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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    CaptivateIQ

    Score9.3 out of 10
    N/ACaptivateIQ in San Francisco offers their flagship sales commission management product designed to enable companies to manage and tailor mission critical sales incentive compensation programs for their workforce.N/A

    Gusto

    Score8.9 out of 10
    N/AGusto offers payroll, benefits and compliance capabilities. Gusto is scaled for small to mid-sized businesses, and emphasizes an easy to use interface.

    $49

    per month

    Pricing
    CaptivateIQGusto
    Editions & Modules
    No answers on this topic
    Simple: A streamlined set of automatic payroll features and benefits integrations
    $49/month + $6/mo per person
    per month
    Plus: Comprehensive payroll, benefits, and HR tools for employers building a great place to work
    $80/month + $12/mo per person
    per month
    Premium: Scalable payroll and benefits, expert HR, and dedicated support for the complex needs of growing teams
    $180/month + $22/mo per person
    per month
    Offerings
    Pricing Offerings
    CaptivateIQGusto
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Gusto offers three pricing plans for payroll, benefits, and HR.
    More Pricing Information
    Community Pulse
    CaptivateIQGusto
    Considered Both Products
    CaptivateIQ
    Chose CaptivateIQ
    CaptivateIQ seems to be the best specifically for commission approvals.
    Incentivized
    Chose CaptivateIQ
    CaptivateIQ hands down best product in class.
    Incentivized
    Chose CaptivateIQ
    I have not personally used or evaluated any alternatives to CaptivateIQ.
    Incentivized
    Gusto
    No answer on this topic
    Key User Insights
    Would buy again
    99%
    Would buy again
    350 Answers
    92%
    Would buy again
    563 Answers
    Delivers good value for the price
    99%
    Delivers good value for the price
    236 Answers
    93%
    Delivers good value for the price
    464 Answers
    Happy with the feature set
    99%
    Happy with the feature set
    350 Answers
    95%
    Happy with the feature set
    576 Answers
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    206 Answers
    91%
    Lived up to sales and marketing promises
    316 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    175 Answers
    94%
    Implementation went as expected
    376 Answers
    Features
    CaptivateIQGusto
    Sales ICM
    Comparison of Sales ICM features of CaptivateIQ and Gusto
    Feature
    CaptivateIQ
    8.2
    337 Ratings
    4% above category average
    Gusto
    -
    Ratings
    Sales compensation plan creation8.4271 Ratings00 Ratings
    Complex sales crediting8.5245 Ratings00 Ratings
    Sales compensation process automation9.1312 Ratings00 Ratings
    Incentive auditing/regulation compliance8.1211 Ratings00 Ratings
    Sales compensation dashboards & forecasting8.2281 Ratings00 Ratings
    Incentive modeling8.2207 Ratings00 Ratings
    Agile incentive strategy8.1176 Ratings00 Ratings
    ICM mobile visibility6.6166 Ratings00 Ratings
    Payroll Management
    Comparison of Payroll Management features of CaptivateIQ and Gusto
    Feature
    CaptivateIQ
    -
    Ratings
    Gusto
    9.1
    611 Ratings
    9% above category average
    Pay calculation00 Ratings9.5587 Ratings
    Support for external payroll vendors00 Ratings8.58 Ratings
    Benefit plan administration00 Ratings8.7417 Ratings
    Direct deposit files00 Ratings9.7592 Ratings
    Salary revision and increment management00 Ratings9.0462 Ratings
    Reimbursement management00 Ratings9.0196 Ratings
    Best Alternatives
    CaptivateIQGusto
    Small Businesses
    No answers on this topic
    Patriot Payroll
    Score8.6 out of 10
    Medium-sized Companies
    Everstage
    Score9.1 out of 10
    APS
    Score5.7 out of 10
    Enterprises
    Salesforce Spiff
    Score8.8 out of 10
    ADP Streamline Payroll
    Score6.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CaptivateIQGusto
    Likelihood to Recommend
    9.1
    (353 ratings)
    9.1
    (633 ratings)
    Likelihood to Renew
    9.1
    (6 ratings)
    10.0
    (14 ratings)
    Usability
    9.0
    (15 ratings)
    9.4
    (457 ratings)
    Support Rating
    9.0
    (53 ratings)
    4.3
    (27 ratings)
    Implementation Rating
    8.2
    (1 ratings)
    9.1
    (3 ratings)
    Vendor post-sale
    9.1
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    CaptivateIQGusto
