Likelihood to Recommend
Sharing assets with anyone in our organization, whether they are a Canto user or not, is extremely easy. I use my mobile device for taking photos and videos so the app is crucial in my role. It removes the extra step of sending the assets through email and then save it to the appropriate folder. Although, on occasion, I do have file uploads fail. A quick phone reset usually takes care of that. I also love the integration with
as that is our design tool of choice. Having easy access to our assets saves an incredible amount of time.
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Pros: I like that we can easily add products and how simple it is for our static products. It's easy to add users, products and cost centers. The approval process for products is easy and intuitive. It's a localized resource that our users can use. Cons: The back end of the product is fairly slow. It takes a long time to add products because of how slow it is at times. The reporting for the portal could be better. I know the Business Intelligence feature was created to solve reporting. Also sometimes we experience difficulty with customizable products. I feel like there's more options to build this out more based on the users needs. Overall: It's a localized place where users can find collateral and promotional items.
Read full review Pros Allowing users to download a resized version of an image self serve (eg. for social media) Sharing collections where recipients can see and download high res images Tagging to make searches very simple and eliminate complete folder structures Tag all info about an asset in the data rather than trying to name images with this data Read full review The best part of MarcomCentral is its flexibility to solve many unique problems for our customers. It gives us the ability to build solutions that truly allow our customers to operate more efficiently. The best admin feature that I use all day, every day, is the Bulk Operations feature. This allows me to manage entire portals through spreadsheets allowing me to create and manage massive amounts of products, users, and images very efficiently. The reporting feature is second to none as well. Our most successful customers are paying close attention to the ordering history of their products. This allows them to fight obsolescence and focus on the products that their teams or customers are truly using. Read full review Cons Some UI/UX improvements. The portals feature is a nice start, but the design tools are limited. I wish it would function more like a CMS. Intermediate user types. Currently, it's regular users (free) and power users ($1,000/per person/year). A user level with a lower cost and fewer administrative functions would be welcomed. Adobe Connector should be made available for users who are not assigned as power users. Read full review The uploading process is a bit clunky Overall user experience from an admin side could be refreshed to be more modern and easier to use Read full review Likelihood to Renew
I was able to demo almost every significant DAM service while trying to choose what platform to adopt for the company and Canto won the race by far. They are better than other DAM services and their reps are always responsive and ready to help in any way they can, which is huge when you are moving an entire company to the platform. The Canto team has also been able to take our feedback and work on larger projects to make the platform better for us and other users by adding features that no other DAM is utilizing
Read full review Usability
Canto is about as easy to use as it gets. I have personally trained a handful of employees who are unfamiliar with DAM/marketing SaaS technology on how to use the platform for their needs. These trainings only take about half an hour (given they are using a very limited set of Canto's features), and afterward, they are pretty well-equipped to use the platform.
Read full review Reliability and Availability
Canto is usually available, though sometimes goes down for 30 min - 1 hr. Usually resolved quickly
Read full review Performance
I've satisfied with the performance
Read full review Support Rating
We had a lot of virtual meetings when we first started using Canto to see the features and training for the upload process. Our onboarding associate was very friendly and supportive as we went through learning the system and its capabilities. She showed us examples, and worked with us through our beginning stages of setup, and answered any questions we had.
Read full review Online Training
My trainer was relatively junior, didn't really understand the product
Read full review Implementation Rating
We didn't have a thorough enough plan for ownership of uploading and tagging and some of our tags were inconsistent which led to some regression in our usage. We tightened up that plan on our end and spoke with support team on Canto's end to establish some best practices and have a much better workflow now.
Read full review Alternatives Considered
Canto is more visible than
, which we were using before making the switch. We are able to share assets easier and theoretically search assets easier as well, but the open nature of Canto has led to some data integrity issues which we are working through. The tagging functionality wasn't present in
, so we used folders as our primary means of sorting. That was cumbersome. We like Canto's solution better.
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We chose this program to test it out and decided to keep it. It helped in many ways and improved the quality of our marketing and digital marketing work essentially. We noticed not only that our ads and content became better, but we also noticed that our know-how improved by adding valuable insights to our news.
Read full review Scalability
Canto is based on the West coast, so occasionally patches and planned outages happen during East coast working hours
Read full review Return on Investment POS: time to find assets has been greatly decreased - faster workflows. POS: colleagues report not being dependent on a single content-savvy person anymore to get suitable content. POS: no need for FTP-server, transfer, google drive share links,... anymore to share large files. NEG: streamlining the process of how to upload content to CANTO led to some delays in the availability of content for the organization (personal resources issue, not databank related). Read full review Fully robust tool to help manage our internal assets, ability to customize digital assets or send them to print, a way to share assets across the entire enterprise in simple, easy user interface. Marcom's print-on-demand functionality is fantastic. There are so many possibilities that we are just beginning to explore. There are some integration hiccups but mostly on our end, and Marcom has worked to help us through those as best as they can. Also, they have been very open in discussing improvements that we are looking for and keeping us up to date on the progress of those updates within their own development schedule. The depth of this software is extensive and their customer support personnel are always very friendly and helpful. Very customizable and a lot of things you can accomplish in Marcom Central. They are always willing to help us work out any need we come up with and make it work in the system. Read full review