Chartbeat vs Leanplum

Likelihood to Recommend

If you are looking for a tool that tracks traffic, content performance, author performance, and reader retention with a relatively simple interface and gleaming graphics then this is for you. Trickier things like report generation are made much more seamless now, and except for some friction in the sidebar navigation –– I find it to be a pretty flawless tool that I would recommend to friends or others in the media field. It's just a basic necessity to understand content these days, so Chartbeat is a great tool at that!

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Kaley Roshitsh

Sustainability Reporter

WWDOnline Media, 501-1000 employees

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I think Leanplum is great for any company that needs to use push notification to drive revenue or KPI growth. I often find that it can be very costly to integrate analytics solutions & also build good reporting from the data. Leanplum provides a lot of great analytics & reporting right out of the box, especially around push events. This makes it much easier for the managing marketing user to optimize campaigns and increase their team & company's KPIs.

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Alec Dibble

Founder

Alec Dibble ConsultingInformation Technology and Services, 1-10 employees

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Pros

Provides easy at-a-glance look at what people are reading right now
Heads-up Display allows you to make sure the homepage is showing the content people want to read
Headline testing tool provides fascinating insight into what makes people read a story and improves headline-writing ability

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Verified User

Professional in Other

Newspapers Company, 1001-5000 employees

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Viewing the history of a campaign. Leanplum shows exactly what a customer has been sent on which dates/times and due to which actions.
AB Testing - allows us to see which messages are appreciated/opened more by which customers
Team collaboration - we can see easily how recently a campaign or message was updated

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Becky Jewell Laughton

Director of Customer Happiness

SandboxxInternet, 51-200 employees

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Cons

Source of traffic needs improvement. Search and social make sense, but "internal" and "links" is a grey area. It would be helpful to define those with an organization and provide an information icon so users can easily remember what each of those buckets is tracking.
More ways to customize the real-time board. For example, with video content, that's great that I can see a user has started a video, but what is the completion rate, was that only on O&O or can that track Facebook, too?
Would like to see demo (age) information included as a way to slice the data so I can see what's working with my older and younger demo.

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Verified User

Director in Other

Publishing Company, 1001-5000 employees

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Ability to create User Stories with a predefined funnel of actions that will chain themselves
Ability to tag users once they enter or leave specific segments
Should show in a simple page the main KPIS that matter for all our games at once
More granularity in granting access to subsets (not sharing everything per account)

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BORGET Sebastien

Co-Founder and Chief Operations Officer

Pixowl Inc.Entertainment, 11-50 employees

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Pricing Details

General

Free Trial

Yes

Free/Freemium Version

Yes

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Starting Price

—

General

Free Trial

Yes

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Starting Price

—

Likelihood to Renew

Chartbeat 10.0

Based on 5 answers

I gave Chartbeat a 5 for a renewal rating, because, while it delivers clear and understandable content, Google Analytics also provides many of the same features for free. For a small to medium website, I believe it would be more cost effective to use Google Analytics. A website with a high amount of traffic, however, could merit spending the money on Chartbeat to maximize their potential.

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Verified User

Contributor in Other

Writing and Editing Company, 1-10 employees

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No score

No answers yet

No answers on this topic

Usability

Chartbeat 8.7

Based on 45 answers

It's easy to use and understand, which can't be said for all data-tracking sites that I've used in the past. It's easy for me to navigate and I didn't need to Google anything in order to find what I needed

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Verified User

Team Lead in Other

Media Production Company, 1-10 employees

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No score

No answers yet

No answers on this topic

Support Rating

Chartbeat 8.0

Based on 11 answers

I have had limited experience of support for Chartbeat but whenever I have needed help it has been there. Recently there was an issue of seeing different forms of data in real time - app and otherwise effectively, and the issue was being clearly dealt with and communicated back to us.

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Graeme Brown

Editor

Birmingham MailNewspapers, 51-200 employees

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No score

No answers yet

No answers on this topic

Alternatives Considered

Chartbeat really remains the gold standard in the tracking, measurement and display of realtime engagement metrics. If your site has sufficient audience benefit from immediate changes in content programming, display and design, it's a great tool with a highly refined and intuitive user experience. Plus, it's API allows for broad integration.

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Kurt Gessler

Director

Tribune PublishingNewspapers, 1001-5000 employees

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I was not a part of making the decision to use Leanplum over its competitors.

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Matthew Guimond

Sr. Quality Assurance Analyst

MobilityWareComputer Games, 51-200 employees

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Return on Investment

I do not have access to the financial arrangements in place, but I would view Chartbeat as a key tool for the company with significant advantages over other analytical software.
Continued enhancement of the product, for instance picture previewer, would provide additional value to the service.

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Verified User

Professional in Other

Online Media Company, 5001-10,000 employees

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It helps us build the right features for our users with the help of A/B experimentation
Re-engagement notifications help us keep company data metrics

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Manjeet Singh

Senior Manager - Engineering

Hike MessengerInternet, 51-200 employees

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Chartbeat vs Leanplum

Chartbeat

Leanplum

Attribute Ratings

Likelihood to Recommend

Chartbeat

Leanplum

Likelihood to Renew

Chartbeat

Leanplum

Usability

Chartbeat

Leanplum

Support Rating

Chartbeat

Leanplum

Pros

Cons

Pricing Details

General

Free Trial

Free/Freemium Version

Premium Consulting/Integration Services

Entry-level set up fee?

Starting Price

General

Free Trial

Free/Freemium Version

Premium Consulting/Integration Services

Entry-level set up fee?

Starting Price

Likelihood to Renew

Usability

Support Rating

Alternatives Considered

Return on Investment

Screenshots

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