    Likelihood to Recommend
    CaptivateIQ
    In terms of setting up special incentive programs, it might be better to have those paid out directly. Sometimes the system needs to be manually updated if for say a special service is sold to a pre-existing company. On our end we have to create "new customers" to reflect these new structures of incentives. It still works on CIQ, but it would be helpful for something on the site to allow us to modify this directly.
    Incentivized
    Read full review
    Gusto
    I think Gusto is well-suited for any business, big or small, to use for accounting purposes. It makes it easy to keep track of many things, such as pay stubs, benefits, paid time off, and much more. Where I could see it being less useful is maybe for enterprise businesses with way more employees.
    Incentivized
    Read full review
    Pros
    CaptivateIQ
    • Employee Self-Service: CapIQ include self-service portals for employees. This allows them to access their compensation details, track their performance, and understand how their pay is structured.
    • Error reduction - Manual calculation of incentives and bonuses is prone to errors, especially in organizations with complex compensation structures involving multiple variables, such as sales targets, performance metrics, and different payout rates. These errors can result in underpayments, overpayments, or discrepancies in compensation, which can lead to dissatisfaction among employees.
    • Real-Time Updates: In dynamic environments, compensation plans may change frequently due to shifts in business goals or market conditions. Compensation incentive software can quickly adapt to these changes, ensuring that compensation calculations remain accurate even as plans are updated. CapIQ allowed me to track my incentives live.
    Incentivized
    Read full review
    Gusto
    • New employee/contractor onboarding - all the documents are stored and easily accessible (the same goes for off-boarding).
    • A one-click option for syncing hours worked with payroll.
    • The option to run payroll on auto-pilot.
    • Ensuring I'm tax compliant with the states we have employees in.
    • Always having digital records of payroll runs.
    Incentivized
    Read full review
    Cons
    CaptivateIQ
    • Reporting is challenging. Even exporting payouts requires selecting a date, so if I want a full year of payouts for the entire team, I have to run 12 reports and combine the data. They have a reporting function, but it also requires a significant setup, and I have yet to figure out how to combine data from all of our plans with different columns.
    • Tracking down changes from prior periods can be tricky. This usually happens due to user error (whoops - admin set up something not quite right), but it might be nice to easily see what changed or why there is an increase or decrease from a prior period impacting the current payout.
    Incentivized
    Read full review
    Gusto
    • Digital compliance tools for remote teams
    • Gusto upsold us labor law posters, but I later found them available for free online. Since we’re a fully remote team, I had to manually download and distribute them digitally. It would be much more efficient if Gusto offered free, auto-distributed digital posters tailored to remote compliance.
    • Benefits setup is unintuitive for startups
    • While our rep was helpful, navigating the benefits system felt complex and not tailored to early-stage companies. More guided flows or simplified options for small, remote startups would be a big help.
    • Limited dashboard customization for remote workflows
    • As a fully online company, we’d benefit from dashboard options that highlight relevant tools for remote operations—like compliance tracking, digital communications, or onboarding checklists.
    Incentivized
    Read full review
    Likelihood to Renew
    CaptivateIQ
    It fits our need and allows a lot of piece of mind. It has a lot of features we like and they keep innovativing and adding to it.
    Incentivized
    Read full review
    Gusto
    Unless they break it, I'm never leaving. It's just too easy. Gusto is also really affordable, and for what I pay, it's worth having the historical record within the system. I like that I can go back and pull up W2's for year's past. This sort of easy access reporting, has been helpful especially when getting reports for PPP loans.
    Read full review
    Usability
    CaptivateIQ
