaign Monitor was more of a just right size for us compared to Marketo, but had more functionality to grow with us than MailChimp. I've used both before, and Campaign Monitor stood out as being both better suited for us …
Chose Campaign Monitor by Marigold
Campaign Monitor by Marigold is better, as it has a cleaner more coherent interface. It also offers agency partner commission program with flexible pricing. Any time we've called upon Campaign Monitor support for any technical challenges we've faced, the team have always been …
Chose Campaign Monitor by Marigold
UI and usability are much better than all of them. While others offer tags which is my preferred method of list management, they're severely lacking in usability.
Chose Campaign Monitor by Marigold
Campaign Monitor is a lot easier to pick up in comparison to Marketing cloud where I believe you need a Marketing Cloud specialist to dedicate themselves to the platform. I am a Salesforce Admin, and majority of the time, the Marketing team would need my assistance to help …
Chose Campaign Monitor by Marigold
To be honest I haven't tried the competition because they seemed to be very good. I am sure the product is excellent - it's the support I am unhappy with. If support was better I would be more comfortable with them - but I cannot recommend a product where you can't 100% trust …
Chose Campaign Monitor by Marigold
Campaign Monitor is better than the competition because the design editor works better than any other program I've used in the past such as Mailchimp and Constant Contact. The designs are more dynamic and you don't need to know how to tweak code to get it to lay out …
Chose Campaign Monitor by Marigold
The ability to track the effectiveness of email marketing campaigns in real-time is what makes Campaign Monitor interesting to use. All the vital features that we need to run professionally designed email campaigns that look wonderful on any device so that we boost our business …
Chose Campaign Monitor by Marigold
Campaign Monitor is much easier to use to create marvelous emails based on their templates. Their collection of templates is impressive. It's all drag and drop. Super easy! Also it offers a much more robust platform than Mailchimp for automation features, like building segments …
Chose Campaign Monitor by Marigold
Campaign Monitor isn't as fun to use as Mailchimp and doesn't have as many features, but the email builder is better if that's what's important to you. HubSpot's email builder is less reliable but more flexible, and it comes with way more automation/workflow options, better …
Chose Campaign Monitor by Marigold
Not as comprehensive as other email marketing platforms, and not as competitive when it comes to pricing for entry-level users. It does have advantages in the easy to use drag-and-drop editor, but not enough to truly stand out from the competition.
Chose Campaign Monitor by Marigold
Again, this platform is best used when combined with other platforms. Businesses and/or agencies that have a separate template builder or dedicated designer will likely have a better experience with this platform.
Chose Campaign Monitor by Marigold
Ease of use is a priority for us because when we recommend a solution, we want it to be intuitive for our clients. For this reason, Campaign Monitor was preferred over providers such as AWeber and Constant Contact. MailChimp is the other that we find comparable to Campaign …
Chose Campaign Monitor by Marigold
MailChimp and ConstantContact try to do too much and do it very poorly. They are slow, clunky, and ugly. They cater to simple users instead of giving pros the tools they need. Convert kit is only good for bloggers or people selling ebooks, but I have used Campaign Monitor for …
Chose Campaign Monitor by Marigold
Campaign Monitor is at the bottom of the list. Our department had selected the service prior to my employment.
Chose Campaign Monitor by Marigold
We moved from MailChimp to Campaign Monitor because we thought it was a step up. The automation, targeting, and testing with Campaign Monitor is more advanced than what MailChimp had to offer. Since using Campaign Monitor for about 7 months now, I can say that Campaign Monitor …
Chose Campaign Monitor by Marigold
I have tried both MailChimp and Constant Contact. Constant Contact required a lot of custom work just to get it to do what I needed. MailChimp was a bit too aggressive with their lists, and I would get frequent bounces from addresses that I knew were valid. It was very …
Chose Campaign Monitor by Marigold
I selected campaign monitor because it is a solid software and great product.
