Cognism vs. The List

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cognism
Score 8.3 out of 10
N/A
Cognism is GDPR-compliant B2B sales and marketing lead generation platform, providing B2B revenue teams with a blend of real-time company, people and event data to streamline prospecting.N/A
The List
Score 7.4 out of 10
N/A
The List is a sales intelligence software solution offered by List Partners.N/A
Pricing
CognismThe List
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CognismThe List
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
CognismThe List
Features
CognismThe List
Prospecting
Comparison of Prospecting features of Product A and Product B
Cognism
8.5
4 Ratings
10% above category average
The List
8.6
4 Ratings
11% above category average
Advanced search8.84 Ratings8.94 Ratings
Identification of new leads8.04 Ratings8.84 Ratings
List quality8.24 Ratings8.04 Ratings
List upload/download9.34 Ratings8.63 Ratings
Ideal customer targeting8.04 Ratings8.83 Ratings
Load time/data access9.04 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Cognism
7.8
4 Ratings
1% above category average
The List
8.7
3 Ratings
11% above category average
Contact information8.04 Ratings8.23 Ratings
Company information7.74 Ratings9.13 Ratings
Industry information7.84 Ratings8.83 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Cognism
8.4
4 Ratings
12% above category average
The List
8.3
4 Ratings
11% above category average
Lead qualification process7.74 Ratings7.54 Ratings
Smart lists and recommendations7.74 Ratings8.24 Ratings
Salesforce integration9.73 Ratings9.11 Ratings
Company/business profiles8.04 Ratings8.24 Ratings
Alerts and reminders9.33 Ratings8.13 Ratings
Data hygiene8.33 Ratings8.22 Ratings
Automatic data refresh7.74 Ratings8.83 Ratings
Tags7.74 Ratings8.13 Ratings
Filters and segmentation9.34 Ratings8.93 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Cognism
9.5
2 Ratings
24% above category average
The List
-
Ratings
Sales email templates10.02 Ratings00 Ratings
Append emails to records9.02 Ratings00 Ratings
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CognismThe List
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All AlternativesView all alternativesView all alternatives
User Ratings
CognismThe List
Likelihood to Recommend
9.5
(6 ratings)
8.4
(4 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(1 ratings)
Usability
8.8
(4 ratings)
-
(0 ratings)
User Testimonials
CognismThe List
Likelihood to Recommend
Cognism
Cognism works great for startups, scale-ups and large enterprises. It helps us close deals faster because we can very easily find the right people who can move our deal forward fast, and reach them directly instead of having to go through an HQ number/gatekeeper. It also saves us hours and hours on research we'd otherwise have to do manually.
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List Partners
I believe it is perfect for media and advertising. Gets our sales team to the right contacts and often the correct titles and emails
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Pros
Cognism
  • They give us a headsup if the phone number is direct, mobile, or HQ
  • They advise us if the email is verified - that reduces our bounce rate.
  • They also advise us if our prospect's number is in the DNC list
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List Partners
  • The list provides specific emails, phone numbers, and titles for individual contacts. This is a major help in the corporate sales world as finding the right contact is everything.
  • The List provides an awesome search function that allows for advanced searching of industries, brands, and contacts. The search function is perfect for boiling down exactly who or what I'm looking for, and also helps to generate new sales ideas.
  • The List does a very cool job of providing cool examples of creative and ad spots used in current campaigns. This is an excellent tool for brainstorming and creating proposals. This function is also fully searchable and easy to look through.
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Cons
Cognism
  • The mobile number quality needs to improve as the connect rate is lower
  • It should also add sub industries to contract the list and find ICP
  • The AI assistant is not ideal
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List Partners
  • It would be nice if it were easier to get permission from contacts to be contacted
  • It would also be nice if contacts on the list had an opt in preference
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Likelihood to Renew
Cognism
No answers on this topic
List Partners
It delivers on its promise
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Usability
Cognism
Cognism's UI is modern and sleek. While some functions like setting up sequences required a few more clicks than I think is necessary, every other feature is intuitive and easy to use. Everything is easy to find and users are able to quickly navigate to where they need to go for different use cases like research, email creation and sequence building
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List Partners
No answers on this topic
Alternatives Considered
Cognism
Cognism is great as its positioned itself in the middle of the pack from a pricing perspective, as it provides quality data for campaigns. The lower and cheaper options do offer it at a fraction of the cost but that just means that data quality is lower. Cognism is the best allrounder
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List Partners
I have never used a different subscription style product. My other experiences with sales research has had me using LinkedIn and Google in a very rudimentary fashion. The List is light years ahead of anything I was doing otherwise.
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Return on Investment
Cognism
  • The bounce rate is lower now by 50%
  • The lead quality is improved by 20%
  • We need all in one platform so we dont have to navigate between bundle of tools
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List Partners
  • Fast lead identification
  • Great lead qualification
  • Actionable info
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ScreenShots

The List Screenshots

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