    I give this rating because I think that this works really well, and it helps our teams see things faster and we are able to keep up with pay outs, I give Captivate a 10/10 because I love the format and how quickly we are able to see the payouts
    Incentivized
    Read full review
    Gusto
    Gusto is pretty user-friendly, and the website is easy to navigate overall. They also offer good, responsive customer support and have helpful articles available when needed. So far, I have not had any major issues with the platform and am overall very happy with it.
    Incentivized
    Read full review
    Support Rating
    CaptivateIQ
    We used support during our initial setup regarding statment errors. They were quick and concise to respond and help us solve our issues regarding this. They also directed us to the office hours that enabled us to learn of new features and upcoming announcements.
    Incentivized
    Read full review
    Gusto
    Gusto's customer service has really deteriorated lately and they seem to have really changed their focus. It used to be when you called you were routed to an individual who knew about payroll, benefits, reporting, etc. but now you get someone who seems to have not received the correct training. My last call about a dismissal payroll took me over an hour of my time and the person still could not help me and finally transferred me to someone else.
    Incentivized
    Read full review
    Implementation Rating
    CaptivateIQ
    I worked with a vendor to implement. CIQ support was very good. The implementation was very fast, particularly compared to other platforms
    Incentivized
    Read full review
    Gusto
    Reach out to support immediately if you are having trouble setting up Gusto. Rather than being confused and trying to figure it out yourself, it's much better to talk to someone who knows what they are doing. Save yourself time and frustration and reach out to support
    Incentivized
    Read full review
    Alternatives Considered
    CaptivateIQ
    Spiff is super sleek and a top contender, honestly, though the price point difference between Captivate and Spiff took Spiff off the table quickly for us. Sales Cookie: we used it for a bit as Captivate didn't have a Hubspot integration, but we quickly outgrew the software and needed a more complex solution. Xactly just doesn't have a great user experience and level of customization needed for our plans. All of this to say, Captivate absolutely wins every time on value for cost and functionality compared to other solutions we have vetted.
    Incentivized
    Read full review
    Gusto
    While I never actually got to the point of trying out ADP, I had several conversations with an ADP representative, and it seemed that they would be able to provide the same (if not less) level of service for a significantly higher price
    Incentivized
    Read full review
    Return on Investment
    CaptivateIQ
    • As a sales representative in this 700+ employee company, I couldn't tell you the ROI.
    • I will say it probably saves me an hour a month compared to traditional compensation reviews/approvals (think about PER representative)
    • There was an increase in sales representative satisfaction with commission tracking.
    Incentivized
    Read full review
    Gusto
    • Time tracking + payroll calculations me 30-60 minutes every time I run payroll.
    • Integrated workers' comp, so I didn't have to find an outside carrier and get quotes—it's all taken care of in the same platform.
    • Improved employee experience with onboarding.
    Incentivized
    Read full review
    ScreenShots

    CaptivateIQ Screenshots

    Screenshot of Automatically syncs commission data to power commission reports in real-time across every team. Data sources can be integrated directly into the commission system.Screenshot of Customized user access and visibility into commission plans and data to meet security and compliance requirements.Screenshot of The Approvals workflow, where reps and managers can ensure every payout is correct before it’s distributed.Screenshot of Displays for business performance by team, comp plan, territory, or any other metric to make data-driven decisions.Screenshot of The reps' view into earnings, with a homepage and customizable commissions statements that outline how much they've earned, details by deal, and future earning potential to keep them motivated.

    Gusto Screenshots

    Screenshot of Gusto's automated payrollScreenshot of the time-off tracking interfaceScreenshot of the source of truth for HR data