Chose Campaign Monitor by Marigold
We use a variety of products in this space for all kinds of purposes. This is a simple solution to get you started. When we first started with them, they billed themselves as a simple email tool for designers, which largely remains their legacy. Every product they offer is …
Chose Campaign Monitor by Marigold
I have used all of the competitors of Campaign Monitor, and I would say it stacks up well with any of them. They all have their own various features that set them apart from their competitors. I personally like the visual workflow builder of AutoPliot, but I like the email …
Chose Campaign Monitor by Marigold
I haven't used Constant Contact in ages. Couldn't tell you right now how it compares as email marketing tools get updated so frequently. That's a great thing about this platform and stream of technology - it changes so much. If you are thinking of evaluating tools, it's best to …
Features
Campaign Monitor by Marigold
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Campaign Monitor by Marigold
8.2
27 Ratings
3% above category average
WYSIWYG email editor9.812 Ratings
Dynamic content8.424 Ratings
Ability to test dynamic content8.01 Ratings
Landing pages5.22 Ratings
A/B testing8.024 Ratings
Mobile optimization7.84 Ratings
Email deliverability reporting10.01 Ratings
List management8.54 Ratings
Triggered drip sequences8.04 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Campaign Monitor by Marigold
10.0
5 Ratings
27% above category average
Dashboards10.02 Ratings
Standard reports10.05 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Campaign Monitor by Marigold
8.4
7 Ratings
6% above category average
URL Validation9.73 Ratings
Link Tracking8.34 Ratings
Spam Testing7.36 Ratings
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User Ratings
Campaign Monitor by Marigold
Likelihood to Recommend
9.2
(28 ratings)
Likelihood to Renew
10.0
(1 ratings)
Usability
10.0
(5 ratings)
Availability
9.0
(1 ratings)
Performance
10.0
(1 ratings)
Support Rating
10.0
(1 ratings)
Configurability
8.0
(1 ratings)
Contract Terms and Pricing Model
10.0
(1 ratings)
Ease of integration
7.0
(1 ratings)
Product Scalability
10.0
(1 ratings)
Vendor post-sale
10.0
(1 ratings)
Vendor pre-sale
10.0
(1 ratings)
User Testimonials
Campaign Monitor by Marigold
Likelihood to Recommend
Marigold
Campaign Monitor by Marigold is great at both scaling up as you grow (i.e. for a startup or if you're starting fresh on building a subscriber list) and providing more than just basic templates and tooling. We vetted across a lot of different options to account for where we were starting and where we hope to grow into with our opt-in email marketing, and Campaign Monitor stood out.
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Pros
Marigold
  • Campaign Monitor’s support is great. They have a great help page built out to help answer all your questions, and if you do have a question or issue that needs extra support, their support team responds within a couple hours to help resolve the issue.
  • The email builder is very clean and easy to use. It makes A/B testing, personalization, and dynamic content easy to implement.
  • I appreciate the insights reporting that Campaign Monitor provides. We use that regularly for our quarterly reporting to track list growth, as well as campaign performance from a high level.
  • The automation is very straight forward and has truly transformed our marketing. The learning curve is pretty low, so my entire team knows how to use it to create and edit automated email journeys.
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Cons
Marigold
  • I'd prefer a central contact list with tags, rather than multiple lists. I can have one person on 5 lists and that counts as 5 subscribers.
  • While the email builder is very good, I'd prefer more customisation options.
  • Updates they make are good, but are perhaps a little slow.
  • I'd like better mobile compatibility. I get that might not be possible for the email builder (although aiming for that would be great) but for lists, reports etc there's no reason that shouldn't be mobile-compatible or have a mobile app.
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Likelihood to Renew
Marigold
It flexes with us both because of the tiered pricing, and due to the comprehensive tools available. We're able to go from one newsletter to many, and few automations to many very easily while not paying for a Cadillac when what we need is a sturdy crossover.
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Usability
Marigold
It's a very user friendly tool and a highly intuitive interface. It's really clearly thought out, so from a users perspective it feels very simple. By comparison, we've also used Mailchimp, and when comparing one to the other, the Mailchimp dashboard is far less logical and intuitive.
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Reliability and Availability
Marigold
There have only been a couple of instances where it's been down and this has typically been middle of the night type situations that were planned downtime so they could work on maintenance. They provide notice well ahead of these instances. I've never noticed a surprise outage.
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Performance
Marigold
I have noticed no slow page loads within the design interface or reports. It's all quick, even with list uploads which are notorious for being clunky in other systems. It's all been quick and easy for us.
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Support Rating
Marigold
We haven't had to use support yet.
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Alternatives Considered
Marigold
The ability to track the effectiveness of email marketing campaigns in real-time is what makes Campaign Monitor interesting to use. All the vital features that we need to run professionally designed email campaigns that look wonderful on any device so that we boost our business are included in this platform.
Read full review
Scalability
Marigold
It is so easy to use, and the things you'd want to have as you scale and get to a more complex email marketing approach are all there. From automations to lots of mobile responsive templates, it's easy to set up what you need and then customize for your brand.
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Professional Services
Marigold
I did not use the professional services
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Return on Investment
Marigold
  • Private-label reports that are visually appealing and easy for clients to understand
  • The 'Worldview' map feature is a MAJOR setting point and hit with clients, as they can watch a realtime map of their emails being opened in specific locations across the world, and instantly see when a recipient clicks a link in their email.
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ScreenShots